diff --git a/.bzrignore b/.bzrignore
index ae791dde..f6fd6b56 100644
--- a/.bzrignore
+++ b/.bzrignore
@@ -9,7 +9,8 @@ local_settings.py
 config.jsonc
 ./local
 ./static/js/pandora.min.js.gz
-./static/json/pandora.json.gz
+./static/json/*.json.gz
+./static/json/locale.??.json
 ./static/oxjs
 ./static/admin
 ./data
diff --git a/pandora/app/config.py b/pandora/app/config.py
index f414a5c5..81790c94 100644
--- a/pandora/app/config.py
+++ b/pandora/app/config.py
@@ -7,6 +7,7 @@ import sys
 import shutil
 import time
 import thread
+from glob import glob
 
 from django.conf import settings
 from django.contrib.auth.models import User
@@ -192,6 +193,20 @@ def update_static():
                 shutil.copyfile(site, image)
             else:
                 shutil.copyfile(pandora, image)
+    #locale
+    for f in sorted(glob(os.path.join(settings.STATIC_ROOT, 'json/locale.pandora.*.json'))):
+        with open(f) as fd:
+            locale = json.load(fd)
+        site_locale = f.replace('pandora', settings.CONFIG['site']['id'])
+        locale_file = f.replace('.pandora', '')
+        if os.path.exists(site_locale):
+            with open(f) as site_locale:
+                locale.update(json.load(fd))
+        print 'write', locale_file
+        with open(locale_file, 'w') as fd:
+            json.dump(locale, fd)
+        os.system('gzip -9 -c "%s" > "%s.gz"' % (locale_file, locale_file))
+
 
     #download geo data
     update_geoip()
diff --git a/pandora/config.0xdb.jsonc b/pandora/config.0xdb.jsonc
index ea387ee1..41fe65d9 100644
--- a/pandora/config.0xdb.jsonc
+++ b/pandora/config.0xdb.jsonc
@@ -768,6 +768,7 @@
             "listSort": [{"key": "director", "operator": "+"}],
             "listView": "grid",
             "lists": {},
+            "locale": "en",
             "mapFind": "",
             "mapSelection": "",
             "page": "",
diff --git a/pandora/config.indiancinema.jsonc b/pandora/config.indiancinema.jsonc
index cf24631f..3f499d52 100644
--- a/pandora/config.indiancinema.jsonc
+++ b/pandora/config.indiancinema.jsonc
@@ -805,6 +805,7 @@
             "listSort": [{"key": "year", "operator": "+"}],
             "listView": "grid",
             "lists": {},
+            "locale": "en",
             "mapFind": "",
             "mapSelection": "",
             "page": "",
diff --git a/pandora/config.padma.jsonc b/pandora/config.padma.jsonc
index 6a9315dd..36a954ea 100644
--- a/pandora/config.padma.jsonc
+++ b/pandora/config.padma.jsonc
@@ -686,6 +686,7 @@
             "listSort": [{"key": "title", "operator": "+"}],
             "listView": "grid",
             "lists": {},
+            "locale": "en",
             "mapFind": "",
             "mapSelection": "",
             "page": "",
diff --git a/pandora/config.pandora.jsonc b/pandora/config.pandora.jsonc
index 31a3d558..0b623f70 100644
--- a/pandora/config.pandora.jsonc
+++ b/pandora/config.pandora.jsonc
@@ -606,6 +606,7 @@
             "listSort": [{"key": "title", "operator": "+"}],
             "listView": "grid",
             "lists": {},
+            "locale": "en",
             "mapFind": "",
             "mapSelection": "",
             "page": "",
diff --git a/static/js/pandora.js b/static/js/pandora.js
index c1eb3413..8224a472 100644
--- a/static/js/pandora.js
+++ b/static/js/pandora.js
@@ -310,56 +310,55 @@ appPanel
         });
 
         // set up url controller
-
-        pandora.URL.init().parse(function() {
-
-            if (data.browserSupported) {
-                stopAnimation();
-                $('#loadingScreen').remove();
-            } else {
-                loadBrowserMessage();
-            }
-
-            Ox.Theme(pandora.user.ui.theme);
-            if (isEmbed) {
-                pandora.$ui.embedPanel = pandora.ui.embedPanel().display();
-                Ox.$parent.onMessage({
-                    settheme: function(data) {
-                        if (Ox.contains(pandora.site.themes, data.theme)) {
-                            Ox.Theme(data.theme);
-                        }
-                    },
-                    seturl: function(data) {
-                        if (pandora.isEmbedURL(data.url)) {
-                            pandora.URL.push(data.url);
-                        }
-                    }
-                });
-            } else if (isPrint) {
-                pandora.$ui.printView = pandora.ui.printView().display();
-            } else {
-                pandora.$ui.appPanel = pandora.ui.appPanel().display();
-                Ox.Request.requests() && pandora.$ui.loadingIcon.start();
-                pandora.$ui.body.ajaxStart(pandora.$ui.loadingIcon.start);
-                pandora.$ui.body.ajaxStop(pandora.$ui.loadingIcon.stop);
-                Ox.Request.bindEvent({
-                    error: pandora.ui.errorDialog,
-                    request: function(data) {
-                        pandora.$ui.loadingIcon.options({
-                            tooltip: (data.requests || 'No')
-                                + ' request'
-                                + (data.requests == 1 ? '' : 's')
-                        });
-                    }
-                });
-                pandora.site.sectionButtonsWidth = pandora.$ui.sectionButtons.width() + 8;
-                if (getLocalStorage('pandora.onload')) {
-                    try {
-                        eval(localStorage['pandora.onload'])
-                    } catch(e) {}
+        pandora.setLocale(pandora.user.ui.locale, function() {
+            pandora.URL.init().parse(function() {
+                if (data.browserSupported) {
+                    stopAnimation();
+                    $('#loadingScreen').remove();
+                } else {
+                    loadBrowserMessage();
                 }
-            }
 
+                Ox.Theme(pandora.user.ui.theme);
+                if (isEmbed) {
+                    pandora.$ui.embedPanel = pandora.ui.embedPanel().display();
+                    Ox.$parent.onMessage({
+                        settheme: function(data) {
+                            if (Ox.contains(pandora.site.themes, data.theme)) {
+                                Ox.Theme(data.theme);
+                            }
+                        },
+                        seturl: function(data) {
+                            if (pandora.isEmbedURL(data.url)) {
+                                pandora.URL.push(data.url);
+                            }
+                        }
+                    });
+                } else if (isPrint) {
+                    pandora.$ui.printView = pandora.ui.printView().display();
+                } else {
+                    pandora.$ui.appPanel = pandora.ui.appPanel().display();
+                    Ox.Request.requests() && pandora.$ui.loadingIcon.start();
+                    pandora.$ui.body.ajaxStart(pandora.$ui.loadingIcon.start);
+                    pandora.$ui.body.ajaxStop(pandora.$ui.loadingIcon.stop);
+                    Ox.Request.bindEvent({
+                        error: pandora.ui.errorDialog,
+                        request: function(data) {
+                            pandora.$ui.loadingIcon.options({
+                                tooltip: (data.requests || 'No')
+                                    + ' request'
+                                    + (data.requests == 1 ? '' : 's')
+                            });
+                        }
+                    });
+                    pandora.site.sectionButtonsWidth = pandora.$ui.sectionButtons.width() + 8;
+                    if (getLocalStorage('pandora.onload')) {
+                        try {
+                            eval(localStorage['pandora.onload'])
+                        } catch(e) {}
+                    }
+                }
+            });
         });
 
     }
diff --git a/static/js/pandora/account.js b/static/js/pandora/account.js
index 3e9b163c..946b7ff7 100644
--- a/static/js/pandora/account.js
+++ b/static/js/pandora/account.js
@@ -40,22 +40,22 @@ pandora.ui.accountDialogOptions = function(action, value) {
             resetAndSignin: 'Sign In'
         },
         dialogText = {
-            signin: 'To sign in to your account, please enter your username and password.',
-            signup: 'To sign up for an account, please choose a username and password, and enter your e-mail address.',
-            reset: 'To reset your password, please enter either your username or your e-mail address.',
-            resetAndSignin: 'To sign in to your account, please choose a new password, and enter the code that we have just e-mailed to you.'
+            signin: Ox._('To sign in to your account, please enter your username and password.'),
+            signup: Ox._('To sign up for an account, please choose a username and password, and enter your e-mail address.'),
+            reset: Ox._('To reset your password, please enter either your username or your e-mail address.'),
+            resetAndSignin: Ox._('To sign in to your account, please choose a new password, and enter the code that we have just e-mailed to you.')
         },
         dialogTitle = {
-            signin: 'Sign In',
-            signup: 'Sign Up',
-            reset: 'Reset Password',
-            resetAndSignin: 'Reset Password'
+            signin: Ox._('Sign In'),
+            signup: Ox._('Sign Up'),
+            reset: Ox._('Reset Password'),
+            resetAndSignin: Ox._('Reset Password')
         };
     function button(type) {
         if (type == 'cancel') {
             return Ox.Button({
                 id: 'cancel' + Ox.toTitleCase(action),
-                title: 'Cancel'
+                title: Ox._('Cancel')
             }).bindEvent({
                 click: function() {
                     pandora.$ui.accountDialog.close();
@@ -66,7 +66,7 @@ pandora.ui.accountDialogOptions = function(action, value) {
             return Ox.Button({
                 disabled: true,
                 id: 'submit' + Ox.toTitleCase(action),
-                title: buttonTitle[action]
+                title: Ox._(buttonTitle[action])
             }).bindEvent({
                 click: function() {
                     pandora.$ui.accountForm.submit();
@@ -75,7 +75,7 @@ pandora.ui.accountDialogOptions = function(action, value) {
         } else {
             return Ox.Button({
                 id: type,
-                title: buttonTitle[type] + '...'
+                title: Ox._(buttonTitle[type] + '...')
             }).bindEvent({
                 click: function() {
                     if (['signin', 'signup'].indexOf(type) > -1 && type != pandora.user.ui.page) {
@@ -151,7 +151,7 @@ pandora.ui.accountForm = function(action, value) {
                             pandora.signin(result.data);
                         } else {
                             pandora.$ui.accountDialog.enableButtons();
-                            that.setMessages([{id: 'password', message: 'Incorrect password'}]);
+                            that.setMessages([{id: 'password', message: Ox._('Incorrect password')}]);
                         }
                     });
                 } else if (action == 'signup') {
@@ -176,7 +176,7 @@ pandora.ui.accountForm = function(action, value) {
                             pandora.$ui.accountDialog.enableButtons();
                         } else {
                             pandora.$ui.accountDialog.enableButtons();
-                            that.setMessages([{id: 'usernameOrEmail', message: 'Unknown ' + (key == 'username' ? 'username' : 'e-mail address')}])
+                            that.setMessages([{id: 'usernameOrEmail', message: Ox._('Unknown ' + (key == 'username' ? 'username' : 'e-mail address'))}])
                         }
                     });
                 } else if (action == 'resetAndSignin') {
@@ -186,7 +186,7 @@ pandora.ui.accountForm = function(action, value) {
                             pandora.signin(result.data);
                         } else {
                             pandora.$ui.accountDialog.enableButtons();
-                            that.setMessages([{id: 'code', message: 'Incorrect code'}]);
+                            that.setMessages([{id: 'code', message: Ox._('Incorrect code')}]);
                         }
                     });
                 }
@@ -204,7 +204,7 @@ pandora.ui.accountForm = function(action, value) {
             return Ox.Input({
                 autovalidate: pandora.autovalidateCode,
                 id: 'code',
-                label: 'Code',
+                label: Ox._('Code'),
                 labelWidth: 120,
                 validate: pandora.validateCode,
                 width: 320
@@ -213,7 +213,7 @@ pandora.ui.accountForm = function(action, value) {
             return Ox.Input({
                 autovalidate: pandora.autovalidateEmail,
                 id: 'email',
-                label: 'E-Mail Address',
+                label: Ox._('E-Mail Address'),
                 labelWidth: 120,
                 type: 'email', // fixme: ??
                 validate: pandora.validateUser('email'),
@@ -223,7 +223,7 @@ pandora.ui.accountForm = function(action, value) {
             return Ox.Input({
                 autovalidate: /.+/,
                 id: 'password',
-                label: 'New Password',
+                label: Ox._('New Password'),
                 labelWidth: 120,
                 type: 'password',
                 validate: pandora.validateNewPassword,
@@ -233,7 +233,7 @@ pandora.ui.accountForm = function(action, value) {
             return Ox.Input({
                 autovalidate: pandora.autovalidateUsername,
                 id: 'username',
-                label: 'Username',
+                label: Ox._('Username'),
                 labelWidth: 120,
                 validate: pandora.validateUser('username'),
                 width: 320
@@ -242,7 +242,7 @@ pandora.ui.accountForm = function(action, value) {
             return Ox.Input({
                 disabled: true,
                 id: 'username',
-                label: 'Username',
+                label: Ox._('Username'),
                 labelWidth: 120,
                 value: value,
                 width: 320
@@ -251,7 +251,7 @@ pandora.ui.accountForm = function(action, value) {
             return Ox.Input({
                 autovalidate: /.+/,
                 id: 'password',
-                label: 'Password',
+                label: Ox._('Password'),
                 labelWidth: 120,
                 type: 'password',
                 validate: pandora.validatePassword,
@@ -261,7 +261,7 @@ pandora.ui.accountForm = function(action, value) {
             return Ox.Input({
                 autovalidate: pandora.autovalidateUsername,
                 id: 'username',
-                label: 'Username',
+                label: Ox._('Username'),
                 labelWidth: 120,
                 validate: pandora.validateUser('username', true),
                 width: 320
@@ -273,8 +273,8 @@ pandora.ui.accountForm = function(action, value) {
                     pandora.$ui.usernameOrEmailSelect = Ox.Select({
                             id: 'usernameOrEmailSelect',
                             items: [
-                                {id: 'username', title: 'Username'},
-                                {id: 'email', title: 'E-Mail Address'},
+                                {id: 'username', title: Ox._('Username')},
+                                {id: 'email', title: Ox._('E-Mail Address')},
                             ],
                             overlap: 'right',
                             width: 128
@@ -315,7 +315,7 @@ pandora.ui.accountSignoutDialog = function() {
         buttons: [
             Ox.Button({
                 id: 'stay',
-                title: 'Stay Signed In'
+                title: Ox._('Stay Signed In')
             }).bindEvent({
                 click: function() {
                     that.close();
@@ -324,7 +324,7 @@ pandora.ui.accountSignoutDialog = function() {
             }),
             Ox.Button({
                 id: 'signout',
-                title: 'Sign Out'
+                title: Ox._('Sign Out')
             }).bindEvent({
                 click: function() {
                     that.close();
@@ -350,7 +350,7 @@ pandora.ui.accountSignoutDialog = function() {
         height: 128,
         keys: {enter: 'signout', escape: 'stay'},
         removeOnClose: true,
-        title: 'Sign Out',
+        title: Ox._('Sign Out'),
         width: 304
     });
     return that;
@@ -361,7 +361,7 @@ pandora.ui.accountWelcomeDialog = function() {
             buttons: [
                 Ox.Button({
                     id: 'preferences',
-                    title: 'Preferences...'
+                    title: Ox._('Preferences...')
                 }).bindEvent('click', function() {
                     that.close();
                     pandora.$ui.preferencesDialog = pandora.ui.preferencesDialog().open();
@@ -369,7 +369,7 @@ pandora.ui.accountWelcomeDialog = function() {
                 {},
                 Ox.Button({
                     id: 'close',
-                    title: 'Close'
+                    title: Ox._('Close')
                 }).bindEvent('click', function() {
                     that.close();
                 })
@@ -392,7 +392,7 @@ pandora.ui.accountWelcomeDialog = function() {
             height: 128,
             keys: {enter: 'close', escape: 'close'},
             removeOnClose: true,
-            title: 'Welcome to ' + pandora.site.site.name,
+            title: Ox._('Welcome to {0}', [pandora.site.site.name]),
             width: 304
         });
     return that;
diff --git a/static/js/pandora/allItems.js b/static/js/pandora/allItems.js
index 2ba11e01..85ae0c3f 100644
--- a/static/js/pandora/allItems.js
+++ b/static/js/pandora/allItems.js
@@ -41,8 +41,8 @@ pandora.ui.allItems = function() {
             })
             .html(
                 pandora.user.ui.section == 'items'
-                ? 'All ' + pandora.site.itemName.plural
-                : pandora.site.site.name + ' ' + Ox.toTitleCase(pandora.user.ui.section)
+                ? Ox._('All {0}', [Ox._(pandora.site.itemName.plural)])
+                : Ox._('{0} ' + Ox.toTitleCase(pandora.user.ui.section), [pandora.site.site.name])
             )
             .appendTo(that),
         $items;
@@ -59,7 +59,7 @@ pandora.ui.allItems = function() {
         Ox.Button({
                 style: 'symbol',
                 title: 'add',
-                tooltip: canAddItems ? 'Add ' + pandora.site.itemName.singular : '',
+                tooltip: canAddItems ? Ox._('Add {0}', [Ox._(pandora.site.itemName.singular)]) : '',
                 type: 'image'
             })
             .css({opacity: canAddItems ? 1 : 0.25})
@@ -70,7 +70,7 @@ pandora.ui.allItems = function() {
         Ox.Button({
                 style: 'symbol',
                 title: 'upload',
-                tooltip: canUploadVideo ? 'Upload Video...' : '',
+                tooltip: canUploadVideo ? Ox._('Upload Video...') : '',
                 type: 'image'
             })
             .css({opacity: canUploadVideo ? 1 : 0.25})
@@ -89,14 +89,14 @@ pandora.ui.allItems = function() {
         Ox.Button({
                 style: 'symbol',
                 title: 'file',
-                tooltip: 'HTML',
+                tooltip: Ox._('HTML'),
                 type: 'image'
             })
             .appendTo(that);
         Ox.Button({
                 style: 'symbol',
                 title: 'help',
-                tooltip: 'Help',
+                tooltip: Ox._('Help'),
                 type: 'image'
             })
             .bindEvent({
diff --git a/static/js/pandora/annotationDialog.js b/static/js/pandora/annotationDialog.js
index 339458bb..5ac13b1c 100644
--- a/static/js/pandora/annotationDialog.js
+++ b/static/js/pandora/annotationDialog.js
@@ -6,20 +6,20 @@ pandora.ui.annotationDialog = function(layer) {
         that = pandora.ui.iconDialog({
             buttons: [].concat(
                 isEditor ? [
-                    Ox.Button({title: 'Sign Up...'}).bindEvent({
+                    Ox.Button({title: Ox._('Sign Up...')}).bindEvent({
                         click: function() {
                             that.close();
                             pandora.$ui.accountDialog = pandora.ui.accountDialog('signup').open();
                         }
                     }),
-                    Ox.Button({title: 'Sign In...'}).bindEvent({
+                    Ox.Button({title: Ox._('Sign In...')}).bindEvent({
                         click: function() {
                             that.close();
                             pandora.$ui.accountDialog = pandora.ui.accountDialog('signin').open();
                         }
                     })
                 ] : [
-                    Ox.Button({title: 'Switch to Editor'}).bindEvent({
+                    Ox.Button({title: Ox._('Switch to Editor')}).bindEvent({
                         click: function() {
                             that.close();
                             pandora.UI.set({itemView: 'editor'});
@@ -28,17 +28,17 @@ pandora.ui.annotationDialog = function(layer) {
                 ],
                 [
                     {},
-                    Ox.Button({title: 'Not Now'}).bindEvent({
+                    Ox.Button({title: Ox._('Not Now')}).bindEvent({
                         click: function() {
                             that.close();
                         }
                     })
                 ]
             ),
-            text: 'To add or edit ' + layer + ', ' + (
+            text: Ox._('To add or edit {0}, ' + (
                 isEditor
                 ? 'please sign up or sign in.'
-                : 'just switch to the editor.'
+                : 'just switch to the editor.'), [layer]
             ),
             title: Ox.toTitleCase(layer)
         });
diff --git a/static/js/pandora/apiDialog.js b/static/js/pandora/apiDialog.js
index b8aae075..3ed62ddf 100644
--- a/static/js/pandora/apiDialog.js
+++ b/static/js/pandora/apiDialog.js
@@ -13,7 +13,7 @@ pandora.ui.apiDialog = function() {
             buttons: [
                 Ox.Button({
                     id: 'switch',
-                    title: 'Help...'
+                    title: Ox._('Help...')
                 }).bindEvent({
                     click: function() {
                         pandora.UI.set({page: 'help', 'hash.anchor': ''});
@@ -22,7 +22,7 @@ pandora.ui.apiDialog = function() {
                 {},
                 Ox.Button({
                     id: 'close',
-                    title: 'Close'
+                    title: Ox._('Close')
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -37,7 +37,7 @@ pandora.ui.apiDialog = function() {
             minHeight: 256,
             minWidth: 544 + Ox.UI.SCROLLBAR_SIZE,
             removeOnClose: true,
-            title: 'API Documentation',
+            title: Ox._('API Documentation'),
             width: 672 + Ox.UI.SCROLLBAR_SIZE
         })
         .bindEvent({
@@ -55,7 +55,7 @@ pandora.ui.apiDialog = function() {
     pandora.api.api({docs: true, code: true}, function(results) {
         var items = [{
             id: '',
-            title: 'API Documentation',
+            title: Ox._('API Documentation'),
             sort: 'aaa'
         }];
         actions = results.data.actions;
@@ -180,7 +180,7 @@ pandora.ui.apiDialog = function() {
                 .appendTo($text);
 
             Ox.Button({
-                    title: 'Source (' + f + ')',
+                    title: Ox._('Source ({0})', [f]),
                 }).bindEvent({
                     click: function() {
                         $code.toggle();
diff --git a/static/js/pandora/autovalidate.js b/static/js/pandora/autovalidate.js
index b95b5029..b42e45fe 100644
--- a/static/js/pandora/autovalidate.js
+++ b/static/js/pandora/autovalidate.js
@@ -56,11 +56,11 @@ pandora.validateNewEmail = function(value, callback) {
         operator: '=='
     }, function(result) {
         callback({
-            message: 'E-mail address already exists',
+            message: Ox._('E-mail address already exists'),
             valid: !result.data.users.length
         });
     }) : callback({
-        message: value.length ? 'Invalid e-mail address' : '',
+        message: value.length ? Ox._('Invalid e-mail address') : '',
         // message: (!value.length ? 'Missing' : 'Invalid') + ' e-mail address',
         valid: false
     });
@@ -97,12 +97,12 @@ pandora.validateUser = function(key, existing) {
             var valid = existing == !!result.data.users.length;
             callback({
                 message: existing ?
-                    'Unknown ' + string :
-                    string[0].toUpperCase() + string.slice(1) + ' already exists',
+                    Ox._('Unknown ' + string) :
+                    Ox._(string[0].toUpperCase() + string.slice(1) + ' already exists'),
                 valid: valid
             });
         }) : callback({
-            message: value.length ? 'Invalid ' + string : '',
+            message: value.length ? Ox._('Invalid ' + string) : '',
             // message: (!value.length ? 'Missing' : 'Invalid') + ' ' + string,
             valid: false
         });
diff --git a/static/js/pandora/backButton.js b/static/js/pandora/backButton.js
index 8894aa07..868c0624 100644
--- a/static/js/pandora/backButton.js
+++ b/static/js/pandora/backButton.js
@@ -2,7 +2,7 @@
 'use strict';
 pandora.ui.backButton = function() {
     var that = Ox.Button({
-        title: 'Back to ' + pandora.site.itemName.plural,
+        title: Ox._('Back to {0}', [Ox._(pandora.site.itemName.plural)]),
         width: 96
     }).css({
         float: 'left',
diff --git a/static/js/pandora/chunkupload.js b/static/js/pandora/chunkupload.js
index cd886d5a..87b8774b 100644
--- a/static/js/pandora/chunkupload.js
+++ b/static/js/pandora/chunkupload.js
@@ -122,7 +122,7 @@ pandora.chunkupload = function(options) {
         } else if(file.slice) {
             chunk = file.slice(chunkOffset, chunkOffset+chunkSize, file.type);
         } else {
-            that.status = 'Sorry, your browser is currently not supported.';
+            that.status = Ox._('Sorry, your browser is currently not supported.');
             done();
         }
 
diff --git a/static/js/pandora/clipsView.js b/static/js/pandora/clipsView.js
index 0e0549b2..d7de8baa 100644
--- a/static/js/pandora/clipsView.js
+++ b/static/js/pandora/clipsView.js
@@ -11,7 +11,7 @@ pandora.ui.clipsView = function(videoRatio) {
                 fontSize: '9px',
                 textAlign: 'center'
             })
-            .html('Loading...'),
+            .html(Ox._('Loading...')),
 
         that = Ox.SplitPanel({
             elements: [
@@ -23,14 +23,14 @@ pandora.ui.clipsView = function(videoRatio) {
                         .append(
                             Ox.Input({
                                     clear: true,
-                                    placeholder: 'Find Clips',
+                                    placeholder: Ox._('Find Clips'),
                                     value: pandora.user.ui.itemFind,
                                     width: 192
                                 })
                                 .css({float: 'right', margin: '4px'})
                                 .bindEvent({
                                     submit: function(data) {
-                                        $status.html('Loading...');
+                                        $status.html(Ox._('Loading...'));
                                         pandora.UI.set('itemFind', data.value);
                                         // since this is the only way itemFind can change,
                                         // there's no need for an event handler
@@ -59,8 +59,7 @@ pandora.ui.clipsView = function(videoRatio) {
                 init: function(data) {
                     var items = data.items;
                     $status.html(
-                        (items ? Ox.formatNumber(items) : 'No')
-                        + ' Clip' + (items == 1 ? '' : 's')
+                        Ox.formatCount(items, 'Clip')
                     );
                 }
             });
diff --git a/static/js/pandora/contactForm.js b/static/js/pandora/contactForm.js
index bb91c0af..a9b6c3e9 100644
--- a/static/js/pandora/contactForm.js
+++ b/static/js/pandora/contactForm.js
@@ -12,7 +12,7 @@ pandora.ui.contactForm = function() {
             items: [
                 Ox.Input({
                     id: 'name',
-                    label: 'Your Name',
+                    label: Ox._('Your Name'),
                     labelWidth: 128,
                     validate: function(value, callback) {
                         callback({valid: true});
@@ -23,13 +23,13 @@ pandora.ui.contactForm = function() {
                 Ox.Input({
                     autovalidate: pandora.autovalidateEmail,
                     id: 'email',
-                    label: 'Your E-Mail Address',
+                    label: Ox._('Your E-Mail Address'),
                     labelWidth: 128,
                     validate: function(value, callback) {
                         callback({
-                            message: 'Please enter '
+                            message: Ox._('Please enter '
                                 + (value.length == 0 ? 'your' : 'a valid')
-                                + ' e-mail address',
+                                + ' e-mail address'),
                             valid: Ox.isValidEmail(value)
                         });
                     },
@@ -38,7 +38,7 @@ pandora.ui.contactForm = function() {
                 }),
                 Ox.Input({
                     id: 'subject',
-                    label: 'Subject',
+                    label: Ox._('Subject'),
                     labelWidth: 128,
                     validate: function(value, callback) {
                         callback({valid: true});
@@ -54,7 +54,7 @@ pandora.ui.contactForm = function() {
                     type: 'textarea',
                     validate: function(value, callback) {
                         callback({
-                            message: 'Please enter a message',
+                            message: Ox._('Please enter a message'),
                             valid: value.length > 0
                         });
                     },
@@ -73,7 +73,7 @@ pandora.ui.contactForm = function() {
 
     $receiptCheckbox = Ox.Checkbox({
             id: 'receipt',
-            title: 'Send a receipt to ' + pandora.user.email,
+            title: Ox._('Send a receipt to {}', pandora.user.email),
             value: pandora.user.level != 'guest',
             width: width - 136
         })
@@ -82,8 +82,8 @@ pandora.ui.contactForm = function() {
             change: function(data) {
                 $receiptCheckbox.options({
                     title: data.value
-                        ? 'Send a receipt to ' + pandora.user.email
-                        : 'Don\'t send me a receipt'
+                        ? Ox._('Send a receipt to {0}', [pandora.user.email])
+                        : Ox._('Don\'t send me a receipt')
                 });
             }
         })
@@ -91,7 +91,7 @@ pandora.ui.contactForm = function() {
 
     $sendButton = Ox.Button({
             disabled: true,
-            title: 'Send Message',
+            title: Ox._('Send Message'),
             width: 128
         })
         .css({float: 'left', margin: '8px 0 8px ' + (pandora.user.level == 'guest' ? width - 128 : 4) + 'px'})
@@ -100,7 +100,7 @@ pandora.ui.contactForm = function() {
                 var data = $form.values();
                 $sendButton.options({
                     disabled: true,
-                    title: 'Sending Message...'
+                    title: Ox._('Sending Message...')
                 });
                 pandora.api.contact({
                     name: data.name,
@@ -113,7 +113,7 @@ pandora.ui.contactForm = function() {
                             buttons: [
                                 Ox.Button({
                                     id: 'close',
-                                    title: 'Close'
+                                    title: Ox._('Close')
                                 }).bindEvent({
                                     click: function() {
                                         $dialog.close();
@@ -122,13 +122,13 @@ pandora.ui.contactForm = function() {
                                 })
                             ],
                             keys: {enter: 'close', escape: 'close'},
-                            text: 'Thanks for your message!<br/><br/>We will get back to you as soon as possible.',
-                            title: 'Message Sent'
+                            text: Ox._('Thanks for your message!<br/><br/>We will get back to you as soon as possible.'),
+                            title: Ox._('Message Sent')
                         })
                         .open();
                     $sendButton.options({
                         disabled: false,
-                        title: 'Send Message'
+                        title: Ox._('Send Message')
                     });
                 });
                 
@@ -139,9 +139,9 @@ pandora.ui.contactForm = function() {
     $text = $('<div>')
         .css({width: width + 'px'})
         .html(
-            '&nbsp;Alternatively, you can contact us via <a href="mailto:'
-            + pandora.site.site.email.contact + '">'
-            + pandora.site.site.email.contact + '</a>'
+            '&nbsp;' + Ox._('Alternatively, you can contact us via {0}',
+            ['<a href="mailto:' + pandora.site.site.email.contact + '">'
+            + pandora.site.site.email.contact + '</a>'])
         )
         .appendTo(that);
  
diff --git a/static/js/pandora/deleteFileDialog.js b/static/js/pandora/deleteFileDialog.js
index c7c0f7a8..52cea9e9 100644
--- a/static/js/pandora/deleteFileDialog.js
+++ b/static/js/pandora/deleteFileDialog.js
@@ -7,7 +7,7 @@ pandora.ui.deleteFileDialog = function(file, callback) {
             buttons: [
                 Ox.Button({
                     id: 'keep',
-                    title: 'Keep File'
+                    title: Ox._('Keep File')
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -15,7 +15,7 @@ pandora.ui.deleteFileDialog = function(file, callback) {
                 }),
                 Ox.Button({
                     id: 'delete',
-                    title: 'Delete File'
+                    title: Ox._('Delete File')
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -26,9 +26,8 @@ pandora.ui.deleteFileDialog = function(file, callback) {
                 })
             ],
             keys: {enter: 'delete', escape: 'keep'},
-            text: 'Are you sure you want to delete the file'
-                + ' "'+ file + '"?',
-            title: 'Delete File'
+            text: Ox._('Are you sure you want to delete the file "{0}"?', [file]),
+            title: Ox._('Delete File')
         });
 
     return that;
diff --git a/static/js/pandora/deleteItemDialog.js b/static/js/pandora/deleteItemDialog.js
index 6845f786..cf2d4595 100644
--- a/static/js/pandora/deleteItemDialog.js
+++ b/static/js/pandora/deleteItemDialog.js
@@ -7,7 +7,7 @@ pandora.ui.deleteItemDialog = function(item) {
             buttons: [
                 Ox.Button({
                     id: 'keep',
-                    title: 'Keep ' + pandora.site.itemName.singular
+                    title: Ox._('Keep {0}', [Ox._(pandora.site.itemName.singular)])
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -15,7 +15,7 @@ pandora.ui.deleteItemDialog = function(item) {
                 }),
                 Ox.Button({
                     id: 'delete',
-                    title: 'Delete ' + pandora.site.itemName.singular
+                    title: Ox._('Delete {0}', [Ox._(pandora.site.itemName.singular)])
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -29,10 +29,10 @@ pandora.ui.deleteItemDialog = function(item) {
                 })
             ],
             keys: {enter: 'delete', escape: 'keep'},
-            text: 'Are you sure you want to delete the '
-                + pandora.site.itemName.singular
-                + ' "'+ item.title + '"?<br><br>All data will be removed.',
-            title: 'Delete ' + pandora.site.itemName.singular
+            text: Ox._('Are you sure you want to delete the {0} "{1}"?'
+                + '<br><br>All data will be removed.',
+                [Ox._(pandora.site.itemName.singular), item.title]),
+            title: Ox._('Delete {0}', [Ox._(pandora.site.itemName.singular)])
         });
 
     return that;
diff --git a/static/js/pandora/deleteListDialog.js b/static/js/pandora/deleteListDialog.js
index 44c6fbba..f5451989 100644
--- a/static/js/pandora/deleteListDialog.js
+++ b/static/js/pandora/deleteListDialog.js
@@ -14,7 +14,7 @@ pandora.ui.deleteListDialog = function(list) {
             buttons: [
                 Ox.Button({
                     id: 'keep',
-                    title: 'Keep ' + folderItem
+                    title: Ox._('Keep {0}', [folderItem])
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -22,7 +22,7 @@ pandora.ui.deleteListDialog = function(list) {
                 }),
                 Ox.Button({
                     id: 'delete',
-                    title: 'Delete ' + folderItem
+                    title: Ox._('Delete {0}', [folderItem])
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -51,8 +51,9 @@ pandora.ui.deleteListDialog = function(list) {
                 })
             ],
             keys: {enter: 'delete', escape: 'keep'},
-            text: 'Are you sure you want to delete the ' + folderItem.toLowerCase() + ' "' + listData.name + '"?',
-            title: 'Delete ' + folderItem
+            text: Ox._('Are you sure you want to delete the {0} "{1}"?',
+                [folderItem.toLowerCase(), listData.name]),
+            title: Ox._('Delete {0}', [folderItem])
         });
 
     return that;
diff --git a/static/js/pandora/embedError.js b/static/js/pandora/embedError.js
index 63c62cb2..a410ae9a 100644
--- a/static/js/pandora/embedError.js
+++ b/static/js/pandora/embedError.js
@@ -34,12 +34,12 @@ pandora.ui.embedError = function(notImplemented) {
                 .css({marginTop: '4px', fontSize: '9px', textAlign: 'center'})
                 .html(
                     notImplemented
-                    ? 'This view is not<br>implemented.'
-                    : 'This view cannot<br>be embedded.'
+                    ? Ox._('This view is not<br>implemented.')
+                    : Ox._('This view cannot<br>be embedded.')
                 )
         )
         .appendTo(that);
 
     return that;
 
-};
\ No newline at end of file
+};
diff --git a/static/js/pandora/embedFileDialog.js b/static/js/pandora/embedFileDialog.js
index 7cff1d62..ce461594 100644
--- a/static/js/pandora/embedFileDialog.js
+++ b/static/js/pandora/embedFileDialog.js
@@ -10,7 +10,7 @@ pandora.ui.embedFileDialog = function(id) {
         $content = Ox.Element()
             .css({margin: '16px'})
             .html(
-                'To embed this file, use the following HTML:<br>'
+                Ox._('To embed this file, use the following HTML:<br>')
             ),
 
         $embed = $('<textarea>')
@@ -36,7 +36,7 @@ pandora.ui.embedFileDialog = function(id) {
             buttons: [
                 Ox.Button({
                     id: 'close',
-                    title: 'Close'
+                    title: Ox._('Close')
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -49,7 +49,7 @@ pandora.ui.embedFileDialog = function(id) {
             height: 128,
             keys: {escape: 'close'},
             removeOnClose: true,
-            title: 'Embed File',
+            title: Ox._('Embed File'),
             width: 368 
         });
 
diff --git a/static/js/pandora/embedPlayer.js b/static/js/pandora/embedPlayer.js
index f54d514d..88feafd2 100644
--- a/static/js/pandora/embedPlayer.js
+++ b/static/js/pandora/embedPlayer.js
@@ -70,8 +70,8 @@ pandora.ui.embedPlayer = function() {
                     ['timeline', 'position', 'settings']
                 ),
                 controlsTooltips: {
-                    close: 'Close',
-                    open: 'Watch on ' + pandora.site.site.name
+                    close: Ox._('Close'),
+                    open: Ox._('Watch on {0}', [pandora.site.site.name])
                 },
                 controlsTop: [
                     options.showCloseButton ? 'close'
@@ -331,4 +331,4 @@ pandora.ui.embedPlayer = function() {
 
     return that;
 
-};
\ No newline at end of file
+};
diff --git a/static/js/pandora/embedVideoDialog.js b/static/js/pandora/embedVideoDialog.js
index 5a90f789..0b467143 100644
--- a/static/js/pandora/embedVideoDialog.js
+++ b/static/js/pandora/embedVideoDialog.js
@@ -11,7 +11,7 @@ pandora.ui.embedVideoDialog = function() {
 
         $content = Ox.Element()
             .css({margin: '16px'})
-            .html('To embed this clip, use the following HTML:<br>'),
+            .html(Ox._('To embed this clip, use the following HTML:<br>')),
 
         $embed = $('<textarea>')
             .css({
@@ -39,7 +39,7 @@ pandora.ui.embedVideoDialog = function() {
             buttons: [
                 Ox.Button({
                     id: 'close',
-                    title: 'Close'
+                    title: Ox._('Close')
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -52,7 +52,7 @@ pandora.ui.embedVideoDialog = function() {
             height: 128,
             keys: {escape: 'close'},
             removeOnClose: true,
-            title: 'Embed Video',
+            title: Ox._('Embed Video'),
             width: 368 
         });
 
diff --git a/static/js/pandora/errorDialog.js b/static/js/pandora/errorDialog.js
index 52f002f1..7d854c5e 100644
--- a/static/js/pandora/errorDialog.js
+++ b/static/js/pandora/errorDialog.js
@@ -15,7 +15,7 @@ pandora.ui.errorDialog = function(data) {
             buttons: [
                 Ox.Button({
                     id: 'close',
-                    title: 'Close'
+                    title: Ox._('Close')
                 })
                 .bindEvent({
                     click: function() {
@@ -24,7 +24,7 @@ pandora.ui.errorDialog = function(data) {
                 })
             ],
             keys: {enter: 'close', escape: 'close'},
-            text: 'Sorry, you have made an unauthorized request.',
+            text: Ox._('Sorry, you have made an unauthorized request.'),
             title: Ox.toTitleCase(data.status.text)
         })
         .addClass('OxErrorDialog')
@@ -40,7 +40,7 @@ pandora.ui.errorDialog = function(data) {
                     buttons: [
                         Ox.Button({
                                 id: 'close',
-                                title: 'Close'
+                                title: Ox._('Close')
                             })
                             .bindEvent({
                                 click: function() {
@@ -49,12 +49,12 @@ pandora.ui.errorDialog = function(data) {
                             })
                     ],
                     keys: {enter: 'close', escape: 'close'},
-                    text: 'Sorry, a server ' + error
+                    text: Ox._('Sorry, a server {0}'
                         + ' occured while handling your request.'
                         + ' To help us find out what went wrong,'
                         + ' you may want to report this error to an administrator.'
-                        + ' Otherwise, please try again later.',
-                    title: 'Server ' + Ox.toTitleCase(error)
+                        + ' Otherwise, please try again later.', [error]),
+                    title: Ox._('Server {0}', [Ox.toTitleCase(error)])
                 })
                 .addClass('OxErrorDialog')
                 .open();
diff --git a/static/js/pandora/eventsDialog.js b/static/js/pandora/eventsDialog.js
index ad229610..041be0c7 100644
--- a/static/js/pandora/eventsDialog.js
+++ b/static/js/pandora/eventsDialog.js
@@ -10,7 +10,7 @@ pandora.ui.eventsDialog = function(options) {
             buttons: [
                 Ox.Button({
                     id: 'managePlaces',
-                    title: 'Manage Places...'
+                    title: Ox._('Manage Places...')
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -22,7 +22,7 @@ pandora.ui.eventsDialog = function(options) {
                 {},
                 Ox.Button({
                     id: 'done',
-                    title: 'Done',
+                    title: Ox._('Done'),
                     width: 48
                 }).bindEvent({
                     click: function() {
@@ -37,7 +37,7 @@ pandora.ui.eventsDialog = function(options) {
             minHeight: 256,
             minWidth: 512,
             padding: 0,
-            title: 'Manage Events',
+            title: Ox._('Manage Events'),
             width: width
         })
         .bindEvent({
diff --git a/static/js/pandora/filesDialog.js b/static/js/pandora/filesDialog.js
index 10e88ad6..35ad90db 100644
--- a/static/js/pandora/filesDialog.js
+++ b/static/js/pandora/filesDialog.js
@@ -12,7 +12,7 @@ pandora.ui.filesDialog = function() {
         $reloadButton = Ox.Button({
                 disabled: true,
                 title: 'redo',
-                tooltip: 'Reload',
+                tooltip: Ox._('Reload'),
                 type: 'image'
             })
             .css({float: 'left', margin: '4px 2px 4px 4px'})
@@ -25,7 +25,7 @@ pandora.ui.filesDialog = function() {
             }),
 
         $userCheckbox = Ox.Checkbox({
-                title: 'Only show my files',
+                title: Ox._('Only show my files'),
                 value: false
             })
             .css({float: 'left', margin: '4px 2px'})
@@ -40,9 +40,9 @@ pandora.ui.filesDialog = function() {
 
         $findSelect = Ox.Select({
                 items: [
-                    {id: 'all', title: 'Find: All'},
-                    {id: 'user', title: 'Find: Username'},
-                    {id: 'file', title: 'Find: Filename'}
+                    {id: 'all', title: Ox._('Find: All')},
+                    {id: 'user', title: Ox._('Find: Username')},
+                    {id: 'file', title: Ox._('Find: Filename')}
                 ],
                 overlap: 'right',
                 type: 'image'
@@ -57,7 +57,7 @@ pandora.ui.filesDialog = function() {
         $findInput = Ox.Input({
                 changeOnKeypress: true,
                 clear: true,
-                placeholder: 'Find: All',
+                placeholder: Ox._('Find: All'),
                 width: 192
             })
             .bindEvent({
@@ -77,7 +77,7 @@ pandora.ui.filesDialog = function() {
                     {
                         id: 'user',
                         operator: '+',
-                        title: 'Username',
+                        title: Ox._('Username'),
                         visible: true,
                         width: 128
                     },
@@ -85,14 +85,14 @@ pandora.ui.filesDialog = function() {
                         align: 'right',
                         id: 'name',
                         operator: '+',
-                        title: 'Filename',
+                        title: Ox._('Filename'),
                         visible: true,
                         width: 256
                     },
                     {
                         id: 'extension',
                         operator: '+',
-                        title: 'Extension',
+                        title: Ox._('Extension'),
                         visible: true,
                         width: 64
                     },
@@ -103,7 +103,7 @@ pandora.ui.filesDialog = function() {
                         },
                         id: 'size',
                         operator: '-',
-                        title: 'Size',
+                        title: Ox._('Size'),
                         visible: true,
                         width: 64
                     },
@@ -111,14 +111,14 @@ pandora.ui.filesDialog = function() {
                         align: 'right',
                         id: 'matches',
                         operator: '-',
-                        title: 'Matches',
+                        title: Ox._('Matches'),
                         visible: true,
                         width: 64
                     },
                     {
                         id: 'description',
                         operator: '+',
-                        title: 'Description',
+                        title: Ox._('Description'),
                         visible: true,
                         width: 256
                     },
@@ -129,7 +129,7 @@ pandora.ui.filesDialog = function() {
                         },
                         id: 'created',
                         operator: '-',
-                        title: 'Created',
+                        title: Ox._('Created'),
                         visible: true,
                         width: 144
                     },
@@ -140,7 +140,7 @@ pandora.ui.filesDialog = function() {
                         },
                         id: 'modified',
                         operator: '-',
-                        title: 'Modified',
+                        title: Ox._('Modified'),
                         visible: true,
                         width: 144
                     }
@@ -156,8 +156,7 @@ pandora.ui.filesDialog = function() {
             .bindEvent({
                 init: function(data) {
                     $status.html(
-                        Ox.formatNumber(data.items)
-                        + ' file' + (data.items == 1 ? '' : 's')
+                        Ox.formatCount(data.items, 'file')
                     );
                 },
                 load: function() {
@@ -171,7 +170,7 @@ pandora.ui.filesDialog = function() {
 
         $embedButton = Ox.Button({
                 title: 'embed',
-                tooltip: 'Embed',
+                tooltip: Ox._('Embed'),
                 type: 'image'
             })
             .css({
@@ -188,7 +187,7 @@ pandora.ui.filesDialog = function() {
 
         $closeButton = Ox.Button({
                 title: 'close',
-                tooltip: 'Close',
+                tooltip: Ox._('Close'),
                 type: 'image'
             })
             .css({
@@ -210,7 +209,7 @@ pandora.ui.filesDialog = function() {
         $itemToolbar = Ox.Bar({size: 24}),
 
         $deleteButton = Ox.Button({
-                title: 'Delete File...',
+                title: Ox._('Delete File...'),
                 width: 96
             })
             .css({float: 'left', margin: '4px'})
@@ -222,7 +221,7 @@ pandora.ui.filesDialog = function() {
 
         $uploadButton = Ox.FileButton({
                 maxFiles: 1,
-                title: 'Upload File...',
+                title: Ox._('Upload File...'),
                 width: 96
             })
             .css({float: 'right', margin: '4px'})
@@ -285,7 +284,7 @@ pandora.ui.filesDialog = function() {
 
         $itemLabel = Ox.Label({
                 textAlign: 'center',
-                title: 'No file selected',
+                title: Ox._('No file selected'),
                 width: getLabelWidth()
             })
             .css({
@@ -297,7 +296,7 @@ pandora.ui.filesDialog = function() {
                 buttons: [
                     Ox.Button({
                             id: 'done',
-                            title: 'Done',
+                            title: Ox._('Done'),
                             width: 48
                         }).bindEvent({
                             click: function() {
@@ -313,7 +312,7 @@ pandora.ui.filesDialog = function() {
                 minWidth: 512,
                 padding: 0,
                 removeOnClose: true,
-                title: 'Manage Files',
+                title: Ox._('Manage Files'),
                 width: dialogWidth
             }),
 
@@ -371,7 +370,7 @@ pandora.ui.filesDialog = function() {
                 Ox.Input({
                     disabled: true,
                     id: 'username',
-                    label: 'Username',
+                    label: Ox._('Username'),
                     labelWidth: 80,
                     value: file.user,
                     width: itemWidth - 16 - Ox.UI.SCROLLBAR_SIZE
@@ -379,7 +378,7 @@ pandora.ui.filesDialog = function() {
                 Ox.Input({
                     disabled: !editable,
                     id: 'name',
-                    label: 'Filename',
+                    label: Ox._('Filename'),
                     labelWidth: 80,
                     value: file.name,
                     width: itemWidth - 16 - Ox.UI.SCROLLBAR_SIZE
@@ -387,7 +386,7 @@ pandora.ui.filesDialog = function() {
                 Ox.Input({
                     disabled: true,
                     id: 'extension',
-                    label: 'Extension',
+                    label: Ox._('Extension'),
                     labelWidth: 80,
                     value: file.extension,
                     width: itemWidth - 16 - Ox.UI.SCROLLBAR_SIZE
@@ -395,7 +394,7 @@ pandora.ui.filesDialog = function() {
                 Ox.Input({
                     disabled: true,
                     id: 'size',
-                    label: 'Size',
+                    label: Ox._('Size'),
                     labelWidth: 80,
                     value: Ox.formatValue(file.size, 'B'),
                     width: itemWidth - 16 - Ox.UI.SCROLLBAR_SIZE
@@ -403,7 +402,7 @@ pandora.ui.filesDialog = function() {
                 Ox.Input({
                     disabled: true,
                     id: 'matches',
-                    label: 'Matches',
+                    label: Ox._('Matches'),
                     labelWidth: 80,
                     value: file.matches,
                     width: itemWidth - 16 - Ox.UI.SCROLLBAR_SIZE
@@ -412,7 +411,7 @@ pandora.ui.filesDialog = function() {
                     disabled: !editable,
                     height: 256,
                     id: 'description',
-                    placeholder: 'Description',
+                    placeholder: Ox._('Description'),
                     type: 'textarea',
                     value: file.description,
                     width: itemWidth - 16 - Ox.UI.SCROLLBAR_SIZE
@@ -472,7 +471,7 @@ pandora.ui.filesDialog = function() {
         $itemLabel.options({
             title: selected
                 ? selected.split(':').slice(1).join(':')
-                : 'No file selected',
+                : Ox._('No file selected'),
             width: getLabelWidth()
         });
     }
diff --git a/static/js/pandora/filesView.js b/static/js/pandora/filesView.js
index a6d33166..e321a3e6 100644
--- a/static/js/pandora/filesView.js
+++ b/static/js/pandora/filesView.js
@@ -31,13 +31,13 @@ pandora.ui.filesView = function(options, self) {
                 {
                     disabled: true,
                     id: 'ignore',
-                    title: 'Ignore Selected Files'
+                    title: Ox._('Ignore Selected Files')
                 },
                 {},
                 {
                     disabled: !pandora.site.capabilities.canRemoveItems[pandora.user.level],
                     id: 'delete',
-                    title: 'Delete ' + pandora.site.itemName.singular + '...'
+                    title: Ox._('Delete {0}...', [Ox._(pandora.site.itemName.singular)])
                 }
             ],
             title: 'set',
@@ -60,7 +60,7 @@ pandora.ui.filesView = function(options, self) {
 
     self.$saveButton = Ox.Button({
             disabled: true,
-            title: 'Save Changes',
+            title: Ox._('Save Changes'),
             width: 128
         })
         .css({
@@ -96,14 +96,14 @@ pandora.ui.filesView = function(options, self) {
                     },
                     id: 'selected',
                     operator: '-',
-                    title: 'Status',
+                    title: Ox._('Status'),
                     titleImage: 'check',
                     tooltip: function (data) {
                         return data.encoding
-                            ? 'Processing video on server'
+                            ? Ox._('Processing video on server')
                             : data.instances.filter(function(i) {return i.ignore; }).length > 0
-                            ? 'Use this file'
-                            : 'Dont use this file';
+                            ? Ox._('Use this file')
+                            : Ox._('Dont use this file');
                     },
                     visible: true,
                     width: 16
@@ -112,7 +112,7 @@ pandora.ui.filesView = function(options, self) {
                     align: 'left',
                     id: 'users',
                     operator: '+',
-                    title: 'Users',
+                    title: Ox._('Users'),
                     visible: true,
                     width: 60
                 },
@@ -120,7 +120,7 @@ pandora.ui.filesView = function(options, self) {
                     align: 'left',
                     id: 'path',
                     operator: '+',
-                    title: 'Path',
+                    title: Ox._('Path'),
                     visible: true,
                     width: 360
                 },
@@ -128,7 +128,7 @@ pandora.ui.filesView = function(options, self) {
                     editable: true,
                     id: 'version',
                     operator: '+',
-                    title: 'Version',
+                    title: Ox._('Version'),
                     visible: true,
                     width: 60
                 },
@@ -136,7 +136,7 @@ pandora.ui.filesView = function(options, self) {
                     editable: true,
                     id: 'part',
                     operator: '+',
-                    title: 'Part',
+                    title: Ox._('Part'),
                     visible: true,
                     width: 60
                 },
@@ -144,7 +144,7 @@ pandora.ui.filesView = function(options, self) {
                     editable: true,
                     id: 'partTitle',
                     operator: '+',
-                    title: 'Part Title',
+                    title: Ox._('Part Title'),
                     visible: true,
                     width: 120
                 },
@@ -152,7 +152,7 @@ pandora.ui.filesView = function(options, self) {
                     editable: true,
                     id: 'language',
                     operator: '+',
-                    title: 'Language',
+                    title: Ox._('Language'),
                     visible: true,
                     width: 60
                 },
@@ -160,7 +160,7 @@ pandora.ui.filesView = function(options, self) {
                     editable: true,
                     id: 'extension',
                     operator: '+',
-                    title: 'Extension',
+                    title: Ox._('Extension'),
                     visible: true,
                     width: 60
                 },
@@ -168,7 +168,7 @@ pandora.ui.filesView = function(options, self) {
                     align: 'left',
                     id: 'type',
                     operator: '+',
-                    title: 'Type',
+                    title: Ox._('Type'),
                     visible: true,
                     width: 60
                 },
@@ -177,7 +177,7 @@ pandora.ui.filesView = function(options, self) {
                     format: {type: 'value', args: ['B']},
                     id: 'size',
                     operator: '-',
-                    title: 'Size',
+                    title: Ox._('Size'),
                     visible: true,
                     width: 90
                 },
@@ -186,7 +186,7 @@ pandora.ui.filesView = function(options, self) {
                     format: {type: 'resolution', args: ['px']},
                     id: 'resolution',
                     operator: '-',
-                    title: 'Resolution',
+                    title: Ox._('Resolution'),
                     visible: true,
                     width: 90
                 },
@@ -195,7 +195,7 @@ pandora.ui.filesView = function(options, self) {
                     format: {type: 'duration', args: [0, 'short']},
                     id: 'duration',
                     operator: '-',
-                    title: 'Duration',
+                    title: Ox._('Duration'),
                     visible: true,
                     width: 90
                 },
@@ -203,7 +203,7 @@ pandora.ui.filesView = function(options, self) {
                     align: 'left',
                     id: 'id',
                     operator: '+',
-                    title: 'ID',
+                    title: Ox._('ID'),
                     visible: false,
                     width: 120
                 },
@@ -211,7 +211,7 @@ pandora.ui.filesView = function(options, self) {
                     align: 'left',
                     id: 'instances',
                     operator: '+',
-                    title: 'Instances',
+                    title: Ox._('Instances'),
                     visible: false,
                     width: 120
                 }
@@ -279,7 +279,7 @@ pandora.ui.filesView = function(options, self) {
                     align: 'left',
                     id: 'user',
                     operator: '+',
-                    title: 'User',
+                    title: Ox._('User'),
                     visible: true,
                     width: 120
                 },
@@ -287,7 +287,7 @@ pandora.ui.filesView = function(options, self) {
                     align: 'left',
                     id: 'volume',
                     operator: '+',
-                    title: 'Volume',
+                    title: Ox._('Volume'),
                     visible: true,
                     width: 120
                 },
@@ -295,7 +295,7 @@ pandora.ui.filesView = function(options, self) {
                     align: 'left',
                     id: 'path',
                     operator: '+',
-                    title: 'Path',
+                    title: Ox._('Path'),
                     visible: true,
                     width: 480
                 },
@@ -316,15 +316,17 @@ pandora.ui.filesView = function(options, self) {
 
     self.$movieLabel = Ox.Label({
             textAlign: 'center',
-            title: 'Move selected files to another '
-                + pandora.site.itemName.singular.toLowerCase(),
+            title: Ox._('Move selected files to another {0}',
+                [Ox._(pandora.site.itemName.singular.toLowerCase())]),
             width: 240
         })
         .css({margin: '8px'});
 
     ['title', 'director', 'year', 'id'].forEach(function(key) {
+        var itemKey = Ox.getObjectById(pandora.site.itemKeys, key);
         self['$' + key + 'Input'] = Ox.Input({
-            label: key == 'id' ? 'ID' : Ox.toTitleCase(key),
+            label: Ox._(key == 'id' ? 'ID'
+                : itemKey ? itemKey.title : Ox.toTitleCase(key)),
             labelWidth: 64,
             width: 240
         })
@@ -372,9 +374,8 @@ pandora.ui.filesView = function(options, self) {
     });
 
     self.$switch = Ox.Checkbox({
-        title: 'Switch to this '
-            + pandora.site.itemName.singular.toLowerCase()
-            + ' after moving files',
+        title: Ox._('Switch to this {0} after moving files',
+            [Ox._(pandora.site.itemName.singular.toLowerCase())]),
         value: false,
         width: 240
     });
@@ -392,7 +393,7 @@ pandora.ui.filesView = function(options, self) {
         .css({margin: '8px'});
 
     self.$clearButton = Ox.Button({
-            title: 'Clear Form',
+            title: Ox._('Clear Form'),
             width: 116
         })
         .css({margin: '0 4px 4px 8px'})
@@ -406,7 +407,7 @@ pandora.ui.filesView = function(options, self) {
 
     self.$moveButton = Ox.Button({
             disabled: true,
-            title: 'Move Files',
+            title: Ox._('Move Files'),
             width: 116
         })
         .css({margin: '0 4px 4px 4px'})
@@ -480,7 +481,7 @@ pandora.ui.filesView = function(options, self) {
             data[key] = self['$' + key + 'Input'].value();
         });
         self.$moveButton.options(
-            {disabled: true, title: 'Moving Files...'}
+            {disabled: true, title: Ox._('Moving Files...')}
         );
         pandora.api.moveMedia(data, function(result) {
             if (
@@ -495,7 +496,7 @@ pandora.ui.filesView = function(options, self) {
                     self.$filesList.reloadList();
                     self.$instancesList.reloadList();
                     self.$moveButton.options(
-                        {disabled: false, title: 'Move Files'}
+                        {disabled: false, title: Ox._('Move Files')}
                     );
                 }
             }
@@ -530,7 +531,7 @@ pandora.ui.filesView = function(options, self) {
     }
 
     function saveChanges() {
-        self.$saveButton.options({disabled: true, title: 'Saving Changes...'});
+        self.$saveButton.options({disabled: true, title: Ox._('Saving Changes...')});
         pandora.api.findMedia({
             keys: ['id'],
             query: self.filesQuery
@@ -545,7 +546,7 @@ pandora.ui.filesView = function(options, self) {
                     return item;
                 })
             }, function(result) {
-                self.$saveButton.options({title: 'Save Changes'});
+                self.$saveButton.options({title: Ox._('Save Changes')});
                 Ox.Request.clearCache(); // fixme: remove
                 self.$filesList.reloadList();
             });
diff --git a/static/js/pandora/filter.js b/static/js/pandora/filter.js
index 924c4193..6f2e439c 100644
--- a/static/js/pandora/filter.js
+++ b/static/js/pandora/filter.js
@@ -4,7 +4,7 @@ pandora.ui.filter = function(id) {
     var i = Ox.getIndexById(pandora.user.ui.filters, id),
         filter = Ox.getObjectById(pandora.site.filters, id),
         panelWidth = pandora.$ui.document.width() - (pandora.user.ui.showSidebar * pandora.user.ui.sidebarSize) - 1,
-        title = Ox.getObjectById(pandora.site.filters, id).title,
+        title = Ox._(Ox.getObjectById(pandora.site.filters, id).title),
         //width = pandora.getFilterWidth(i, panelWidth),
         that = Ox.TableList({
             _selected: !pandora.user.ui.showFilters
@@ -87,7 +87,7 @@ pandora.ui.filter = function(id) {
             init: function(data) {
                 that.setColumnTitle(
                     'name',
-                    Ox.getObjectById(pandora.site.filters, id).title
+                    Ox._(Ox.getObjectById(pandora.site.filters, id).title)
                     + '<div class="OxColumnStatus OxLight">'
                     + (data.items ? Ox.formatNumber(data.items) : '')
                     + '</div>'
@@ -176,8 +176,8 @@ pandora.ui.filter = function(id) {
         }),
         $menu = Ox.MenuButton({
                 items: [
-                    {id: 'clearFilter', title: 'Clear Filter', keyboard: 'shift control a'},
-                    {id: 'clearFilters', title: 'Clear All Filters', keyboard: 'shift alt control a'},
+                    {id: 'clearFilter', title: Ox._('Clear Filter'), keyboard: 'shift control a'},
+                    {id: 'clearFilters', title: Ox._('Clear All Filters'), keyboard: 'shift alt control a'},
                     {},
                     {group: 'filter', max: 1, min: 1, items: pandora.site.filters.map(function(filter) {
                         return Ox.extend({checked: filter.id == id}, filter);
diff --git a/static/js/pandora/filterDialog.js b/static/js/pandora/filterDialog.js
index 0e64fff9..5fe4124a 100644
--- a/static/js/pandora/filterDialog.js
+++ b/static/js/pandora/filterDialog.js
@@ -6,7 +6,7 @@ pandora.ui.filterDialog = function(list) {
             buttons: [
                 Ox.Button({
                         id: 'done',
-                        title: 'Done'
+                        title: Ox._('Done')
                     })
                     .bindEvent({
                         click: function() {
@@ -49,12 +49,12 @@ pandora.ui.filterDialog = function(list) {
             height: 264,
             // keys: {enter: 'save', escape: 'cancel'},
             removeOnClose: true,
-            title: list ? 'Smart List - ' + list.name : 'Advanced Find',
+            title: list ? Ox._('Smart List - {0}', [list.name]) : Ox._('Advanced Find'),
             width: 648 + Ox.UI.SCROLLBAR_SIZE
         }),
 
         $updateCheckbox = Ox.Checkbox({
-                title: 'Update Results in the Background',
+                title: Ox._('Update Results in the Background'),
                 value: pandora.user.ui.updateAdvancedFindResults
             })
             .css({float: 'left', margin: '4px'})
diff --git a/static/js/pandora/filterForm.js b/static/js/pandora/filterForm.js
index d6793824..0a1ef726 100644
--- a/static/js/pandora/filterForm.js
+++ b/static/js/pandora/filterForm.js
@@ -17,6 +17,7 @@ pandora.ui.filterForm = function(list) {
             that.$filter = Ox.Filter({
                 findKeys: pandora.site.itemKeys.map(function(itemKey) {
                     var key = Ox.clone(itemKey, true);
+                    key.title = Ox._(key.title);
                     key.type = key.type == 'layer'
                         ? Ox.getObjectById(pandora.site.layers, key.id).type
                         : key.type;
@@ -26,7 +27,7 @@ pandora.ui.filterForm = function(list) {
                     return key;
                 }).concat([{
                     id: 'list',
-                    title: 'List',
+                    title: Ox._('List'),
                     type: 'list',
                     values: result.data.items.map(function(item) {
                         return item.id;
diff --git a/static/js/pandora/findElement.js b/static/js/pandora/findElement.js
index 282e0cf8..9f3ee14f 100644
--- a/static/js/pandora/findElement.js
+++ b/static/js/pandora/findElement.js
@@ -10,8 +10,8 @@ pandora.ui.findElement = function() {
             elements: [].concat(pandora.user.ui._list ? [
                     pandora.$ui.findListSelect = Ox.Select({
                             items: [
-                                {id: 'all', title: 'Find: All ' + pandora.site.itemName.plural},
-                                {id: 'list', title: 'Find: This List'}
+                                {id: 'all', title: Ox._('Find: All {0}', [Ox._(pandora.site.itemName.plural)])},
+                                {id: 'list', title: Ox._('Find: This List')}
                             ],
                             overlap: 'right',
                             type: 'image',
@@ -34,12 +34,12 @@ pandora.ui.findElement = function() {
                                 }).map(function(key) {
                                     return {
                                         id: key.id,
-                                        title: 'Find: ' + key.title
+                                        title: Ox._('Find: {0}', [Ox._(key.title)])
                                     };
                                 }),
                                 [{}, {
                                     id: 'advanced',
-                                    title: 'Find: Advanced...'
+                                    title: Ox._('Find: Advanced...')
                                 }]
                             ),
                             overlap: 'right',
@@ -70,7 +70,7 @@ pandora.ui.findElement = function() {
                         autocompleteSelectSubmit: true,
                         clear: true,
                         id: 'input',
-                        placeholder: findKey == 'advanced' ? 'Edit Query...' : '',
+                        placeholder: findKey == 'advanced' ? Ox._('Edit Query...') : '',
                         value: findValue,
                         width: 192
                     })
@@ -146,7 +146,7 @@ pandora.ui.findElement = function() {
         pandora.$ui.findSelect.value(findState.key);
         pandora.$ui.findInput.options(
             findState.key == 'advanced'
-            ? {placeholder: 'Edit Query...', value: ''}
+            ? {placeholder: Ox._('Edit Query...'), value: ''}
             : {
                 autocomplete: autocompleteFunction(),
                 placeholder: '',
diff --git a/static/js/pandora/folderBrowserBar.js b/static/js/pandora/folderBrowserBar.js
index aa504586..5bf47968 100644
--- a/static/js/pandora/folderBrowserBar.js
+++ b/static/js/pandora/folderBrowserBar.js
@@ -11,8 +11,8 @@ pandora.ui.folderBrowserBar = function(id) {
             elements: [
                 pandora.$ui.findListSelect[id] = Ox.Select({
                         items: [
-                            {id: 'user', title: 'Find: User'},
-                            {id: 'name', title: 'Find: ' + folderItem}
+                            {id: 'user', title: Ox._('Find: User')},
+                            {id: 'name', title: Ox._('Find: {0}', [folderItem])}
                         ],
                         overlap: 'right',
                         type: 'image'
@@ -30,7 +30,7 @@ pandora.ui.folderBrowserBar = function(id) {
                 pandora.$ui.findListInput[id] = Ox.Input({
                         changeOnKeypress: true,
                         clear: true,
-                        placeholder: 'Find: User',
+                        placeholder: Ox._('Find: User'),
                         width: pandora.getFoldersWidth() - 24
                     })
                     .bindEvent({
diff --git a/static/js/pandora/folderBrowserList.js b/static/js/pandora/folderBrowserList.js
index bbe57817..ddcdaa82 100644
--- a/static/js/pandora/folderBrowserList.js
+++ b/static/js/pandora/folderBrowserList.js
@@ -45,7 +45,7 @@ pandora.ui.folderBrowserList = function(id) {
                     },
                     id: 'user',
                     operator: '+',
-                    title: 'User',
+                    title: Ox._('User'),
                     visible: true,
                     width: Math.floor(columnWidth)
                 },
@@ -55,7 +55,7 @@ pandora.ui.folderBrowserList = function(id) {
                     },
                     id: 'name',
                     operator: '+',
-                    title: folderItem,
+                    title: Ox._(folderItem),
                     visible: true,
                     width: Math.ceil(columnWidth)
                 },
@@ -64,7 +64,7 @@ pandora.ui.folderBrowserList = function(id) {
                     id: 'items',
                     format: {type: 'number'},
                     operator: '-',
-                    title: 'Items',
+                    title: Ox._('Items'),
                     visible: ui.section == 'items',
                     width: 48
                 },
@@ -96,10 +96,10 @@ pandora.ui.folderBrowserList = function(id) {
                     titleImage: 'edit',
                     tooltip: function(data) {
                         return data.type == 'static'
-                            ? (data.user == pandora.user.username ? 'Edit Default View' : 'Default View: ...')
+                            ? (data.user == pandora.user.username ? Ox._('Edit Default View') : Ox._('Default View: ...'))
                             : data.type == 'smart'
-                            ? (data.user == pandora.user.username ? 'Edit Query' : 'Show Query')
-                            : data.type.toUpperCase();
+                            ? (data.user == pandora.user.username ? Ox._('Edit Query') : Ox._('Show Query'))
+                            : Ox._(data.type.toUpperCase());
                     },
                     visible: true,
                     width: 16
@@ -127,8 +127,8 @@ pandora.ui.folderBrowserList = function(id) {
                     titleImage: id == 'favorite' ? 'like' : 'star',
                     tooltip: function(data) {
                         var checked = id == 'favorite' ? data.subscribed : data.status == 'featured';
-                        return (checked ? 'Remove from' : 'Add to')
-                            + ' ' + Ox.toTitleCase(id) + ' ' + folderItems;
+                        return Ox._((checked ? 'Remove from' : 'Add to')
+                            + ' ' + Ox.toTitleCase(id) + ' ' + folderItems);
                     },
                     visible: true,
                     width: 16
diff --git a/static/js/pandora/folderList.js b/static/js/pandora/folderList.js
index 6f324ac2..8a52effa 100644
--- a/static/js/pandora/folderList.js
+++ b/static/js/pandora/folderList.js
@@ -30,7 +30,7 @@ pandora.ui.folderList = function(id) {
                 tooltip: function(data) {
                     return data.user == pandora.user.username
                         || (id == 'featured' && canEditFeatured)
-                        ? 'Edit Icon'
+                        ? Ox._('Edit Icon')
                         : '';
                 },
                 visible: true,
@@ -59,7 +59,7 @@ pandora.ui.folderList = function(id) {
                     autovalidate: pandora.ui.autovalidateListname
                 },
                 operator: '+',
-                tooltip: id == 'personal' ? 'Edit Title' : '',
+                tooltip: id == 'personal' ? Ox._('Edit Title') : '',
                 unformat: function(value) {
                     return Ox.decodeHTMLEntities(value);
                 },
@@ -101,9 +101,9 @@ pandora.ui.folderList = function(id) {
                 operator: '+',
                 tooltip: function(data) {
                     return data.type == 'static'
-                        ? (data.user == pandora.user.username ? 'Edit Default View' : 'Default View: ...')
+                        ? (data.user == pandora.user.username ? Ox._('Edit Default View') : Ox._('Default View: ...'))
                         : data.type == 'smart'
-                        ? (data.user == pandora.user.username ? 'Edit Query' : 'Show Query')
+                        ? (data.user == pandora.user.username ? Ox._('Edit Query') : Ox._('Show Query'))
                         : data.type.toUpperCase();
                 },
                 visible: true,
@@ -129,7 +129,7 @@ pandora.ui.folderList = function(id) {
                 id: 'status',
                 operator: '+',
                 tooltip: id == 'personal' ? function(data) {
-                    return data.status == 'private' ? 'Make Public' : 'Make Private';
+                    return data.status == 'private' ? Ox._('Make Public') : Ox._('Make Private');
                 } : null,
                 visible: true,
                 width: 16
@@ -177,7 +177,7 @@ pandora.ui.folderList = function(id) {
                 editable: true,
                 id: 'name',
                 operator: '+',
-                tooltip: 'Edit Title',
+                tooltip: Ox._('Edit Title'),
                 visible: true,
                 width: ui.sidebarWidth - 96
             },
@@ -207,7 +207,7 @@ pandora.ui.folderList = function(id) {
                 id: 'path',
                 operator: '+',
                 tooltip: function(data) {
-                    return data.mounted ? 'Scan Volume' : 'Edit Path';
+                    return data.mounted ? Ox._('Scan Volume') : Ox._('Edit Path');
                 },
                 visible: true,
                 width: 16
@@ -229,7 +229,7 @@ pandora.ui.folderList = function(id) {
                 id: 'mounted',
                 operator: '+',
                 tooltip: function(data) {
-                    return data.mounted ? 'Unmount Volume' : 'Mount Volume';
+                    return data.mounted ? Ox._('Unmount Volume') : Ox._('Mount Volume');
                 },
                 visible: true,
                 width: 16
diff --git a/static/js/pandora/folders.js b/static/js/pandora/folders.js
index fadfc0cd..65152835 100644
--- a/static/js/pandora/folders.js
+++ b/static/js/pandora/folders.js
@@ -25,26 +25,26 @@ pandora.ui.folders = function() {
         if (folder.id == 'personal') {
             if (pandora.user.level == 'guest') {
                 extras = [
-                    infoButton('Personal ' + folderItems, 'To create and share your own ' + (ui.section == 'items'
-                        ? 'lists of ' + pandora.site.itemName.plural.toLowerCase()
-                        : ui.section) + ', please sign up or sign in.')
+                    infoButton(Ox._('Personal {0}', [Ox._(folderItems)]),
+                        Ox._('To create and share your own list of {0} please sign up or sign in.', [Ox._(pandora.site.itemName.plural.toLowerCase())]),
+                        Ox._('To create and share your own {0} please sign up or sign in.', [ui.section]))
                 ];
             } else {
                 if (ui.section == 'items') {
                     extras = [
                         pandora.$ui.personalListsMenu = Ox.MenuButton({
                             items: [
-                                { id: 'newlist', title: 'New List' },
-                                { id: 'newlistfromselection', title: 'New List from Selection', disabled: ui.listSelection.length == 0 },
-                                { id: 'newsmartlist', title: 'New Smart List' },
-                                { id: 'newsmartlistfromresults', title: 'New Smart List from Results' },
+                                { id: 'newlist', title: Ox._('New List') },
+                                { id: 'newlistfromselection', title: Ox._('New List from Selection'), disabled: ui.listSelection.length == 0 },
+                                { id: 'newsmartlist', title: Ox._('New Smart List') },
+                                { id: 'newsmartlistfromresults', title: Ox._('New Smart List from Results') },
                                 {},
-                                { id: 'duplicatelist', title: 'Duplicate Selected List', disabled: !pandora.user.ui._list },
-                                { id: 'editlist', title: 'Edit Selected List...', disabled: !pandora.user.ui._list },
-                                { id: 'deletelist', title: 'Delete Selected List...', disabled: !pandora.user.ui._list }
+                                { id: 'duplicatelist', title: Ox._('Duplicate Selected List'), disabled: !pandora.user.ui._list },
+                                { id: 'editlist', title: Ox._('Edit Selected List...'), disabled: !pandora.user.ui._list },
+                                { id: 'deletelist', title: Ox._('Delete Selected List...'), disabled: !pandora.user.ui._list }
                             ],
                             title: 'edit',
-                            tooltip: 'Manage Personal Lists',
+                            tooltip: Ox._('Manage Personal Lists'),
                             type: 'image'
                         })
                         .bindEvent({
@@ -86,13 +86,13 @@ pandora.ui.folders = function() {
                     extras = [
                         pandora.$ui.personalListsMenu = Ox.MenuButton({
                             items: [
-                                { id: 'newtext', title: 'New Text' },
-                                { id: 'newpdf', title: 'New  PDF' },
+                                { id: 'newtext', title: Ox._('New Text') },
+                                { id: 'newpdf', title: Ox._('New  PDF') },
                                 {},
-                                { id: 'deletetext', title: 'Delete Selected Text...', disabled: !ui.text }
+                                { id: 'deletetext', title: Ox._('Delete Selected Text...'), disabled: !ui.text }
                             ],
                             title: 'edit',
-                            tooltip: 'Manage Personal Texts',
+                            tooltip: Ox._('Manage Personal Texts'),
                             type: 'image'
                         })
                         .bindEvent({
@@ -119,14 +119,14 @@ pandora.ui.folders = function() {
             }
         } else if (folder.id == 'favorite') {
             if (pandora.user.level == 'guest') {
-                extras = [infoButton('Favorite ' + folderItems,
-                    'To browse and subscribe to shared ' + folderItems.toLowerCase() + ' from other users, please sign up or sign in.')];
+                extras = [infoButton(Ox._('Favorite ', folderItems),
+                    Ox._('To browse and subscribe to shared {0} from other users, please sign up or sign in.', [Ox._(folderItems.toLowerCase())]))];
             } else {
                 extras = [pandora.$ui.manageListsButton['favorite'] = Ox.Button({
                     selectable: true,
                     style: 'symbol',
-                    title: 'Edit',
-                    tooltip: 'Manage Favorite ' + folderItems,
+                    title: Ox._('Edit'),
+                    tooltip: Ox._('Manage Favorite {0}', [Ox._(folderItems)]),
                     type: 'image'
                 })
                 .bindEvent({
@@ -134,7 +134,7 @@ pandora.ui.folders = function() {
                         var listData;
                         Ox.Request.clearCache(); // fixme: remove
                         pandora.site.sectionFolders[ui.section][i].showBrowser = !pandora.site.sectionFolders[ui.section][i].showBrowser;
-                        this.options({tooltip: data.value ? 'Done' : 'Manage Favorite ' + folderItems});
+                        this.options({tooltip: data.value ? Ox._('Done') : Ox._('Manage Favorite {0}', [Ox._(folderItems)])});
                         if (pandora.site.sectionFolders[ui.section][i].showBrowser) {
                             pandora.$ui.folderList.favorite.replaceWith(
                                 pandora.$ui.folderBrowser.favorite = pandora.ui.folderBrowser('favorite')
@@ -167,13 +167,15 @@ pandora.ui.folders = function() {
             }
         } else if (folder.id == 'featured') {
             if (pandora.user.level != 'admin') {
-                extras = [infoButton('Featured ' + folderItems, 'Featured ' + folderItems.toLowerCase() + ' are selected public ' + folderItems.toLowerCase() + ', picked by the ' + pandora.site.site.name + ' staff.')];
+                extras = [infoButton(Ox._('Featured {0}', [Ox._(folderItems)]),
+                    Ox._('Featured {0} are selected public {0}, picked by the {1} staff.',
+                        [Ox._(folderItems.toLowerCase()), pandora.site.site.name]))];
             } else {
                 extras = [pandora.$ui.manageListsButton['featured'] = Ox.Button({
                     selectable: true,
                     style: 'symbol',
-                    title: 'Edit',
-                    tooltip: 'Manage Featured ' + folderItems,
+                    title: Ox._('Edit'),
+                    tooltip: Ox._('Manage Featured {0}', [Ox._(folderItems)]),
                     type: 'image'
                 })
                 .bindEvent({
@@ -181,7 +183,7 @@ pandora.ui.folders = function() {
                         var listData;
                         Ox.Request.clearCache(); // fixme: remove
                         pandora.site.sectionFolders[ui.section][i].showBrowser = !pandora.site.sectionFolders[ui.section][i].showBrowser;
-                        this.options({tooltip: data.value ? 'Done' : 'Manage Favorite ' + folderItems});
+                        this.options({tooltip: data.value ? Ox._('Done') : Ox._('Manage Favorite {0}', [Ox._(folderItems)])});
                         if (pandora.site.sectionFolders[ui.section][i].showBrowser) {
                             pandora.$ui.folderList.featured.replaceWith(
                                 pandora.$ui.folderBrowser.featured = pandora.ui.folderBrowser('featured')
@@ -221,18 +223,20 @@ pandora.ui.folders = function() {
             }
         } else if (folder.id == 'volumes') {
             if (pandora.user.level == 'guest') {
-                extras = [infoButton('Local Volumes', 'To import movies from a local disk, please sign up or sign in.')];
+                extras = [infoButton(Ox._('Local Volumes'), Ox._('To import {0} from a local disk, please sign up or sign in.',
+                    [Ox._(pandora.site.itemName.plural.toLocaleLowerCase())]))];
             } else {
                 extras = [Ox.MenuButton({
                     items: [
-                        { id: 'add', title: 'Add Volume...', disabled: true },
-                        { id: 'scan', title: 'Scan Selected Volume...', disabled: true },
-                        { id: 'remove', title: 'Remove Selected Volume...', disabled: true },
+                        { id: 'add', title: Ox._('Add Volume...'), disabled: true },
+                        { id: 'scan', title: Ox._('Scan Selected Volume...'), disabled: true },
+                        { id: 'remove', title: Ox._('Remove Selected Volume...'), disabled: true },
                         {},
-                        { id: 'import', title: 'Import Movies...', disabled: true }
+                        { id: 'import', title: Ox._('Import {0}...',
+                            [Ox._(pandora.site.itemName.plural.toLocaleLowerCase())]), disabled: true }
                     ],
                     title: 'edit',
-                    tooltip: 'Manage Volumes',
+                    tooltip: Ox._('Manage Volumes'),
                     type: 'image'
                 })
                 .bindEvent({
@@ -315,27 +319,27 @@ pandora.ui.folders = function() {
         }).bindEvent({
             click: function() {
                 var $dialog = pandora.ui.iconDialog({
-                    buttons: title != 'Featured Lists' ? [
-                        Ox.Button({title: 'Sign Up...'}).bindEvent({
+                    buttons: title != Ox._('Featured Lists') ? [
+                        Ox.Button({title: Ox._('Sign Up...')}).bindEvent({
                             click: function() {
                                 $dialog.close();
                                 pandora.$ui.accountDialog = pandora.ui.accountDialog('signup').open();
                             }
                         }),
-                        Ox.Button({title: 'Sign In...'}).bindEvent({
+                        Ox.Button({title: Ox._('Sign In...')}).bindEvent({
                             click: function() {
                                 $dialog.close();
                                 pandora.$ui.accountDialog = pandora.ui.accountDialog('signin').open();
                             }
                         }),
                         {},
-                        Ox.Button({title: 'Not Now'}).bindEvent({
+                        Ox.Button({title: Ox._('Not Now')}).bindEvent({
                             click: function() {
                                 $dialog.close();
                             }
                         })
                     ] : [
-                        Ox.Button({title: 'Close'}).bindEvent({
+                        Ox.Button({title: Ox._('Close')}).bindEvent({
                             click: function() {
                                 $dialog.close();
                             }
diff --git a/static/js/pandora/helpDialog.js b/static/js/pandora/helpDialog.js
index c69c582b..014d72cc 100644
--- a/static/js/pandora/helpDialog.js
+++ b/static/js/pandora/helpDialog.js
@@ -11,7 +11,7 @@ pandora.ui.helpDialog = function() {
             buttons: [
                 Ox.Button({
                     id: 'switch',
-                    title: 'API Documentation...'
+                    title: Ox._('API Documentation...')
                 }).bindEvent({
                     click: function() {
                         pandora.UI.set({page: 'api', 'hash.anchor': ''});
@@ -20,7 +20,7 @@ pandora.ui.helpDialog = function() {
                 {},
                 Ox.Button({
                     id: 'close',
-                    title: 'Close'
+                    title: Ox._('Close')
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -35,7 +35,7 @@ pandora.ui.helpDialog = function() {
             minHeight: 256,
             minWidth: 544 + 2 * Ox.UI.SCROLLBAR_SIZE,
             removeOnClose: true,
-            title: 'Help',
+            title: Ox._('Help'),
             width: 672 + 2 * Ox.UI.SCROLLBAR_SIZE
         })
         .bindEvent({
@@ -56,19 +56,19 @@ pandora.ui.helpDialog = function() {
             strings = Ox.clone(pandora.site, true);
 
         strings.addAnnotationShortcuts = strings.layers.map(function(layer, index) {
-            return '<tr><td>' + index + '</td><td>Add ' + layer.item.toLowerCase() + '</td></tr>';
+            return '<tr><td>' + index + '</td><td>' + Ox._('Add {0}', [layer.item.toLowerCase()]) + '</td></tr>';
         }).join('\n');
         strings.itemName = Ox.map(strings.itemName, function(v) {
             return v.toLowerCase();
         });
         strings.signup = pandora.user.level == 'guest'
-            ? '<a href="/signup">sign up</a>' : 'sign up';
+            ? '<a href="/signup">' + Ox._('sign up') + '</a>' : Ox._('sign up');
 
         $html.html(Ox.formatString(html, strings));
 
         pandora.site.help.forEach(function(section) {
             var html = $html.find('#' + section.id).html();
-            text[section.id] = '<h1><b>' + section.title + '</b></h1>\n' + html;
+            text[section.id] = '<h1><b>' + Ox._(section.title) + '</b></h1>\n' + html;
         });
 
         $list = Ox.TableList({
diff --git a/static/js/pandora/home.0xdb.js b/static/js/pandora/home.0xdb.js
index 0f075475..92dc8746 100644
--- a/static/js/pandora/home.0xdb.js
+++ b/static/js/pandora/home.0xdb.js
@@ -91,7 +91,7 @@ pandora.ui.home = function() {
             })
             .appendTo(that),
         $findButton = Ox.Button({
-                title: 'Find',
+                title: Ox._('Find'),
                 width: 74
             })
             .css({
@@ -124,7 +124,7 @@ pandora.ui.home = function() {
             })
             .appendTo(that),
         $browseButton = Ox.Button({
-                title: 'Browse',
+                title: Ox._('Browse'),
                 width: 74
             })
             .css({
@@ -146,7 +146,7 @@ pandora.ui.home = function() {
             })
             .appendTo(that),
         $signupButton = Ox.Button({
-                title: 'Sign Up',
+                title: Ox._('Sign Up'),
                 width: 74
             })
             .css({
@@ -165,7 +165,7 @@ pandora.ui.home = function() {
                 }
             }),
         $signinButton = Ox.Button({
-                title: 'Sign In',
+                title: Ox._('Sign In'),
                 width: 74
             })
             .css({
@@ -184,7 +184,7 @@ pandora.ui.home = function() {
                 }
             }),
         $preferencesButton = Ox.Button({
-                title: 'Preferences',
+                title: Ox._('Preferences'),
                 width: 156
             })
             .css({
@@ -203,7 +203,7 @@ pandora.ui.home = function() {
                 }
             }),
         $aboutButton = Ox.Button({
-                title: 'About ' + pandora.site.site.name,
+                title: Ox._('About {0}', [pandora.site.site.name]),
                 width: 156
             })
             .css({
@@ -223,12 +223,10 @@ pandora.ui.home = function() {
             })
             .appendTo(that),
         $text = $('<div>')
-            .html(
-                'A Movie Database. \u2620 2007-'
-                + Ox.formatDate(new Date(), '%Y')
-                + ' 0x2620. All Open Source.'
-            )
-            .css({
+            .html(Ox._(
+                'A Movie Database. \u2620 2007-{0} 0x2620. All Open Source.',
+                [Ox.formatDate(new Date(), '%Y')]
+            )).css({
                 position: 'absolute',
                 left: 0,
                 top: '176px',
diff --git a/static/js/pandora/home.indiancinema.js b/static/js/pandora/home.indiancinema.js
index f0c3d14b..6bcafa05 100644
--- a/static/js/pandora/home.indiancinema.js
+++ b/static/js/pandora/home.indiancinema.js
@@ -135,7 +135,7 @@ pandora.ui.home = function() {
             .appendTo($box),
 
         $findButton = Ox.Button({
-                title: 'Find',
+                title: Ox._('Find'),
                 width: 122
             })
             .css({
@@ -169,7 +169,7 @@ pandora.ui.home = function() {
             .appendTo($box),
 
         $browseButton = Ox.Button({
-                title: 'Browse',
+                title: Ox._('Browse'),
                 width: 122
             })
             .css({
@@ -192,7 +192,7 @@ pandora.ui.home = function() {
             .appendTo($box),
 
         $signupButton = Ox.Button({
-                title: 'Sign Up',
+                title: Ox._('Sign Up'),
                 width: 122
             })
             .css({
@@ -212,7 +212,7 @@ pandora.ui.home = function() {
             }),
 
         $signinButton = Ox.Button({
-                title: 'Sign In',
+                title: Ox._('Sign In'),
                 width: 122
             })
             .css({
@@ -232,7 +232,7 @@ pandora.ui.home = function() {
             }),
 
         $preferencesButton = Ox.Button({
-                title: 'Preferences',
+                title: Ox._('Preferences'),
                 width: 252
             })
             .css({
@@ -252,7 +252,7 @@ pandora.ui.home = function() {
             }),
 
         $aboutButton = Ox.Button({
-                title: 'About ' + pandora.site.site.name,
+                title: Ox._('About {0}', [pandora.site.site.name]),
                 width: 252
             })
             .css({
@@ -336,13 +336,13 @@ pandora.ui.home = function() {
             if (items.length) {
                 $label = Ox.Label({
                         textAlign: 'center',
-                        title: '<b>Featured ' + (
+                        title: '<b>' + Ox._('Featured ' + (
                             lists == 1 && texts == 0 ? 'List'
                             : lists == 0 && texts == 1 ? 'Text'
                             : texts == 0 ? 'Lists'
                             : lists == 0 ? 'Texts'
                             : 'Lists and Texts'
-                        ) + '</b>',
+                        )) + '</b>',
                         width: 512
                     })
                     .css({
@@ -519,7 +519,7 @@ pandora.ui.home = function() {
                             .appendTo($featuresContent);
                         $featureIcon[i] = Ox.Element({
                                 element: '<img>',
-                                tooltip: (lists && texts ? Ox.toTitleCase(item.type) + ': ' : '')
+                                tooltip: (lists && texts ? Ox._(Ox.toTitleCase(item.type)) + ': ' : '')
                                     + Ox.encodeHTMLEntities(item.name)
                             })
                             .attr({
@@ -576,7 +576,7 @@ pandora.ui.home = function() {
 
             function getHTML(item) {
                 return '<b>'
-                    + (lists && texts ? Ox.toTitleCase(item.type) + ': ' : '')
+                    + (lists && texts ? Ox._(Ox.toTitleCase(item.type)) + ': ' : '')
                     + Ox.encodeHTMLEntities(item.name) + '</b><br><br>'
                     + item.description;
             }
@@ -587,7 +587,7 @@ pandora.ui.home = function() {
             }
 
             function getTooltip(item) {
-                return 'View ' + Ox.toTitleCase(item.type)
+                return Ox._('View {0}', [Ox._(Ox.toTitleCase(item.type))])
             }
 
             function openItem(i) {
diff --git a/static/js/pandora/home.js b/static/js/pandora/home.js
index cc788264..c21fe1ba 100644
--- a/static/js/pandora/home.js
+++ b/static/js/pandora/home.js
@@ -91,7 +91,7 @@ pandora.ui.home = function() {
             })
             .appendTo(that),
         $findButton = Ox.Button({
-                title: 'Find',
+                title: Ox._('Find'),
                 width: 74
             })
             .css({
@@ -124,7 +124,7 @@ pandora.ui.home = function() {
             })
             .appendTo(that),
         $browseButton = Ox.Button({
-                title: 'Browse',
+                title: Ox._('Browse'),
                 width: 74
             })
             .css({
@@ -146,7 +146,7 @@ pandora.ui.home = function() {
             })
             .appendTo(that),
         $signupButton = Ox.Button({
-                title: 'Sign Up',
+                title: Ox._('Sign Up'),
                 width: 74
             })
             .css({
@@ -165,7 +165,7 @@ pandora.ui.home = function() {
                 }
             }),
         $signinButton = Ox.Button({
-                title: 'Sign In',
+                title: Ox._('Sign In'),
                 width: 74
             })
             .css({
@@ -184,7 +184,7 @@ pandora.ui.home = function() {
                 }
             }),
         $preferencesButton = Ox.Button({
-                title: 'Preferences',
+                title: Ox._('Preferences'),
                 width: 156
             })
             .css({
@@ -203,7 +203,7 @@ pandora.ui.home = function() {
                 }
             }),
         $aboutButton = Ox.Button({
-                title: 'About ' + pandora.site.site.name,
+                title: Ox._('About {0}', [pandora.site.site.name]),
                 width: 156
             })
             .css({
@@ -223,12 +223,10 @@ pandora.ui.home = function() {
             })
             .appendTo(that),
         $text = $('<div>')
-            .html(
-                'pan.do/ra. \u2620 2007-'
-                + Ox.formatDate(new Date(), '%Y')
-                + ' 0x2620. All Open Source.'
-            )
-            .css({
+            .html(Ox._(
+                'pan.do/ra. \u2620 2007-{0} 0x2620. All Open Source.',
+                [Ox.formatDate(new Date(), '%Y')]
+            )).css({
                 position: 'absolute',
                 left: 0,
                 top: '176px',
diff --git a/static/js/pandora/home.padma.js b/static/js/pandora/home.padma.js
index 2cffcdf4..f19aa1f7 100644
--- a/static/js/pandora/home.padma.js
+++ b/static/js/pandora/home.padma.js
@@ -54,7 +54,7 @@ pandora.ui.home = function() {
             .appendTo($box),
         $logo = Ox.Element({
                 element: '<img>',
-                tooltip: 'Enter ' + pandora.site.site.name
+                tooltip: Ox._('Enter {0}', [pandora.site.site.name])
             })
             .attr({
                 id: 'logo',
@@ -101,7 +101,7 @@ pandora.ui.home = function() {
             })
             .appendTo($box),
         $findButton = Ox.Button({
-                title: 'Find',
+                title: Ox._('Find'),
                 width: 122
             })
             .css({
@@ -134,7 +134,7 @@ pandora.ui.home = function() {
             })
             .appendTo($box),
         $browseButton = Ox.Button({
-                title: 'Browse',
+                title: Ox._('Browse'),
                 width: 122
             })
             .css({
@@ -156,7 +156,7 @@ pandora.ui.home = function() {
             })
             .appendTo($box),
         $signupButton = Ox.Button({
-                title: 'Sign Up',
+                title: Ox._('Sign Up'),
                 width: 122
             })
             .css({
@@ -175,7 +175,7 @@ pandora.ui.home = function() {
                 }
             }),
         $signinButton = Ox.Button({
-                title: 'Sign In',
+                title: Ox._('Sign In'),
                 width: 122
             })
             .css({
@@ -194,7 +194,7 @@ pandora.ui.home = function() {
                 }
             }),
         $preferencesButton = Ox.Button({
-                title: 'Preferences',
+                title: Ox._('Preferences'),
                 width: 252
             })
             .css({
@@ -213,7 +213,7 @@ pandora.ui.home = function() {
                 }
             }),
         $aboutButton = Ox.Button({
-                title: 'About ' + pandora.site.site.name,
+                title: Ox._('About {0}', [pandora.site.site.name]),
                 width: 252
             })
             .css({
@@ -276,7 +276,7 @@ pandora.ui.home = function() {
             if (lists.length) {
                 $label = Ox.Label({
                         textAlign: 'center',
-                        title: '<b>Featured List' + (lists.length > 1 ? 's' : '') + '</b>',
+                        title: '<b>' + Ox.formatCount(lists, 'Featured List') +  '</b>',
                         width: 512
                     })
                     .css({
@@ -313,7 +313,7 @@ pandora.ui.home = function() {
                 pandora.createLinks($text);
                 $icon = Ox.Element({
                         element: '<img>',
-                        tooltip: 'View List'
+                        tooltip: Ox._('View List')
                     })
                     .attr({
                         src: '/list/' + lists[selected].user + ':'
diff --git a/static/js/pandora/homePage.js b/static/js/pandora/homePage.js
index a82ffdfa..e0938b4e 100644
--- a/static/js/pandora/homePage.js
+++ b/static/js/pandora/homePage.js
@@ -40,11 +40,11 @@ pandora.ui.homePage = function() {
             items: [].concat(pandora.site.findKeys.map(function(key) {
                 return {
                     id: key.id,
-                    title: 'Find: ' + key.title
+                    title: Ox._('Find: {0}', [Ox._(key.title)])
                 };
             }), [{}, {
                 id: 'advanced',
-                title: 'Find: Advanced'
+                title: Ox._('Find: Advanced')
             }]),
             overlap: 'right',
             width: 112
diff --git a/static/js/pandora/idDialog.js b/static/js/pandora/idDialog.js
index 4bfc5d7d..cc7f5615 100644
--- a/static/js/pandora/idDialog.js
+++ b/static/js/pandora/idDialog.js
@@ -19,7 +19,7 @@ pandora.ui.idDialog = function(data) {
                     Ox.Button({
                             distabled: true,
                             id: 'switch',
-                            title: 'Update Metadata...'
+                            title: Ox._('Update Metadata...')
                         })
                         .bindEvent({
                             click: function() {
@@ -30,7 +30,7 @@ pandora.ui.idDialog = function(data) {
                     {},
                     Ox.Button({
                             id: 'cancel',
-                            title: 'Don\'t Update'
+                            title: Ox._('Don\'t Update')
                         })
                         .bindEvent({
                             click: function() {
@@ -40,7 +40,7 @@ pandora.ui.idDialog = function(data) {
                     Ox.Button({
                             disabled: true,
                             id: 'update',
-                            title: 'Update IMDb ID'
+                            title: Ox._('Update IMDb ID')
                         })
                         .bindEvent({
                             click: updateId
@@ -53,7 +53,7 @@ pandora.ui.idDialog = function(data) {
                 minHeight: 256,
                 minWidth: 512,
                 removeOnClose: true,
-                title: 'Update IMDb ID',
+                title: Ox._('Update IMDb ID'),
                 width: dialogWidth
             })
             .bindEvent({
@@ -154,7 +154,7 @@ pandora.ui.idDialog = function(data) {
                     if (checkbox.id != 'none') {
                         Ox.Button({
                                 title: 'arrowRight',
-                                tooltip: 'View on IMDb',
+                                tooltip: Ox._('View on IMDb'),
                                 type: 'image'
                             })
                             .css({
@@ -249,4 +249,4 @@ pandora.ui.idDialog = function(data) {
 
     return that;
 
-};
\ No newline at end of file
+};
diff --git a/static/js/pandora/importAnnotations.js b/static/js/pandora/importAnnotations.js
index 2fde7ab7..ccae291c 100644
--- a/static/js/pandora/importAnnotations.js
+++ b/static/js/pandora/importAnnotations.js
@@ -18,7 +18,7 @@ pandora.ui.importAnnotations = function(data) {
             buttons: [
                 Ox.Button({
                     id: 'close',
-                    title: 'Close'
+                    title: Ox._('Close')
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -27,7 +27,7 @@ pandora.ui.importAnnotations = function(data) {
                 importButton = Ox.Button({
                     disabled: true,
                     id: 'import',
-                    title: 'Import'
+                    title: Ox._('Import')
                 }).bindEvent({
                     click: function() {
                         importButton.hide();
@@ -43,7 +43,7 @@ pandora.ui.importAnnotations = function(data) {
             height: 128,
             removeOnClose: true,
             width: 368,
-            title: 'Import Annotations'
+            title: Ox._('Import Annotations')
         })
         .bindEvent({
             close: function(data) {
@@ -55,11 +55,11 @@ pandora.ui.importAnnotations = function(data) {
             paddingBottom: '8px'
         }).appendTo(content);
 
-    setStatus('Please select layer and .srt file')
+    setStatus(Ox._('Please select layer and .srt file'))
     function addAnnotations() {
         var annotations, task;
         if (srt.length > 0) {
-            setStatus('Loading...');
+            setStatus(Ox._('Loading...'));
             var annotations = srt.filter(function(data) {
                 return !Ox.isUndefined(data['in']) && !Ox.isUndefined(data.out) && data.text;
             
@@ -80,21 +80,21 @@ pandora.ui.importAnnotations = function(data) {
             }, function(result) {
                 if (result.data.taskId) {
                     $status.html('').append(Ox.LoadingScreen({
-                        text: 'Importing ' + srt.length + ' annotations...'
+                        text: Ox._('Importing {0} annotations...', [srt.length])
                     }));
                     pandora.wait(result.data.taskId, function(result) {
                         if(result.data.status == 'SUCCESS') {
-                            setStatus(annotations.length + ' annotations imported.');
+                            setStatus(Ox._('{0} annotations imported.', [annotations.length]));
                             Ox.Request.clearCache(pandora.user.ui.item);
                             pandora.$ui.contentPanel.replaceElement(
                                 1, pandora.$ui.item = pandora.ui.item()
                             );
                         } else {
-                            setStatus('Importing annotations failed.');
+                            setStatus(Ox._('Importing annotations failed.'));
                         }
                     });
                 } else {
-                    setStatus('Importing annotations failed.');
+                    setStatus(Ox._('Importing annotations failed.'));
                 }
             });
         }
@@ -120,7 +120,7 @@ pandora.ui.importAnnotations = function(data) {
 
     selectLayer = Ox.Select({
             items: layers,
-            title: 'Select Layer',
+            title: Ox._('Select Layer'),
         })
         .css({
             margin: '4px 2px 4px 4px'
@@ -139,7 +139,7 @@ pandora.ui.importAnnotations = function(data) {
     selectFile = Ox.FileButton({
             image: 'upload',
             lbael: 'File',
-            title: 'Select SRT...',
+            title: Ox._('Select SRT...'),
             width: 156
         })
         .css({
@@ -158,8 +158,8 @@ pandora.ui.importAnnotations = function(data) {
                             selectFile.hide();
                         }
                         setStatus(
-                            'File contains ' + total + ' annotation'
-                            + (total == 1 ? '' : 's') + '.'
+                            Ox._('File contains {0} annotation'
+                            + (total == 1 ? '' : 's') + '.', [total])
                         );
                     };
                     reader.readAsText(data.files[0]);
diff --git a/static/js/pandora/info.js b/static/js/pandora/info.js
index 7d23b57a..592ee49c 100644
--- a/static/js/pandora/info.js
+++ b/static/js/pandora/info.js
@@ -105,12 +105,9 @@ pandora.ui.info = function() {
                                     return (
                                         pandora.user.ui.item
                                         && ['timeline', 'player', 'editor'].indexOf(pandora.user.ui.itemView) > -1
-                                    ) ? 'Go to Position' : (
-                                        pandora.user.ui.item ? 'Switch to ' : 'Open in '
-                                    ) + Ox.getObjectById(
-                                        pandora.site.itemViews,
-                                        pandora.user.ui.videoView
-                                    ).title + ' View';
+                                    ) ? Ox._('Go to Position') : (
+                                        Ox._(pandora.user.ui.item ? 'Switch to {0} View' : 'Open in {0} Vew',
+                                            [Ox._(Ox.getObjectById(pandora.site.itemViews, pandora.user.ui.videoView).title)]));
                                 },
                                 width: ui.sidebarSize
                             })
@@ -209,7 +206,7 @@ pandora.ui.listInfo = function() {
                         || (item.status == 'featured' && canEditFeaturedLists);
                 if (editable) {
                     $icon.options({
-                        tooltip: 'Doubleclick to edit icon'
+                        tooltip: Ox._('Doubleclick to edit icon')
                     }).bindEvent({
                         doubleclick: editIcon
                     });
@@ -266,7 +263,7 @@ pandora.ui.listInfo = function() {
                             editable: editable,
                             height: pandora.user.ui.sidebarSize - 32,
                             placeholder: editable
-                                ? '<div class="OxLight" style="text-align: center">No description</span>'
+                                ? '<div class="OxLight" style="text-align: center">' + Ox._('No description') + '</span>'
                                 : '',
                             tooltip: editable ? pandora.getEditTooltip('description') : '',
                             type: 'textarea',
diff --git a/static/js/pandora/infoView.0xdb.js b/static/js/pandora/infoView.0xdb.js
index 2ff24049..95332bdf 100644
--- a/static/js/pandora/infoView.0xdb.js
+++ b/static/js/pandora/infoView.0xdb.js
@@ -55,8 +55,8 @@ pandora.ui.infoView = function(data) {
                 element: '<img>',
                 tooltip: canEdit ? (
                     !ui.showIconBrowser
-                        ? 'Doubleclick to edit icon'
-                        : 'Doubleclick to hide icons'
+                        ? Ox._('Doubleclick to edit icon')
+                        : Ox._('Doubleclick to hide icons')
                 ) : ''
             })
             .attr({
@@ -189,7 +189,7 @@ pandora.ui.infoView = function(data) {
                         format: function(value) {
                             return formatValue(value.split(', '), 'name');
                         },
-                        placeholder: formatLight('Unknown Director'),
+                        placeholder: formatLight(Ox._('Unknown Director')),
                         tooltip: isEditable ? pandora.getEditTooltip() : '',
                         value: data.director ? data.director.join(', ') : ''
                     })
@@ -263,7 +263,7 @@ pandora.ui.infoView = function(data) {
     data.alternativeTitles && $('<div>')
         .css(css)
         .html(
-            formatKey('Alternative Title' + (data.alternativeTitles.length == 1 ? '' : 's'))
+            formatKey(Ox.formatCount(data.alternativeTitles, 'Alternative Title'))
             + data.alternativeTitles.map(function(value) {
                 return value[0] + (
                     canSeeAllMetadata && Ox.isArray(value[1])
@@ -389,7 +389,7 @@ pandora.ui.infoView = function(data) {
         data.filmingLocations && $('<div>')
             .css(css)
             .html(
-                formatKey('Filming Locations') + data.filmingLocations.map(function(location) {
+                formatKey(Ox._('Filming Locations')) + data.filmingLocations.map(function(location) {
                     return  '<a href="/map/@' + location + '">' + location + '</a>'
                 }).join(', ')
             )
@@ -398,7 +398,7 @@ pandora.ui.infoView = function(data) {
         data.releasedate && $('<div>')
             .css(css)
             .html(
-                formatKey('Release Date') + Ox.formatDate(data.releasedate, '%A, %B %e, %Y')
+                formatKey(Ox._('Release Date')) + Ox.formatDate(data.releasedate, '%A, %B %e, %Y')
             )
             .appendTo($text);
 
@@ -561,7 +561,7 @@ pandora.ui.infoView = function(data) {
             .append(
                 Ox.EditableContent({
                         clickLink: pandora.clickLink,
-                        placeholder: formatLight('No notes'),
+                        placeholder: formatLight(Ox._('No notes')),
                         tooltip: pandora.getEditTooltip(),
                         type: 'textarea',
                         value: data.notes || '',
@@ -626,8 +626,8 @@ pandora.ui.infoView = function(data) {
     function formatKey(key, isStatistics) {
         return isStatistics
             ? $('<div>').css({marginBottom: '4px', fontWeight: 'bold'})
-                .html(Ox.toTitleCase(key).replace(' Per ', ' per '))
-            : '<span style="font-weight: bold">' + Ox.toTitleCase(key) + ':</span> ';
+                .html(Ox._(Ox.toTitleCase(key).replace(' Per ', ' per ')))
+            : '<span style="font-weight: bold">' + Ox._(Ox.toTitleCase(key)) + ':</span> ';
     }
 
     function formatLight(str) {
@@ -763,7 +763,7 @@ pandora.ui.infoView = function(data) {
             if (!canEdit) {
                 Ox.Button({
                     title: 'Help',
-                    tooltip: 'About Rights',
+                    tooltip: Ox._('About Rights'),
                     type: 'image'
                 })
                 .css({marginLeft: '52px'})
diff --git a/static/js/pandora/infoView.indiancinema.js b/static/js/pandora/infoView.indiancinema.js
index 77d0064c..d4292fa2 100644
--- a/static/js/pandora/infoView.indiancinema.js
+++ b/static/js/pandora/infoView.indiancinema.js
@@ -279,7 +279,7 @@ pandora.ui.infoView = function(data) {
                         '<img style="float: left; max-width: 256px; max-height: 256px; margin: 0 16px 16px 0" src='
                     );
                 },
-                placeholder: formatLight('No Summary'),
+                placeholder: formatLight(Ox._('No Summary')),
                 tooltip: canEdit ? pandora.getEditTooltip() : '',
                 type: 'textarea',
                 value: data.summary || ''
@@ -312,25 +312,25 @@ pandora.ui.infoView = function(data) {
                 items: [
                     {
                         id: 'imdb',
-                        title: 'Update IMDb ID...'
+                        title: Ox._('Update IMDb ID...')
                     },
                     {
                         id: 'metadata',
-                        title: 'Update Metadata...'
+                        title: Ox._('Update Metadata...')
                     },
                     {},
                     {
                         id: 'upload',
-                        title: 'Upload Video...'
+                        title: Ox._('Upload Video...')
                     },
                     {},
                     {
                         id: 'delete',
-                        title: 'Delete ' + pandora.site.itemName.singular + '...',
+                        title: Ox._('Delete {0}...', [pandora.site.itemName.singular]),
                         disabled: !canRemove
                     }
                 ],
-                title: 'Edit...',
+                title: Ox._('Edit...'),
                 width: 128
             })
             .css({marginBottom: '4px'})
@@ -418,21 +418,20 @@ pandora.ui.infoView = function(data) {
             .css({marginBottom: '4px'})
             .append(
                 formatKey('Comments', 'statistics').options({
-                    tooltip: 'Only '
-                        + Object.keys(pandora.site.capabilities.canEditMetadata).map(function(level, i) {
+                    tooltip: Ox._('Only {0} can see and edit these comments', [
+                        Object.keys(pandora.site.capabilities.canEditMetadata).map(function(level, i) {
                             return (
                                 i == 0 ? ''
                                 : i < Ox.len(pandora.site.capabilities.canEditMetadata) - 1 ? ', '
-                                : ' and '
+                                : ' ' + Ox._('and') + ' '
                             ) + Ox.toTitleCase(level)
-                        }).join('')
-                        + ' can see and edit these comments'
+                        }).join('')])
                 })
             )
             .append(
                 Ox.EditableContent({
                         clickLink: pandora.clickLink,
-                        placeholder: formatLight('No comments'),
+                        placeholder: formatLight(Ox._('No comments')),
                         tooltip: pandora.getEditTooltip(),
                         type: 'textarea',
                         value: data.comments || '',
@@ -518,7 +517,7 @@ pandora.ui.infoView = function(data) {
 
     function formatKey(key, mode) {
         var item = Ox.getObjectById(pandora.site.itemKeys, key);
-        key = item ? item.title : key;
+        key = Ox._(item ? item.title : key);
         mode = mode || 'text'
         if (key == 'alternativeTitles') {
             key = 'alternative title' + (
@@ -762,8 +761,8 @@ pandora.ui.infoView = function(data) {
             });
             if (!canEdit) {
                 Ox.Button({
-                    title: 'Help',
-                    tooltip: 'About Rights',
+                    title: Ox._('Help'),
+                    tooltip: Ox._('About Rights'),
                     type: 'image'
                 })
                 .css({marginLeft: '52px'})
@@ -782,7 +781,7 @@ pandora.ui.infoView = function(data) {
         ['studios', 'names'].forEach(function(key) {
             descriptions[key].forEach(function(value) {
                 if (canEdit || value.description) {
-                    var filmography = key == 'studios' ? 'Films' : 'Filmography',
+                    var filmography = key == 'studios' ? Ox._('Films') : Ox._('Filmography'),
                         $name = Ox.Element()
                             .css(css)
                             .css({marginTop: '12px', fontWeight: 'bold'})
@@ -798,25 +797,25 @@ pandora.ui.infoView = function(data) {
                         $link = $('<span>')
                             .addClass('OxLink')
                             .css({fontWeight: 'bold'})
-                            .html('Show ' + filmography)
+                            .html(Ox._('Show {0}', [filmography]))
                             .one({
                                 click: function() {
                                     $link.removeClass('OxLink')
-                                        .html('Loading ' + filmography + '...');
+                                        .html(Ox._('Loading {0}...', [filmography]));
                                     getFilmography(
                                         key == 'studios' ? 'productionCompany' : 'name',
                                         value.name,
                                         value.keys,
                                         function($element) {
                                             $link.addClass('OxLink')
-                                                .html('Hide ' + filmography)
+                                                .html(Ox._('Hide {0}', [filmography]))
                                                 .on({
                                                     click: function() {
-                                                        if (Ox.startsWith($link.html(), 'Show')) {
-                                                            $link.html('Hide ' + filmography);
+                                                        if (Ox.startsWith($link.html(), Ox._('Show'))) {
+                                                            $link.html(Ox._('Hide {0}', [filmography]));
                                                             $text.show();
                                                         } else {
-                                                            $link.html('Show ' + filmography);
+                                                            $link.html(Ox._('Show {0}', [filmography]));
                                                             $text.hide();
                                                         }
                                                     }
@@ -841,7 +840,7 @@ pandora.ui.infoView = function(data) {
                                     '<img style="max-width: 256px; max-height: 256px; margin: 0 16px 16px 0; float: left;" '
                                 );
                             },
-                            placeholder: formatLight('No Description'),
+                            placeholder: formatLight(Ox._('No Description')),
                             tooltip: canEdit ? pandora.getEditTooltip() : '',
                             type: 'textarea',
                             value: value.description || ''
@@ -930,8 +929,8 @@ pandora.ui.infoView = function(data) {
                         return {
                             id: i,
                             title: rightsLevel.name,
-                            disabled: !isCopyrighted && rightsLevel.name == 'Under Copyright'
-                                || isCopyrighted && rightsLevel.name == 'Out of Copyright'
+                            disabled: !isCopyrighted && rightsLevel.name == Ox._('Under Copyright')
+                                || isCopyrighted && rightsLevel.name == Ox._('Out of Copyright')
                         };
                     }),
                     width: 128,
@@ -1015,7 +1014,7 @@ pandora.ui.infoView = function(data) {
                         '&nbsp;(<a href="/imdbId=' + data.imdbId + '">'
                         + result.data.items + ' '
                         + pandora.site.itemName.plural.toLowerCase()
-                        + '</a> with the same IMDb ID</a>)'
+                        + '</a>' + Ox._('with the same IMDb ID') + '</a>)'
                     );
                 }
             });
diff --git a/static/js/pandora/infoView.js b/static/js/pandora/infoView.js
index ce37a179..99396dd8 100644
--- a/static/js/pandora/infoView.js
+++ b/static/js/pandora/infoView.js
@@ -182,7 +182,7 @@ pandora.ui.infoView = function(data) {
                         return formatValue(listKeys.indexOf(key) >= 0
                                            ? value.split(', ') : value, key);
                     },
-                    placeholder: formatLight('unknown'),
+                    placeholder: formatLight(Ox._('unknown')),
                     tooltip: pandora.getEditTooltip(),
                     value: listKeys.indexOf(key) >= 0
                           ? (data[key] || []).join(', ')
@@ -222,7 +222,7 @@ pandora.ui.infoView = function(data) {
                     format: function(value) {
                         return formatValue(value.split(', '), 'name');
                     },
-                    placeholder: formatLight('unknown'),
+                    placeholder: formatLight(Ox._('unknown')),
                     tooltip: pandora.getEditTooltip(),
                     value: listKeys.indexOf(key) >= 0
                           ? (data[key] || []).join(', ')
@@ -538,8 +538,8 @@ pandora.ui.infoView = function(data) {
             });
             if (!canEdit) {
                 Ox.Button({
-                    title: 'Help',
-                    tooltip: 'About Rights',
+                    title: Ox._('Help'),
+                    tooltip: Ox._('About Rights'),
                     type: 'image'
                 })
                 .css({marginLeft: '52px'})
diff --git a/static/js/pandora/infoView.padma.js b/static/js/pandora/infoView.padma.js
index b365baa6..f567f971 100644
--- a/static/js/pandora/infoView.padma.js
+++ b/static/js/pandora/infoView.padma.js
@@ -193,7 +193,7 @@ pandora.ui.infoView = function(data) {
                                     '<img style="float: left; max-width: 256px; max-height: 256px; margin: 0 16px 16px 0" src='
                                 );
                             },
-                            placeholder: formatLight(Ox._('No ' + Ox.toTitleCase(key) + ' Description')),
+                            placeholder: formatLight(Ox._('No {0} Description', [Ox._(Ox.toTitleCase(key))])),
                             tooltip: canEdit ? pandora.getEditTooltip() : '',
                             type: 'textarea',
                             value: data[key + 'description'] || ''
@@ -377,7 +377,7 @@ pandora.ui.infoView = function(data) {
         var $rightsLevel = $('<div>');
         $('<div>')
             .css({marginBottom: '4px'})
-            .append(formatKey('Rights Level', true))
+            .append(formatKey(Ox._('Rights Level'), true))
             .append($rightsLevel)
             .appendTo($right);
         renderRightsLevel();
diff --git a/static/js/pandora/insertEmbedDialog.js b/static/js/pandora/insertEmbedDialog.js
index 2e6cd078..956b5481 100644
--- a/static/js/pandora/insertEmbedDialog.js
+++ b/static/js/pandora/insertEmbedDialog.js
@@ -17,7 +17,7 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
                 buttons: [
                     Ox.Button({
                             id: 'cancel',
-                            title: 'Cancel',
+                            title: Ox._('Cancel'),
                             width: 64
                         })
                         .bindEvent({
@@ -27,7 +27,7 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
                         }),
                     Ox.Button({
                             id: 'insert',
-                            title: 'Insert',
+                            title: Ox._('Insert'),
                             width: 64
                         })
                         .bindEvent({
@@ -42,7 +42,7 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
                 height: dialogHeight,
                 keys: {enter: 'insert', escape: 'cancel'},
                 removeOnClose: true,
-                title: 'Insert Embed',
+                title: Ox._('Insert Embed'),
                 width: dialogWidth
             }),
         $input = {},
@@ -76,8 +76,8 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
                                 return getForm(id);
                             },
                             tabs: [
-                                {id: 'basic', title: 'Basic', selected: !advanced},
-                                {id: 'advanced', title: 'Advanced', selected: advanced}
+                                {id: 'basic', title: Ox._('Basic'), selected: !advanced},
+                                {id: 'advanced', title: Ox._('Advanced'), selected: advanced}
                             ]
                         });
                     } else {
@@ -86,9 +86,9 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
                     return $content;
                 },
                 tabs: [
-                    {id: 'video', title: 'Video', selected: true},
-                    {id: 'map', title: 'Map', disabled: true},
-                    {id: 'calendar', title: 'Calendar', disabled: true}
+                    {id: 'video', title: Ox._('Video'), selected: true},
+                    {id: 'map', title: Ox._('Map'), disabled: true},
+                    {id: 'calendar', title: Ox._('Calendar'), disabled: true}
                 ]
             });
 
@@ -107,7 +107,7 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
                 .css({padding: '16px', overflowY: 'auto'});
 
             $input.url = Ox.Input({
-                    label: 'URL',
+                    label: Ox._('URL'),
                     labelWidth: 128,
                     width: formWidth,
                     value: url
@@ -127,7 +127,7 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
                         {id: 'http', title: 'http'},
                         {id: 'https', title: 'https', disabled: !pandora.site.site.https}
                     ],
-                    label: 'Protocol',
+                    label: Ox._('Protocol'),
                     labelWidth: 128,
                     value: pandora.site.site.https ? 'https' : 'http',
                     width: formWidth
@@ -141,8 +141,8 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
 
             $input.site = Ox.SelectInput({
                     inputWidth: 128,
-                    items: sites.concat([{id: 'other', title: 'Other...'}]),
-                    label: 'Site',
+                    items: sites.concat([{id: 'other', title: Ox._('Other...')}]),
+                    label: Ox._('Site'),
                     labelWidth: 128,
                     placeholder: 'example.com',
                     max: 1,
@@ -193,12 +193,12 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
 
             $input.link = Ox.Select({
                     items: [
-                        {id: 'default', title: 'Default'},
-                        {id: 'player', title: 'Player'},
-                        {id: 'editor', title: 'Editor'},
-                        {id: 'timeline', title: 'Timeline'}
+                        {id: 'default', title: Ox._('Default')},
+                        {id: 'player', title: Ox._('Player')},
+                        {id: 'editor', title: Ox._('Editor')},
+                        {id: 'timeline', title: Ox._('Timeline')}
                     ],
-                    label: 'Link',
+                    label: Ox._('Link'),
                     labelWidth: 128,
                     value: 'default',
                     width: formWidth
@@ -211,7 +211,7 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
                 .appendTo($form);
 
             $input.position = Ox.Input({
-                    label: 'Position',
+                    label: Ox._('Position'),
                     labelWidth: 128,
                     placeholder: '00:00:00.000',
                     width: formWidth
@@ -237,7 +237,7 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
                 .appendTo($form);
 
             $input['in'] = Ox.Input({
-                    label: 'In Point',
+                    label: Ox._('In Point'),
                     labelWidth: 128,
                     placeholder: '00:00:00.000',
                     width: formWidth
@@ -265,7 +265,7 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
                 .appendTo($form);
 
             $input.out = Ox.Input({
-                    label: 'Out Point',
+                    label: Ox._('Out Point'),
                     labelWidth: 128,
                     placeholder: '00:00:00.000',
                     width: formWidth
@@ -293,7 +293,7 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
                 .appendTo($form);
 
             $input.annotation = Ox.Input({
-                    label: 'Annotation',
+                    label: Ox._('Annotation'),
                     labelWidth: 128,
                     width: formWidth
                 })
@@ -311,7 +311,7 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
             space().appendTo($form);
 
             $input.title = Ox.Input({
-                    label: 'Title',
+                    label: Ox._('Title'),
                     labelWidth: 128,
                     width: formWidth
                 })
@@ -323,7 +323,7 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
                 .appendTo($form);
 
             $input.showTimeline = Ox.Checkbox({
-                    label: 'Show Large Timeline',
+                    label: Ox._('Show Large Timeline'),
                     labelWidth: 128,
                     value: false,
                     width: formWidth
@@ -340,11 +340,11 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
 
             $input.timeline = Ox.Select({
                     items: [
-                        {id: 'default', title: 'Default'}
+                        {id: 'default', title: Ox._('Default')}
                     ].concat(
                         pandora.site.timelines
                     ),
-                    label: 'Timeline',
+                    label: Ox._('Timeline'),
                     labelWidth: 128,
                     value: 'default',
                     width: formWidth
@@ -357,7 +357,7 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
                 .appendTo($form);
 
             $input.showAnnotations = Ox.Checkbox({
-                    label: 'Show Annotations',
+                    label: Ox._('Show Annotations'),
                     labelWidth: 128,
                     value: false,
                     width: formWidth
@@ -373,7 +373,7 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
                 .appendTo($form);
 
             var $showLayersLabel = Ox.Label({
-                    title: 'Show Layers',
+                    title: Ox._('Show Layers'),
                     width: formWidth
                 })
                 .addClass('advanced')
@@ -553,4 +553,4 @@ pandora.ui.insertEmbedDialog = function(/*[url, ]callback*/) {
 
     return that;
 
-};
\ No newline at end of file
+};
diff --git a/static/js/pandora/item.js b/static/js/pandora/item.js
index 019b6033..916420fd 100644
--- a/static/js/pandora/item.js
+++ b/static/js/pandora/item.js
@@ -50,12 +50,12 @@ pandora.ui.item = function() {
                 Ox.Element()
                     .css({marginTop: '32px', fontSize: '12px', textAlign: 'center'})
                     .html(
-                        'Sorry, <i>' + result.data.title
-                        + '</i> currently doesn\'t have '
+                        Ox._('Sorry, <i>{0}</i>'
+                        + ' currently doesn\'t have '
                         + (['a', 'e', 'i', 'o'].indexOf(
                             pandora.user.ui.itemView.slice(0, 1)
                         ) > -1 ? 'an': 'a') + ' '
-                        + pandora.user.ui.itemView + ' view.'
+                        +'{1} view.', [result.data.title, Ox._(pandora.user.ui.itemView)])
                     )
             );
 
diff --git a/static/js/pandora/list.js b/static/js/pandora/list.js
index c9924572..6f75b626 100644
--- a/static/js/pandora/list.js
+++ b/static/js/pandora/list.js
@@ -49,7 +49,7 @@ pandora.ui.list = function() {
                 },
                 id: 'posterRatio',
                 resizable: false,
-                title: 'Icon',
+                title: Ox._('Icon'),
                 titleImage: pandora.user.ui.icons == 'posters' ? 'SetPoster' : 'Icon',
                 visible: pandora.user.ui.listColumns.indexOf('posterRatio') > -1,
                 width: 16
@@ -68,7 +68,7 @@ pandora.ui.list = function() {
                     operator: pandora.getSortOperator(key.id),
                     position: position,
                     removable: !key.columnRequired,
-                    title: key.title,
+                    title: Ox._(key.title),
                     type: key.type,
                     visible: position > -1,
                     width: pandora.user.ui.listColumnWidth[key.id] || key.columnWidth
diff --git a/static/js/pandora/listDialog.js b/static/js/pandora/listDialog.js
index 0d3a26de..085fe371 100644
--- a/static/js/pandora/listDialog.js
+++ b/static/js/pandora/listDialog.js
@@ -7,15 +7,15 @@ pandora.ui.listDialog = function(section) {
     section = section || 'general';
     var listData = pandora.getListData(),
         tabs = [].concat([
-            {id: 'general', title: 'General'},
-            {id: 'icon', title: 'Icon'}
+            {id: 'general', title: Ox._('General')},
+            {id: 'icon', title: Ox._('Icon')}
         ], listData.type == 'smart'
-            ? [{id: 'query', title: 'Query'}]
+            ? [{id: 'query', title: Ox._('Query')}]
             : []
         ),
         ui = pandora.user.ui,
         width = getWidth(section),
-        folderItems = ui.section == 'items' ? 'Lists' : Ox.toTitleCase(ui.section),
+        folderItems = ui.section == 'items' ? Ox._('Lists') : Ox.toTitleCase(ui.section),
         folderItem = folderItems.slice(0, -1);
     Ox.getObjectById(tabs, section).selected = true;
 
@@ -61,7 +61,7 @@ pandora.ui.listDialog = function(section) {
             elements: [
                 pandora.$ui.findIconItemSelect = Ox.Select({
                     items: pandora.site.findKeys.map(function(findKey) {
-                        return {id: findKey.id, title: 'Find: ' + findKey.title};
+                        return {id: findKey.id, title: Ox._('Find: {0}', [Ox._(findKey.title)])};
                     }),
                     overlap: 'right',
                     type: 'image'
@@ -101,7 +101,7 @@ pandora.ui.listDialog = function(section) {
             buttons: [
                 Ox.Button({
                         id: 'done',
-                        title: 'Done'
+                        title: Ox._('Done')
                     })
                     .bindEvent({
                         click: function() {
@@ -128,7 +128,7 @@ pandora.ui.listDialog = function(section) {
         }),
 
         $updateCheckbox = Ox.Checkbox({
-                title: 'Update Results in the Background',
+                title: Ox._('Update Results in the Background'),
                 value: pandora.user.ui.updateAdvancedFindResults
             })
             .css({float: 'left', margin: '4px'})
@@ -236,8 +236,8 @@ pandora.ui.listGeneralPanel = function(listData) {
                 .appendTo(that)
                 : Ox.Select({
                     items: [
-                        {id: 'private', title: 'Private'},
-                        {id: 'public', title: 'Public'}
+                        {id: 'private', title: Ox._('Private')},
+                        {id: 'public', title: Ox._('Public')}
                     ],
                     label: 'Status',
                     labelWidth: 80,
diff --git a/static/js/pandora/logsDialog.js b/static/js/pandora/logsDialog.js
index 3299a270..10f6415b 100644
--- a/static/js/pandora/logsDialog.js
+++ b/static/js/pandora/logsDialog.js
@@ -9,10 +9,10 @@ pandora.ui.logsDialog = function() {
 
         $findSelect = Ox.Select({
                 items: [
-                    {id: 'all', title: 'Find: All'},
-                    {id: 'user', title: 'Find: User'},
-                    {id: 'url', title: 'Find: URL'},
-                    {id: 'text', title: 'Find: Text'}
+                    {id: 'all', title: Ox._('Find: All')},
+                    {id: 'user', title: Ox._('Find: User')},
+                    {id: 'url', title: Ox._('Find: URL')},
+                    {id: 'text', title: Ox._('Find: Text')}
                 ],
                 overlap: 'right',
                 type: 'image',
@@ -55,7 +55,7 @@ pandora.ui.logsDialog = function() {
                 columns: [
                     {
                         id: 'id',
-                        title: 'ID',
+                        title: Ox._('ID'),
                         visible: false
                     },
                     {
@@ -64,7 +64,7 @@ pandora.ui.logsDialog = function() {
                         },
                         id: 'user',
                         operator: '+',
-                        title: 'User',
+                        title: Ox._('User'),
                         visible: true,
                         width: 72
                     },
@@ -75,7 +75,7 @@ pandora.ui.logsDialog = function() {
                         },
                         id: 'created',
                         operator: '-',
-                        title: 'Date',
+                        title: Ox._('Date'),
                         visible: true,
                         width: 144
                     },
@@ -85,7 +85,7 @@ pandora.ui.logsDialog = function() {
                         },
                         id: 'url',
                         operator: '+',
-                        title: 'URL',
+                        title: Ox._('URL'),
                         visible: true,
                         width: 320
                     },
@@ -95,7 +95,7 @@ pandora.ui.logsDialog = function() {
                         },
                         id: 'text',
                         operator: '+',
-                        title: 'Text',
+                        title: Ox._('Text'),
                         visible: true,
                         width: 640
                     },
@@ -131,7 +131,7 @@ pandora.ui.logsDialog = function() {
                             buttons: [
                                 Ox.Button({
                                     id: 'close',
-                                    title: 'Close'
+                                    title: Ox._('Close')
                                 })
                                 .bindEvent({
                                     click: function() {
@@ -161,7 +161,7 @@ pandora.ui.logsDialog = function() {
             buttons: [
                 Ox.Button({
                         id: 'done',
-                        title: 'Done',
+                        title: Ox._('Done'),
                         width: 48
                     }).bindEvent({
                         click: function() {
@@ -192,7 +192,7 @@ pandora.ui.logsDialog = function() {
             minWidth: 512,
             padding: 0,
             removeOnClose: true,
-            title: 'Error Logs',
+            title: Ox._('Error Logs'),
             width: width
         }),
 
diff --git a/static/js/pandora/mainMenu.js b/static/js/pandora/mainMenu.js
index 737f7b52..53a0d439 100644
--- a/static/js/pandora/mainMenu.js
+++ b/static/js/pandora/mainMenu.js
@@ -3,7 +3,6 @@
 'use strict';
 
 pandora.ui.mainMenu = function() {
-
     var isGuest = pandora.user.level == 'guest',
         ui = pandora.user.ui,
         findState = pandora.getFindState(ui.find),
@@ -19,154 +18,194 @@ pandora.ui.mainMenu = function() {
                 [
                     { id: pandora.site.site.id + 'Menu', title: pandora.site.site.name, items: [].concat(
                         [
-                            { id: 'home', title: 'Home' },
+                            { id: 'home', title: Ox._('Home') },
                             {}
                         ],
-                        Ox.clone(pandora.site.sitePages, true),
+                        Ox.clone(pandora.site.sitePages, true).map(function(page) {
+                            page.title = Ox._(page.title);
+                            return page;
+                        }),
                         [
                             {},
-                            { id: 'software', title: 'Software' }
+                            { id: 'software', title: Ox._('Software') }
                         ]
                     ) },
-                    { id: 'userMenu', title: 'User', items: [
-                        { id: 'username', title: 'User: ' + (isGuest ? 'not signed in' : Ox.encodeHTMLEntities(pandora.user.username)), disabled: true },
+                    { id: 'userMenu', title: Ox._('User'), items: [
+                        { id: 'username', title: Ox._('User: {0}', [isGuest ? 'not signed in' : Ox.encodeHTMLEntities(pandora.user.username)]), disabled: true },
                         {},
-                        { id: 'preferences', title: 'Preferences...', disabled: isGuest, keyboard: 'control ,' },
-                        { id: 'archives', title: 'Archives...', disabled: /*isGuest*/ true },
+                        { id: 'preferences', title: Ox._('Preferences...'), disabled: isGuest, keyboard: 'control ,' },
+                        { id: 'archives', title: Ox._('Archives...'), disabled: /*isGuest*/ true },
                         {},
-                        { id: 'signup', title: 'Sign Up...', disabled: !isGuest },
-                        isGuest ? { id: 'signin', title: 'Sign In...' }
-                            : { id: 'signout', title: 'Sign Out...'}
+                        { id: 'signup', title: Ox._('Sign Up...'), disabled: !isGuest },
+                        isGuest ? { id: 'signin', title: Ox._('Sign In...')}
+                            : { id: 'signout', title: Ox._('Sign Out...')}
                     ] },
                     getListMenu(),
-                    { id: 'editMenu', title: 'Edit', items: [
-                        { id: 'add', title: 'Add ' + pandora.site.itemName.singular, disabled: pandora.site.itemRequiresVideo || !pandora.site.capabilities.canAddItems[pandora.user.level] },
-                        { id: 'upload', title: 'Upload Video...', disabled: !pandora.site.capabilities.canAddItems[pandora.user.level] },
+                    { id: 'editMenu', title: Ox._('Edit'), items: [
+                        { id: 'add', title: Ox._('Add {0}', [Ox._(pandora.site.itemName.singular)]), disabled: pandora.site.itemRequiresVideo || !pandora.site.capabilities.canAddItems[pandora.user.level] },
+                        { id: 'upload', title: Ox._('Upload Video...'), disabled: !pandora.site.capabilities.canAddItems[pandora.user.level] },
                         {},
-                        { id: 'undo', title: 'Undo', disabled: true, keyboard: 'control z' },
-                        { id: 'redo', title: 'Redo', disabled: true, keyboard: 'shift control z' },
+                        { id: 'undo', title: Ox._('Undo'), disabled: true, keyboard: 'control z' },
+                        { id: 'redo', title: Ox._('Redo'), disabled: true, keyboard: 'shift control z' },
                         {},
-                        { id: 'cut', title: 'Cut', disabled: true, keyboard: 'control x' },
-                        { id: 'copy', title: 'Copy', disabled: true, keyboard: 'control c' },
-                        { id: 'paste', title: 'Paste', disabled: true, keyboard: 'control v' },
-                        { id: 'delete', title: 'Delete', disabled: true, keyboard: 'delete' },
+                        { id: 'cut', title: Ox._('Cut{control_x}', {control_x:''}), disabled: true, keyboard: 'control x' },
+                        { id: 'copy', title: Ox._('Copy'), disabled: true, keyboard: 'control c' },
+                        { id: 'paste', title: Ox._('Paste'), disabled: true, keyboard: 'control v' },
+                        { id: 'delete', title: Ox._('Delete'), disabled: true, keyboard: 'delete' },
                         {},
-                        { id: 'selectall', title: 'Select All', disabled: true, keyboard: 'control a' },
-                        { id: 'selectnone', title: 'Select None', disabled: true, keyboard: 'shift control a' },
-                        { id: 'invertselection', title: 'Invert Selection', disabled: true, keyboard: 'alt control a' }
+                        { id: 'selectall', title: Ox._('Select All'), disabled: true, keyboard: 'control a' },
+                        { id: 'selectnone', title: Ox._('Select None'), disabled: true, keyboard: 'shift control a' },
+                        { id: 'invertselection', title: Ox._('Invert Selection'), disabled: true, keyboard: 'alt control a' }
                     ] },
-                    { id: 'viewMenu', title: 'View', items: [
-                        { id: 'items', title: 'View ' + pandora.site.itemName.plural, items: [
+                    { id: 'viewMenu', title: Ox._('View'), items: [
+                        { id: 'items', title: Ox._('View {0}', [Ox._(pandora.site.itemName.plural)]), items: [
                             { group: 'listview', min: 1, max: 1, items: pandora.site.listViews.map(function(view) {
                                 return Ox.extend({
                                     checked: ui.listView == view.id
-                                }, view);
+                                }, view, {
+                                    title: Ox._(view.title)
+                                });
                             }) },
                         ]},
-                        { id: 'icons', title: 'Icons', items: [].concat([
+                        { id: 'icons', title: Ox._('Icons'), items: [].concat([
                                 { group: 'viewicons', min: 1, max: 1, items: ['posters', 'frames'].map(function(icons) {
-                                    return {id: icons, title: Ox.toTitleCase(icons), checked: ui.icons == icons};
+                                    return {id: icons, title: Ox._(Ox.toTitleCase(icons)), checked: ui.icons == icons};
                                 }) },
                                 {},
                             ], pandora.site.media.importPosters ? [
-                                { id: 'showsiteposters', title: 'Always Show ' + pandora.site.site.name + ' Poster', checked: ui.showSitePosters },
+                                { id: 'showsiteposters', title: Ox._('Always Show {0} Poster', [pandora.site.site.name]), checked: ui.showSitePosters },
                                 {}
                             ] : [], [
-                                { id: 'showreflections', title: 'Show Reflections', checked: true, disabled: true }
+                                { id: 'showreflections', title: Ox._('Show Reflections'), checked: true, disabled: true }
                             ]
                         ) },
-                        { id: 'timelines', title: 'Timelines', items: [
+                        { id: 'timelines', title: Ox._('Timelines'), items: [
                             { group: 'viewtimelines', min: 1, max: 1, items: pandora.site.timelines.map(function(mode) {
-                                return {id: mode.id, title: mode.title, checked: ui.videoTimeline == mode.id};
+                                return {id: mode.id, title: Ox._(mode.title), checked: ui.videoTimeline == mode.id};
                             }) }
                         ]},
-                        { id: 'columns', title: 'Columns', items: [
-                            { id: 'loadcolumns', title: 'Load Layout...', disabled: true },
-                            { id: 'savecolumns', title: 'Save Layout...', disabled: true },
+                        { id: 'columns', title: Ox._('Columns'), items: [
+                            { id: 'loadcolumns', title: Ox._('Load Layout...'), disabled: true },
+                            { id: 'savecolumns', title: Ox._('Save Layout...'), disabled: true },
                             {},
-                            { id: 'resetcolumns', title: 'Reset Layout', disabled: true }
+                            { id: 'resetcolumns', title: Ox._('Reset Layout'), disabled: true }
                         ] },
                         {},
-                        { id: 'item', title: ['Open ' + pandora.site.itemName.singular, 'Open ' + pandora.site.itemName.plural], items: [
+                        { id: 'item', title: [
+                                Ox._('Open {0}', [Ox._(pandora.site.itemName.singular)]),
+                                Ox._('Open {0}', [Ox._(pandora.site.itemName.plural)])
+                            ], items: [
                             { group: 'itemview', min: 1, max: 1, items: pandora.site.itemViews.map(function(view) {
                                 return Ox.extend({
                                     checked: ui.itemView == view.id
                                 }, view);
                             }) },
                         ] },
-                        { id: 'clips', title: 'Open Clips', items: [
+                        { id: 'clips', title: Ox._('Open Clips'), items: [
                             { group: 'videoview', min: 1, max: 1, items: ['player', 'editor', 'timeline'].map(function(view) {
-                                return {id: view, title: Ox.toTitleCase(view), checked: ui.videoView == view};
+                                return {id: view, title: Ox._(Ox.toTitleCase(view)), checked: ui.videoView == view};
                             }) }
                         ] },
                         {},
-                        { id: 'filters', title: 'Filters', items: [
+                        { id: 'filters', title: Ox._('Filters'), items: [
                             { group: 'filters', min: 5, max: 5, items: pandora.site.filters.map(function(filter) {
                                 return Ox.extend({
                                     checked: Ox.getIndexById(ui.filters, filter.id) > -1
-                                }, filter);
+                                }, filter, {
+                                    title: Ox._(filter.title)
+                                });
                             }) },
                             {},
-                            { id: 'resetfilters', title: 'Reset Filters' }
+                            { id: 'resetfilters', title: Ox._('Reset Filters') }
                         ] },
                         {},
-                        { id: 'showsidebar', title: (ui.showSidebar ? 'Hide' : 'Show') + ' Sidebar', keyboard: 'shift s' },
-                        { id: 'showinfo', title: (ui.showInfo ? 'Hide' : 'Show') + ' Info', disabled: !ui.showSidebar, keyboard: 'shift i' },
-                        { id: 'showfilters', title: (ui.showFilters ? 'Hide' : 'Show') + ' Filters', disabled: !!ui.item, keyboard: 'shift f' },
-                        { id: 'showbrowser', title: (ui.showBrowser ? 'Hide' : 'Show') + ' ' + pandora.site.itemName.singular + ' Browser', disabled: !ui.item, keyboard: 'shift b' },
-                        { id: 'showannotations', title: (ui.showAnnotations ? 'Hide' : 'Show') + ' Annotations', disabled: !ui.item || ['timeline', 'player', 'editor'].indexOf(ui.itemView) == -1, keyboard: 'shift a' },
-                        { id: 'showtimeline', title: (ui.showTimeline ? 'Hide' : 'Show') + ' Timeline', disabled: !ui.item || ui.itemView != 'player', keyboard: 'shift t' },
+                        { 
+                            id: 'showsidebar',
+                            title: Ox._((ui.showSidebar ? 'Hide' : 'Show') + ' Sidebar'),
+                            keyboard: 'shift s' },
+                        { 
+                            id: 'showinfo',
+                            title: Ox._((ui.showInfo ? 'Hide' : 'Show') + ' Info'),
+                            disabled: !ui.showSidebar, keyboard: 'shift i' },
+                        { 
+                            id: 'showfilters',
+                            title: Ox._((ui.showFilters ? 'Hide' : 'Show') + ' Filters'),
+                            disabled: !!ui.item, keyboard: 'shift f' },
+                        { 
+                            id: 'showbrowser',
+                            title: Ox._((ui.showBrowser ? 'Hide': 'Show') + ' {0} Browser', [Ox._(pandora.site.itemName.singular)]),
+                            disabled: !ui.item, keyboard: 'shift b' },
+                        { 
+                            id: 'showannotations',
+                            title: Ox._((ui.showAnnotations ? 'Hide' : 'Show') + ' Annotations'),
+                            disabled: !ui.item || ['timeline', 'player', 'editor'].indexOf(ui.itemView) == -1, keyboard: 'shift a' },
+                        {
+                            id: 'showtimeline',
+                            title: Ox._((ui.showTimeline ? 'Hide' : 'Show') + ' Timeline'),
+                            disabled: !ui.item || ui.itemView != 'player', keyboard: 'shift t' },
                         {},
-                        { id: 'togglefullscreen', title: (fullscreenState ? 'Exit' : 'Enter') + ' Fullscreen', disabled: fullscreenState === void 0, keyboard: 'shift alt control f' },
-                        { id: 'entervideofullscreen', title: 'Enter Video Fullscreen', disabled: !ui.item || ui.itemView != 'player' },
+                        { 
+                            id: 'togglefullscreen',
+                            title: Ox._((fullscreenState ? 'Exit' : 'Enter') + ' Fullscreen'),
+                            disabled: fullscreenState === void 0, keyboard: 'shift alt control f' },
+                        { 
+                            id: 'entervideofullscreen',
+                            title: Ox._('Enter Video Fullscreen'),
+                            disabled: !ui.item || ui.itemView != 'player' },
                         {},
-                        { id: 'theme', title: 'Theme', items: [
+                        { id: 'theme', title: Ox._('Theme'), items: [
                             { group: 'settheme', min: 1, max: 1, items: pandora.site.themes.map(function(theme) {
                                 return {id: theme, title: Ox.Theme.getThemeData(theme).themeName, checked: ui.theme == theme}
                             }) }
+                        ] },
+                        {},
+                        { id: 'locale', title: Ox._('Language'), items: [
+                            { group: 'setlocale', min: 1, max: 1, items: Object.keys(Ox.LOCALES).map(function(locale) {
+                                return {id: locale, title: Ox.LOCALES[locale], checked: ui.locale == locale}
+                            }) }
                         ] }
                     ]},
                     getSortMenu(),
-                    { id: 'findMenu', title: 'Find', items: [
-                        { id: 'find', title: 'Find', items: [
+                    { id: 'findMenu', title: Ox._('Find'), items: [
+                        { id: 'find', title: Ox._('Find'), items: [
                             { group: 'find', min: 0, max: 1, items: pandora.site.findKeys.map(function(key, i) {
                                 return Ox.extend({
                                     checked: key.id == findState.key
                                 }, key);
                             }) }
                         ] },
-                        { id: 'advancedfind', title: 'Advanced Find...', keyboard: 'shift control f' },
+                        { id: 'advancedfind', title: Ox._('Advanced Find...'), keyboard: 'shift control f' },
                         {},
-                        { id: 'findsimilar', title: 'Find Similar Clips...', keyboard: 'alt control f', disabled: !pandora.getItemIdAndPosition() }
+                        { id: 'findsimilar', title: Ox._('Find Similar Clips...'), keyboard: 'alt control f', disabled: !pandora.getItemIdAndPosition() }
                     ] },
-                    { id: 'dataMenu', title: 'Data', items: [
-                        { id: 'files', title: 'Manage Files...', disabled: !pandora.site.capabilities.canManageFiles[pandora.user.level] },
+                    { id: 'dataMenu', title: Ox._('Data'), items: [
+                        { id: 'files', title: Ox._('Manage Files...'), disabled: !pandora.site.capabilities.canManageFiles[pandora.user.level] },
                         {},
-                        { id: 'titles', title: 'Manage Titles...', disabled: !pandora.site.capabilities.canManageTitlesAndNames[pandora.user.level] },
-                        { id: 'names', title: 'Manage Names...', disabled: !pandora.site.capabilities.canManageTitlesAndNames[pandora.user.level] },
+                        { id: 'titles', title: Ox._('Manage Titles...'), disabled: !pandora.site.capabilities.canManageTitlesAndNames[pandora.user.level] },
+                        { id: 'names', title: Ox._('Manage Names...'), disabled: !pandora.site.capabilities.canManageTitlesAndNames[pandora.user.level] },
                         {},
-                        { id: 'places', title: 'Manage Places...', disabled: !pandora.site.capabilities.canManagePlacesAndEvents[pandora.user.level] },
-                        { id: 'events', title: 'Manage Events...', disabled: !pandora.site.capabilities.canManagePlacesAndEvents[pandora.user.level] },
+                        { id: 'places', title: Ox._('Manage Places...'), disabled: !pandora.site.capabilities.canManagePlacesAndEvents[pandora.user.level] },
+                        { id: 'events', title: Ox._('Manage Events...'), disabled: !pandora.site.capabilities.canManagePlacesAndEvents[pandora.user.level] },
                         {},
-                        { id: 'users', title: 'Manage Users...', disabled: !pandora.site.capabilities.canManageUsers[pandora.user.level] },
-                        { id: 'statistics', title: 'Statistics...', disabled: !pandora.site.capabilities.canManageUsers[pandora.user.level] }
+                        { id: 'users', title: Ox._('Manage Users...'), disabled: !pandora.site.capabilities.canManageUsers[pandora.user.level] },
+                        { id: 'statistics', title: Ox._('Statistics...'), disabled: !pandora.site.capabilities.canManageUsers[pandora.user.level] }
                     ] },
-                    { id: 'helpMenu', title: 'Help', items: [
-                        { id: 'help', title: 'Help...', keyboard: 'control ?' },
-                        { id: 'api', title: 'API Documentation...' }
+                    { id: 'helpMenu', title: Ox._('Help'), items: [
+                        { id: 'help', title: Ox._('Help...'), keyboard: 'control ?' },
+                        { id: 'api', title: Ox._('API Documentation...') }
                     ] }
                 ],
                 pandora.site.capabilities.canSeeDebugMenu[pandora.user.level]
                     ? [
-                        { id: 'debugMenu', title: 'Debug', items: [
-                            { id: 'clearcache', title: 'Clear Cache'},
-                            { id: 'reloadapplication', title: 'Reload Application'},
+                        { id: 'debugMenu', title: Ox._('Debug'), items: [
+                            { id: 'clearcache', title: Ox._('Clear Cache')},
+                            { id: 'reloadapplication', title: Ox._('Reload Application')},
                             {},
-                            { id: 'debugmode', title: (pandora.localStorage('enableDebugMode') ? 'Disable' : 'Enable') + ' Debug Mode' },
-                            { id: 'eventlogging', title: (pandora.localStorage('enableEventLogging') ? 'Disable' : 'Enable') + ' Event Logging'},
+                            { id: 'debugmode', title: Ox._((pandora.localStorage('enableDebugMode') ? 'Disable' : 'Enable') + ' Debug Mode') },
+                            { id: 'eventlogging', title: Ox._((pandora.localStorage('enableEventLogging') ? 'Disable' : 'Enable') + ' Event Logging')},
                             {},
-                            { id: 'errorlogs', title: 'View Error Logs...'},
-                            { id: 'tests', title: 'Run Tests'}
+                            { id: 'errorlogs', title: Ox._('View Error Logs...')},
+                            { id: 'tests', title: Ox._('Run Tests')}
                         ] }
                     ]
                     : []
@@ -231,6 +270,11 @@ pandora.ui.mainMenu = function() {
                     });
                     filters[index].sort[0].operator = operator;
                     pandora.UI.set({filters: filters});
+                } else if (data.id == 'setlocale') {
+                    pandora.UI.set('locale', value);
+                    pandora.setLocale(value, function() {
+                        pandora.$ui.appPanel.reload();
+                    });
                 } else if (data.id == 'settheme') {
                     var iframe, src;
                     Ox.Theme(value);
@@ -379,7 +423,7 @@ pandora.ui.mainMenu = function() {
                         pandora.localStorage('enableEventLogging', true);
                     }
                     Ox.Event[pandora.localStorage('enableEventLogging') ? 'bind' : 'unbind'](pandora.logEvent);
-                    that.setItemTitle('eventlogging', (pandora.localStorage('enableEventLogging') ? 'Disable' : 'Enable') + ' Event Logging');
+                    that.setItemTitle('eventlogging', Ox._((pandora.localStorage('enableEventLogging') ? 'Disable' : 'Enable') + ' Event Logging'));
                 } else if (data.id == 'errorlogs') {
                     pandora.$ui.logsDialog = pandora.ui.logsDialog().open();
                 } else if (data.id == 'tests') {
@@ -569,23 +613,23 @@ pandora.ui.mainMenu = function() {
                 ]('findsimilar');
             },
             pandora_showannotations: function(data) {
-                that.setItemTitle('showannotations', (data.value ? 'Hide' : 'Show') + ' Annotations');
+                that.setItemTitle('showannotations', Ox._((data.value ? 'Hide' : 'Show') + ' Annotations'));
             },
             pandora_showbrowser: function(data) {
-                that.setItemTitle('showbrowser', (data.value ? 'Hide' : 'Show') + ' ' + pandora.site.itemName.singular + ' Browser');
+                that.setItemTitle('showbrowser', Ox._((data.value ? 'Hide' : 'Show') + ' {0} Browser', [Ox._(pandora.site.itemName.singular)]));
             },
             pandora_showfilters: function(data) {
-                that.setItemTitle('showfilters', (data.value ? 'Hide' : 'Show') + ' Filters');
+                that.setItemTitle('showfilters', Ox._((data.value ? 'Hide' : 'Show') + ' Filters'));
             },
             pandora_showinfo: function(data) {
-                that.setItemTitle('showinfo', (data.value ? 'Hide' : 'Show') + ' Info');
+                that.setItemTitle('showinfo', Ox._((data.value ? 'Hide' : 'Show') + ' Info'));
             },
             pandora_showsidebar: function(data) {
-                that.setItemTitle('showsidebar', (data.value ? 'Hide' : 'Show') + ' Sidebar');
+                that.setItemTitle('showsidebar', Ox._((data.value ? 'Hide' : 'Show') + ' Sidebar'));
                 that[data.value ? 'enableItem' : 'disableItem']('showinfo');
             },
             pandora_showtimeline: function(data) {
-                that.setItemTitle('showtimeline', (data.value ? 'Hide' : 'Show') + ' Timeline');
+                that.setItemTitle('showtimeline', Ox._((data.value ? 'Hide' : 'Show') + ' Timeline'));
             },
             pandora_videotimeline: function(data) {
                 that.checkItem('viewMenu_timelines_' + data.value);
@@ -593,7 +637,7 @@ pandora.ui.mainMenu = function() {
         });
 
     Ox.Fullscreen.bind('change', function(state) {
-        that.setItemTitle('togglefullscreen', (state ? 'Exit' : 'Enter') + ' Fullscreen');
+        that.setItemTitle('togglefullscreen', Ox._((state ? 'Exit' : 'Enter') + ' Fullscreen'));
     });
 
     function changeFocus(direction) {
@@ -648,16 +692,16 @@ pandora.ui.mainMenu = function() {
     }
 
     function getListMenu(lists) {
-        return { id: 'listMenu', title: 'List', items: [].concat(
-            { id: 'allitems', title: 'All ' + pandora.site.itemName.plural, checked: !ui.item && !ui._list, keyboard: 'shift control w' },
+        return { id: 'listMenu', title: Ox._('List'), items: [].concat(
+            { id: 'allitems', title: Ox._('All {0}', [Ox._(pandora.site.itemName.plural)]), checked: !ui.item && !ui._list, keyboard: 'shift control w' },
             ['personal', 'favorite', 'featured'].map(function(folder) {
                 return {
                     id: folder + 'lists',
-                    title: Ox.toTitleCase(folder) + ' Lists',
+                    title: Ox._('{0} Lists', [Ox._(Ox.toTitleCase(folder))]),
                     items: Ox.isUndefined(lists)
-                        ? [{id: 'loading', title: 'Loading...', disabled: true}]
+                        ? [{id: 'loading', title: Ox._('Loading...'), disabled: true}]
                         : lists[folder].length == 0
-                        ? [{id: 'nolists', title: 'No ' + Ox.toTitleCase(folder) + ' Lists', disabled: true}]
+                        ? [{id: 'nolists', title: Ox._('No {0} Lists', [Ox._(Ox.toTitleCase(folder))]), disabled: true}]
                         : lists[folder].map(function(list) {
                             return {
                                 id: 'viewlist' + list.id,
@@ -671,17 +715,17 @@ pandora.ui.mainMenu = function() {
             }),
             [
                 {},
-                { id: 'newlist', title: 'New List', disabled: isGuest, keyboard: 'control n' },
-                { id: 'newlistfromselection', title: 'New List from Selection', disabled: isGuest || ui.listSelection.length == 0, keyboard: 'shift control n' },
-                { id: 'newsmartlist', title: 'New Smart List', disabled: isGuest, keyboard: 'alt control n' },
-                { id: 'newsmartlistfromresults', title: 'New Smart List from Results', disabled: isGuest, keyboard: 'shift alt control n' },
+                { id: 'newlist', title: Ox._('New List'), disabled: isGuest, keyboard: 'control n' },
+                { id: 'newlistfromselection', title: Ox._('New List from Selection'), disabled: isGuest || ui.listSelection.length == 0, keyboard: 'shift control n' },
+                { id: 'newsmartlist', title: Ox._('New Smart List'), disabled: isGuest, keyboard: 'alt control n' },
+                { id: 'newsmartlistfromresults', title: Ox._('New Smart List from Results'), disabled: isGuest, keyboard: 'shift alt control n' },
                 {},
-                { id: 'duplicatelist', title: 'Duplicate Selected List', disabled: isGuest || !pandora.user.ui._list, keyboard: 'control d' },
-                { id: 'editlist', title: 'Edit Selected List...', disabled: isGuest || !pandora.user.ui._list, keyboard: 'control e' },
-                { id: 'deletelist', title: 'Delete Selected List...', disabled: isGuest || !pandora.user.ui._list, keyboard: 'delete' },
+                { id: 'duplicatelist', title: Ox._('Duplicate Selected List'), disabled: isGuest || !pandora.user.ui._list, keyboard: 'control d' },
+                { id: 'editlist', title: Ox._('Edit Selected List...'), disabled: isGuest || !pandora.user.ui._list, keyboard: 'control e' },
+                { id: 'deletelist', title: Ox._('Delete Selected List...'), disabled: isGuest || !pandora.user.ui._list, keyboard: 'delete' },
                 {},
-                { id: 'print', title: 'Print', keyboard: 'control p' },
-                { id: 'tv', title: 'TV', keyboard: 'control space' }
+                { id: 'print', title: Ox._('Print'), keyboard: 'control p' },
+                { id: 'tv', title: Ox._('TV'), keyboard: 'control space' }
             ]
         )};
     };
@@ -692,58 +736,68 @@ pandora.ui.mainMenu = function() {
             clipItems = (isClipView ? pandora.site.clipKeys.map(function(key) {
                 return Ox.extend(Ox.clone(key), {
                     checked: ui.listSort[0].key == key.id,
-                    title: (!ui.item ? 'Clip ' : '') + key.title
+                    title: (!ui.item ? Ox._('Clip') + ' ' : '') + Ox._(key.title)
                 });
             }) : []).concat(!ui.item ? pandora.site.sortKeys.map(function(key) {
                 return Ox.extend({
                     checked: ui.listSort[0].key == key.id
                 }, key);
             }) : []);
-        return { id: 'sortMenu', title: 'Sort', items: [
-            { id: 'sortitems', title: 'Sort ' + pandora.site.itemName.plural + ' by', disabled: !ui.item && isClipView, items: [
+        return { id: 'sortMenu', title: Ox._('Sort'), items: [
+            { id: 'sortitems', title: Ox._('Sort {0} by', [Ox._(pandora.site.itemName.plural)]), disabled: !ui.item && isClipView, items: [
                 { group: 'itemsort', min: 1, max: 1, items: pandora.site.sortKeys.map(function(key) {
                     return Ox.extend({
                         checked: ui.listSort[0].key == key.id
-                    }, key);
+                    }, key, {
+                        title: Ox._(key.title)
+                    });
                 }) }
             ] },
-            { id: 'orderitems', title: 'Order ' + pandora.site.itemName.plural, disabled: !ui.item && isClipView, items: [
+            { id: 'orderitems', title: Ox._('Order {0}', [Ox._(pandora.site.itemName.plural)]), disabled: !ui.item && isClipView, items: [
                 { group: 'itemorder', min: 1, max: 1, items: [
-                    { id: 'ascending', title: 'Ascending', checked: (ui.listSort[0].operator || pandora.getSortOperator(ui.listSort[0].key)) == '+' },
-                    { id: 'descending', title: 'Descending', checked: (ui.listSort[0].operator || pandora.getSortOperator(ui.listSort[0].key)) == '-' }
+                    { id: 'ascending', title: Ox._('Ascending'), checked: (ui.listSort[0].operator || pandora.getSortOperator(ui.listSort[0].key)) == '+' },
+                    { id: 'descending', title: Ox._('Descending'), checked: (ui.listSort[0].operator || pandora.getSortOperator(ui.listSort[0].key)) == '-' }
                 ]}
             ] },
-            { id: 'sortclips', title: 'Sort Clips by', disabled: !isClipView, items: [
+            { id: 'sortclips', title: Ox._('Sort Clips by'), disabled: !isClipView, items: [
                 { group: 'clipsort', min: 1, max: 1, items: clipItems }
             ] },
-            { id: 'orderclips', title: 'Order Clips', disabled: !isClipView, items: [
+            { id: 'orderclips', title: Ox._('Order Clips'), disabled: !isClipView, items: [
                 { group: 'cliporder', min: 1, max: 1, items: [
-                    { id: 'ascending', title: 'Ascending', checked: (ui.listSort[0].operator || pandora.getSortOperator(ui.listSort[0].key)) == '+' },
-                    { id: 'descending', title: 'Descending', checked: (ui.listSort[0].operator || pandora.getSortOperator(ui.listSort[0].key)) == '-' }
+                    {
+                        id: 'ascending',
+                        title: Ox._('Ascending'),
+                        checked: (ui.listSort[0].operator || pandora.getSortOperator(ui.listSort[0].key)) == '+'
+                    },
+                    { 
+                        id: 'descending',
+                        title: Ox._('Descending'),
+                        checked: (ui.listSort[0].operator || pandora.getSortOperator(ui.listSort[0].key)) == '-' 
+                    }
                 ]}
             ] },
-            { id: 'advancedsort', title: 'Advanced Sort...', keyboard: 'shift control s', disabled: true },
+            { id: 'advancedsort', title: Ox._('Advanced Sort...'), keyboard: 'shift control s', disabled: true },
             {},
-            { id: 'sortfilters', title: 'Sort Filters', items: pandora.user.ui.filters.map(function(filter) {
+            { id: 'sortfilters', title: Ox._('Sort Filters'), items: pandora.user.ui.filters.map(function(filter) {
                 return {
                     id: 'sortfilter' + filter.id,
-                    title: 'Sort ' + Ox.getObjectById(pandora.site.filters, filter.id).title + ' Filter by',
+                    title: Ox._('Sort {0} Filter by', [Ox._(Ox.getObjectById(pandora.site.filters, filter.id).title)]),
                     items: [
                         { group: 'sortfilter' + filter.id, min: 1, max: 1, items: [
-                            { id: 'name', title: 'Name', checked: filter.sort[0].key == 'name' },
-                            { id: 'items', title: 'Items', checked: filter.sort[0].key == 'items' }
+                            { id: 'name', title: Ox._('Name'), checked: filter.sort[0].key == 'name' },
+                            { id: 'items', title: Ox._('Items'), checked: filter.sort[0].key == 'items' }
                         ] }
                     ]
                 }
             }) },
-            { id: 'orderfilters', title: 'Order Filters', items: pandora.user.ui.filters.map(function(filter) {
+            { id: 'orderfilters', title: Ox._('Order Filters'), items: pandora.user.ui.filters.map(function(filter) {
                 return {
                     id: 'orderfilter' + filter.id,
-                    title: 'Order ' + Ox.getObjectById(pandora.site.filters, filter.id).title + ' Filter',
+                    title: Ox._('Order {0} Filter', [Ox._(Ox.getObjectById(pandora.site.filters, filter.id).title)]),
                     items: [
                         { group: 'orderfilter' + filter.id, min: 1, max: 1, items: [
-                            { id: 'ascending', title: 'Ascending', checked: filter.sort[0].operator == '+' },
-                            { id: 'descending', title: 'Descending', checked: filter.sort[0].operator == '-' }
+                            { id: 'ascending', title: Ox._('Ascending'), checked: filter.sort[0].operator == '+' },
+                            { id: 'descending', title: Ox._('Descending'), checked: filter.sort[0].operator == '-' }
                         ] }
                     ]
                 }
diff --git a/static/js/pandora/makeListPrivateDialog.js b/static/js/pandora/makeListPrivateDialog.js
index fa6d75b3..4344fa58 100644
--- a/static/js/pandora/makeListPrivateDialog.js
+++ b/static/js/pandora/makeListPrivateDialog.js
@@ -6,7 +6,7 @@ pandora.ui.makeListPrivateDialog = function(name, subscribers, callback) {
             buttons: [
                 Ox.Button({
                     id: 'keep',
-                    title: 'Keep List Public'
+                    title: Ox._('Keep List Public')
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -15,7 +15,7 @@ pandora.ui.makeListPrivateDialog = function(name, subscribers, callback) {
                 }),
                 Ox.Button({
                     id: 'make',
-                    title: 'Make List Private'
+                    title: Ox._('Make List Private')
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -24,13 +24,11 @@ pandora.ui.makeListPrivateDialog = function(name, subscribers, callback) {
                 })
             ],
             keys: {enter: 'make', escape: 'keep'},
-            text: 'Are you sure you want to make the list "'
-                + name + '" private and lose its '
-                + (subscribers == 1 ? 'subscriber' : subscribers + ' subscribers')
-                + '?',
-            title: 'Make List Private'
+            text: Ox._('Are you sure you want to make the list "{0}" private and loose its {1}?',
+                [name, subscribers == 1 ? Ox._('subscriber') : Ox._('{0} subscribers', [subscribers])]),
+            title: Ox._('Make List Private')
         });
 
     return that;
 
-};
\ No newline at end of file
+};
diff --git a/static/js/pandora/metadataDialog.js b/static/js/pandora/metadataDialog.js
index c06b77ae..ea7cde94 100644
--- a/static/js/pandora/metadataDialog.js
+++ b/static/js/pandora/metadataDialog.js
@@ -31,7 +31,7 @@ pandora.ui.metadataDialog = function(data) {
             buttons: [
                 Ox.Button({
                         id: 'close',
-                        title: 'Not Now'
+                        title: Ox._('Not Now')
                     })
                     .bindEvent({
                         click: function() {
@@ -41,7 +41,7 @@ pandora.ui.metadataDialog = function(data) {
                 Ox.Button({
                         distabled: true,
                         id: 'update',
-                        title: 'Update IMDb Id...'
+                        title: Ox._('Update IMDb ID...')
                     })
                     .bindEvent({
                         click: function() {
@@ -51,10 +51,9 @@ pandora.ui.metadataDialog = function(data) {
                     })
             ],
             keyboard: {enter: 'update', escape: 'close'},
-            text: 'To update the metadata for this '
-                + pandora.site.itemName.singular.toLowerCase()
-                + ', please enter its IMDb ID.',
-            title: 'Update Metadata'
+            text: Ox._('To update the metadata for this {0}, please enter its IMDb ID.',
+                [pandora.site.itemName.singular.toLowerCase()]),
+            title: Ox._('Update Metadata')
         });
     }
     
@@ -63,7 +62,7 @@ pandora.ui.metadataDialog = function(data) {
             buttons: [
                 Ox.Button({
                         id: 'switch',
-                        title: 'Update IMDb Id...'
+                        title: Ox._('Update IMDb ID...')
                     })
                     .bindEvent({
                         click: function() {
@@ -74,7 +73,7 @@ pandora.ui.metadataDialog = function(data) {
                 {},
                 Ox.Button({
                         id: 'cancel',
-                        title: 'Don\'t Update'
+                        title: Ox._('Don\'t Update')
                     })
                     .bindEvent({
                         click: function() {
@@ -84,7 +83,8 @@ pandora.ui.metadataDialog = function(data) {
                 Ox.Button({
                         disabled: true,
                         id: 'update',
-                        title: 'Update Metadata...'
+                        title: Ox._('Update Metadata...')
+
                     })
                     .bindEvent({
                         click: function() {
@@ -99,7 +99,7 @@ pandora.ui.metadataDialog = function(data) {
             minHeight: 256,
             minWidth: 512,
             removeOnClose: true,
-            title: 'Update Metadata',
+            title: Ox._('Update Metadata'),
             width: dialogWidth
         })
         .bindEvent({
@@ -112,7 +112,7 @@ pandora.ui.metadataDialog = function(data) {
             buttons: [
                 Ox.Button({
                         id: 'cancel',
-                        title: 'Don\'t Update'
+                        title: Ox._('Don\'t Update')
                     })
                     .bindEvent({
                         click: function() {
@@ -121,7 +121,7 @@ pandora.ui.metadataDialog = function(data) {
                     }),
                 Ox.Button({
                         id: 'update',
-                        title: 'Update'
+                        title: Ox._('Update')
                     })
                     .bindEvent({
                         click: function() {
@@ -132,16 +132,16 @@ pandora.ui.metadataDialog = function(data) {
             ],
             height: 192,
             keyboard: {enter: 'update', escape: 'cancel'},
-            text: 'Are you sure you want to update the value'
+            text: Ox._('Are you sure you want to update the value'
                 + (updateKeys.length == 1 ? '' : 's')
-                + ' for ' + updateKeys.map(function(key, index) {
+                + ' for {0}?', [updateKeys.map(function(key, index) {
                     return (
                         index == 0 ? ''
                         : index < updateKeys.length - 1 ? ', '
-                        : ' and '
+                        : ' ' + Ox._('and') + ' '
                     ) + getTitle(key)
-                }).join('') + '?',
-            title: 'Update Metadata'
+                }).join('')]),
+            title: Ox._('Update Metadata')
         });
     }
 
@@ -175,7 +175,7 @@ pandora.ui.metadataDialog = function(data) {
                     orientation: 'vertical'
                 });
             $selectNoneButton = Ox.Button({
-                    title: 'Select No Updates',
+                    title: Ox._('Select No Updates'),
                 })
                 .css({float: 'left', margin: '4px 2px 4px 4px'})
                 .bindEvent({
@@ -185,7 +185,7 @@ pandora.ui.metadataDialog = function(data) {
                 })
                 .appendTo($bar),
             $selectAllButton = Ox.Button({
-                    title: 'Select All Updates',
+                    title: Ox._('Select All Updates'),
                 })
                 .css({float: 'left', margin: '4px 2px 4px 2px'})
                 .bindEvent({
@@ -265,8 +265,10 @@ pandora.ui.metadataDialog = function(data) {
     }
 
     function getTitle(key) {
-        return key == 'alternativeTitles' ? 'Alternative Titles'
-            : Ox.getObjectById(pandora.site.itemKeys, key).title;
+        return key == Ox._(
+            'alternativeTitles' ? 'Alternative Titles'
+            : Ox.getObjectById(pandora.site.itemKeys, key).title
+        );
     }
 
     function getUpdateKeys() {
diff --git a/static/js/pandora/namesDialog.js b/static/js/pandora/namesDialog.js
index 5aa1b28c..94fafd82 100644
--- a/static/js/pandora/namesDialog.js
+++ b/static/js/pandora/namesDialog.js
@@ -34,7 +34,7 @@ pandora.ui.namesDialog = function() {
                 columns: [
                     {
                         id: 'id',
-                        title: 'ID',
+                        title: Ox._('ID'),
                         visible: false,
                         width: 0
                     },
@@ -42,7 +42,7 @@ pandora.ui.namesDialog = function() {
                         id: 'name',
                         operator: '+',
                         removable: false,
-                        title: 'Name',
+                        title: Ox._('Name'),
                         visible: true,
                         width: 256
                     },
@@ -50,8 +50,8 @@ pandora.ui.namesDialog = function() {
                         editable: true,
                         id: 'sortname',
                         operator: '+',
-                        title: 'Sort Name',
-                        tooltip: 'Edit Sort Name',
+                        title: Ox._('Sort Name'),
+                        tooltip: Ox._('Edit Sort Name'),
                         visible: true,
                         width: 256
                     },
@@ -59,7 +59,7 @@ pandora.ui.namesDialog = function() {
                         id: 'numberofnames',
                         align: 'right',
                         operator: '-',
-                        title: 'Names',
+                        title: Ox._('Names'),
                         visible: true,
                         width: 64
                     },
@@ -98,7 +98,7 @@ pandora.ui.namesDialog = function() {
 
         $findButton = Ox.Button({
                 disabled: true,
-                title: 'Find',
+                title: Ox._('Find'),
                 width: 48
             }).bindEvent({
                 click: function() {
@@ -118,7 +118,7 @@ pandora.ui.namesDialog = function() {
         that = Ox.Dialog({
                 buttons: [
                     Ox.Button({
-                        title: 'Manage Titles...'
+                        title: Ox._('Manage Titles...')
                     }).bindEvent({
                         click: function() {
                             that.close();
@@ -130,7 +130,7 @@ pandora.ui.namesDialog = function() {
                     {},
                     $findButton,
                     Ox.Button({
-                        title: 'Done',
+                        title: Ox._('Done'),
                         width: 48
                     }).bindEvent({
                         click: function() {
@@ -160,7 +160,7 @@ pandora.ui.namesDialog = function() {
                 minHeight: 256,
                 minWidth: 512,
                 padding: 0,
-                title: 'Manage Names',
+                title: Ox._('Manage Names'),
                 width: width
             })
             .bindEvent({
diff --git a/static/js/pandora/navigationView.js b/static/js/pandora/navigationView.js
index f811e4b4..ffcda74b 100644
--- a/static/js/pandora/navigationView.js
+++ b/static/js/pandora/navigationView.js
@@ -92,7 +92,7 @@ pandora.ui.navigationView = function(type, videoRatio) {
                     resizable: true,
                     resize: listSizes,
                     size: listSize,
-                    tooltip: 'clips'
+                    tooltip: Ox._('clips')
                 }
             ],
             orientation: 'horizontal'
@@ -206,7 +206,7 @@ pandora.ui.navigationView = function(type, videoRatio) {
     function selectItem(data) {
         var id = data.id || '';
         if (id && id[0] != '_') {
-            $status.html('Loading...');
+            $status.html(Ox._('Loading...'));
             $list.options({
                 items: function(data, callback) {
                     var itemsQuery;
diff --git a/static/js/pandora/news.js b/static/js/pandora/news.js
index 98db33d1..a9c1ce14 100644
--- a/static/js/pandora/news.js
+++ b/static/js/pandora/news.js
@@ -29,7 +29,7 @@ pandora.ui.news = function(width, height) {
 
     function addItem() {
         pandora.api.addNews({
-            title: 'Untitled',
+            title: Ox._('Untitled'),
             date: Ox.formatDate(new Date(), '%Y-%m-%d'),
             text: ''
         }, function(result) {
@@ -136,7 +136,7 @@ pandora.ui.news = function(width, height) {
                 .css({height: '16px', marginBottom: '8px'})
                 .append(
                     Ox.Button({
-                            title: 'Add',
+                            title: Ox._('Add'),
                             width: 92
                         })
                         .css({float: 'left', margin: '0 4px 0 0'})
@@ -146,7 +146,7 @@ pandora.ui.news = function(width, height) {
                 )
                 .append(
                     Ox.Button({
-                            title: 'Remove',
+                            title: Ox._('Remove'),
                             width: 92
                         })
                         .css({float: 'left', margin: '0 0 0 4px'})
diff --git a/static/js/pandora/onloadDialog.js b/static/js/pandora/onloadDialog.js
index 7cdc9c4d..42014eb8 100644
--- a/static/js/pandora/onloadDialog.js
+++ b/static/js/pandora/onloadDialog.js
@@ -9,9 +9,9 @@ pandora.ui.onloadDialog = function() {
         $input = Ox.Input({
                 height: dialogHeight - 32,
                 id: 'onload',
-                placeholder: '/*\nAny JavaScript you paste here will run on load.\n'
+                placeholder: Ox._('/*\nAny JavaScript you paste here will run on load.\n'
                     + 'If you ever need to manually change or remove it, '
-                    + 'you can do so by setting localStorage["pandora.onload"] in the console.\n*/',
+                    + 'you can do so by setting localStorage["pandora.onload"] in the console.\n*/'),
                 type: 'textarea',
                 value: localStorage['pandora.onload'] || '',
                 width: dialogWidth - 32
@@ -20,7 +20,7 @@ pandora.ui.onloadDialog = function() {
         that = Ox.Dialog({
                 buttons: [
                     Ox.Button({
-                            title: 'Clear'
+                            title: Ox._('Clear')
                         })
                         .css({margin: '4px 4px 4px 0'})
                         .bindEvent({
@@ -30,7 +30,7 @@ pandora.ui.onloadDialog = function() {
                         }),
                     Ox.Button({
                             id: 'done',
-                            title: 'Done',
+                            title: Ox._('Done'),
                             width: 48
                         }).bindEvent({
                             click: function() {
@@ -45,7 +45,7 @@ pandora.ui.onloadDialog = function() {
                 minHeight: 256,
                 minWidth: 512,
                 removeOnClose: true,
-                title: 'Run Script on Load',
+                title: Ox._('Run Script on Load'),
                 width: dialogWidth
             })
             .bindEvent({
diff --git a/static/js/pandora/placesDialog.js b/static/js/pandora/placesDialog.js
index 29b1586a..10412397 100644
--- a/static/js/pandora/placesDialog.js
+++ b/static/js/pandora/placesDialog.js
@@ -79,7 +79,7 @@ pandora.ui.placesDialog = function(options) {
             buttons: [
                 Ox.Button({
                     id: 'manageEvents',
-                    title: 'Manage Events...'
+                    title: Ox._('Manage Events...')
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -91,7 +91,7 @@ pandora.ui.placesDialog = function(options) {
                 {},
                 Ox.Button({
                     id: 'done',
-                    title: 'Done',
+                    title: Ox._('Done'),
                     width: 48
                 }).bindEvent({
                     click: function() {
@@ -107,7 +107,7 @@ pandora.ui.placesDialog = function(options) {
             minWidth: 512,
             //keys: {enter: 'done', escape: 'done'},
             padding: 0,
-            title: 'Manage Places',
+            title: Ox._('Manage Places'),
             width: width
         })
         .bindEvent({
diff --git a/static/js/pandora/preferencesDialog.js b/static/js/pandora/preferencesDialog.js
index de640c8f..7fec10b2 100644
--- a/static/js/pandora/preferencesDialog.js
+++ b/static/js/pandora/preferencesDialog.js
@@ -3,8 +3,8 @@
 pandora.ui.preferencesDialog = function() {
 
     var tabs = [
-            {id: 'account', title: 'Account', selected: true},
-            {id: 'advanced', title: 'Advanced'}
+            {id: 'account', title: Ox._('Account'), selected: true},
+            {id: 'advanced', title: Ox._('Advanced')}
         ],
         $tabPanel = Ox.TabPanel({
             content: function(id) {
@@ -28,7 +28,7 @@ pandora.ui.preferencesDialog = function() {
                                 Ox.Input({
                                     disabled: true,
                                     id: 'username',
-                                    label: 'Username',
+                                    label: Ox._('Username'),
                                     labelWidth: 120,
                                     value: pandora.user.username,
                                     width: 320
@@ -36,7 +36,7 @@ pandora.ui.preferencesDialog = function() {
                                 Ox.Input({
                                         autovalidate: /.+/,
                                         id: 'password',
-                                        label: 'New Password',
+                                        label: Ox._('New Password'),
                                         labelWidth: 120,
                                         type: 'password',
                                         validate: pandora.validateNewPassword,
@@ -50,7 +50,7 @@ pandora.ui.preferencesDialog = function() {
                                 Ox.Input({
                                         autovalidate: pandora.autovalidateEmail,
                                         id: 'email',
-                                        label: 'E-Mail Address',
+                                        label: Ox._('E-Mail Address'),
                                         labelWidth: 120,
                                         validate: pandora.validateNewEmail,
                                         value: pandora.user.email,
@@ -67,16 +67,16 @@ pandora.ui.preferencesDialog = function() {
                                 Ox.Input({
                                     disabled: true,
                                     id: 'level',
-                                    label: 'Level',
+                                    label: Ox._('Level'),
                                     labelWidth: 120,
                                     value: Ox.toTitleCase(pandora.user.level),
                                     width: 320
                                 }),
                                 Ox.Checkbox({
                                         id: 'newsletter',
-                                        label: 'Newsletter',
+                                        label: Ox._('Newsletter'),
                                         labelWidth: 120,
-                                        title: pandora.user.newsletter ? 'Subscribed' : 'Unsubscribed',
+                                        title: pandora.user.newsletter ? Ox._('Subscribed') : Ox._('Unsubscribed'),
                                         value: pandora.user.newsletter,
                                         width: 320
                                     })
@@ -84,7 +84,7 @@ pandora.ui.preferencesDialog = function() {
                                         change: function(data) {
                                             pandora.user.newsletter = data.value;
                                             this.options({
-                                                title: pandora.user.newsletter ? 'Subscribed' : 'Unsubscribed'
+                                                title: pandora.user.newsletter ? Ox._('Subscribed') : Ox._('Unsubscribed')
                                             });
                                             pandora.api.editPreferences({
                                                 newsletter: pandora.user.newsletter 
@@ -99,7 +99,7 @@ pandora.ui.preferencesDialog = function() {
                 } else {
                     $content.append(
                         Ox.Button({
-                            title: 'Reset UI Settings...',
+                            title: Ox._('Reset UI Settings...'),
                             width: 160
                         })
                         .bindEvent({
@@ -111,7 +111,7 @@ pandora.ui.preferencesDialog = function() {
                     );
                     $content.append(
                         Ox.Button({
-                            title: 'Run Script on Load...',
+                            title: Ox._('Run Script on Load...'),
                             width: 160
                         })
                         .bindEvent({
@@ -130,7 +130,7 @@ pandora.ui.preferencesDialog = function() {
             buttons: [
                 Ox.Button({
                     id: 'signout',
-                    title: 'Sign Out...'
+                    title: Ox._('Sign Out...')
                 }).bindEvent({
                     click: function() {
                         pandora.UI.set({page: 'signout'});
@@ -139,7 +139,7 @@ pandora.ui.preferencesDialog = function() {
                 {},
                 Ox.Button({
                     id: 'done',
-                    title: 'Done'
+                    title: Ox._('Done')
                 }).bindEvent({
                     click: function() {
                         $dialog.close();
@@ -151,7 +151,7 @@ pandora.ui.preferencesDialog = function() {
             height: 192,
             minHeight: 192,
             minWidth: 432,
-            title: 'Preferences',
+            title: Ox._('Preferences'),
             width: 432
         })
         .bindEvent({
diff --git a/static/js/pandora/publicLists.js b/static/js/pandora/publicLists.js
index 8ffd75ed..a374195e 100644
--- a/static/js/pandora/publicLists.js
+++ b/static/js/pandora/publicLists.js
@@ -5,7 +5,7 @@ pandora.ui.publicListsDialog = function() { // fixme: unused
         buttons: [
             Ox.Button({
                 id: 'done',
-                title: 'Done'
+                title: Ox._('Done')
             }).bindEvent({
                 click: function() {
                     that.close();
@@ -16,7 +16,7 @@ pandora.ui.publicListsDialog = function() { // fixme: unused
         height: 320,
         keys: {enter: 'close', escape: 'close'},
         padding: 0,
-        title: 'Public Lists',
+        title: Ox._('Public Lists'),
         width: 420
     })
     .css({
diff --git a/static/js/pandora/resetUIDialog.js b/static/js/pandora/resetUIDialog.js
index 4f8a5f8d..2a387ea0 100644
--- a/static/js/pandora/resetUIDialog.js
+++ b/static/js/pandora/resetUIDialog.js
@@ -7,7 +7,7 @@ pandora.ui.resetUIDialog = function(data) {
         buttons: [
             Ox.Button({
                     id: 'cancel',
-                    title: 'Don\'t Reset'
+                    title: Ox._('Don\'t Reset')
                 })
                 .bindEvent({
                     click: function() {
@@ -16,7 +16,7 @@ pandora.ui.resetUIDialog = function(data) {
                 }),
             Ox.Button({
                     id: 'reset',
-                    title: 'Reset'
+                    title: Ox._('Reset')
                 }).bindEvent({
                     click: function() {
                         that.close();
@@ -27,10 +27,10 @@ pandora.ui.resetUIDialog = function(data) {
                 })
         ],
         keys: {enter: 'reset', escape: 'cancel'},
-        text: 'Are you sure you want to reset all UI settings?',
-        title: 'Reset UI Settings'
+        text: Ox._('Are you sure you want to reset all UI settings?'),
+        title: Ox._('Reset UI Settings')
     });
 
     return that;
 
-};
\ No newline at end of file
+};
diff --git a/static/js/pandora/sectionButtons.js b/static/js/pandora/sectionButtons.js
index 826a1cc1..470bc7b6 100644
--- a/static/js/pandora/sectionButtons.js
+++ b/static/js/pandora/sectionButtons.js
@@ -4,8 +4,8 @@ pandora.ui.sectionButtons = function() {
     var that = Ox.ButtonGroup({
             buttons: [
                 {id: 'items', title: pandora.site.itemName.plural},
-                {id: 'edits', title: 'Edits', disabled: true},
-                {id: 'texts', title: 'Texts', disabled: pandora.user.level != 'admin'}
+                {id: 'edits', title: Ox._('Edits'), disabled: true},
+                {id: 'texts', title: Ox._('Texts'), disabled: pandora.user.level != 'admin'}
             ],
             id: 'sectionButtons',
             selectable: true,
diff --git a/static/js/pandora/sectionSelect.js b/static/js/pandora/sectionSelect.js
index 4a03da6c..42ced846 100644
--- a/static/js/pandora/sectionSelect.js
+++ b/static/js/pandora/sectionSelect.js
@@ -6,8 +6,8 @@ pandora.ui.sectionSelect = function() {
             id: 'sectionSelect',
             items: [
                 {id: 'items', title: pandora.site.itemName.plural},
-                {id: 'edits', title: 'Edits', disabled: true},
-                {id: 'texts', title: 'Texts', disabled: true}
+                {id: 'edits', title: Ox._('Edits'), disabled: true},
+                {id: 'texts', title: Ox._('Texts'), disabled: true}
             ],
             value: pandora.user.ui.section
         }).css({
diff --git a/static/js/pandora/sequencesDialog.js b/static/js/pandora/sequencesDialog.js
index facd15b6..4513dde1 100644
--- a/static/js/pandora/sequencesDialog.js
+++ b/static/js/pandora/sequencesDialog.js
@@ -48,8 +48,8 @@ pandora.ui.sequencesDialog = function() {
 
         $modeButtons = Ox.ButtonGroup({
                 buttons: [
-                    {id: 'shape', title: 'Similar Shapes'},
-                    {id: 'color', title: 'Similar Colors'}
+                    {id: 'shape', title: Ox._('Similar Shapes')},
+                    {id: 'color', title: Ox._('Similar Colors')}
                 ],
                 selectable: true,
                 value: pandora.user.ui.sequenceMode
@@ -89,9 +89,12 @@ pandora.ui.sequencesDialog = function() {
 
         $sortSelect = Ox.Select({
                 items: ['title', 'director', 'position', 'duration'].map(function(id) {
+                    var item = Ox.getObjectById(pandora.site.itemKeys, id)
+                            || Ox.getObjectById(pandora.site.clipKeys, id),
+                        title = Ox._(item ? item.title : Ox.toTitleCase(id));
                     return {
                         id: id,
-                        title: 'Sort by ' + Ox.toTitleCase(id)
+                        title: Ox._('Sort by {0}', [title])
                     };
                 }),
                 value: pandora.user.ui.sequenceSort[0].key,
@@ -124,14 +127,14 @@ pandora.ui.sequencesDialog = function() {
                     Ox.Button({
                         disabled: true,
                         id: 'open',
-                        title: 'Open Selected Clip',
+                        title: Ox._('Open Selected Clip'),
                         width: 128
                     }).bindEvent({
                         click: openClip
                     }),
                     Ox.Button({
                         id: 'close',
-                        title: 'Close',
+                        title: Ox._('Close'),
                         width: 64
                     }).bindEvent({
                         click: function() {
@@ -146,7 +149,7 @@ pandora.ui.sequencesDialog = function() {
                 maximizeButton: true,
                 padding: 0,
                 removeOnClose: true,
-                title: 'Similar Clips',
+                title: Ox._('Similar Clips'),
                 width: dialogSize.width
             })
             .bindEvent({
@@ -181,7 +184,7 @@ pandora.ui.sequencesDialog = function() {
                 fontSize: '9px',
                 textAlign: 'center'
             })
-            .html('Loading...')
+            .html(Ox._('Loading...'))
             .appendTo($statusbar);
 
     getClips();
@@ -196,7 +199,7 @@ pandora.ui.sequencesDialog = function() {
 
     function getClips() {
         $dialog && $dialog.disableButton('open');
-        $status && $status.html('Loading...');
+        $status && $status.html(Ox._('Loading...'));
         pandora.api.get({
             id: item.id,
             keys: ['director', 'duration', 'title', 'videoRatio']
diff --git a/static/js/pandora/siteDialog.0xdb.js b/static/js/pandora/siteDialog.0xdb.js
index 95575c2c..bd816223 100644
--- a/static/js/pandora/siteDialog.0xdb.js
+++ b/static/js/pandora/siteDialog.0xdb.js
@@ -8,7 +8,7 @@ pandora.ui.siteDialog = function(section) {
         dialogHeight = Math.round((window.innerHeight - 48) * 0.75),
         dialogWidth = Math.round(window.innerWidth * 0.75),
         isEditable = pandora.site.capabilities.canEditSitePages[pandora.user.level],
-        tabs = Ox.clone(pandora.site.sitePages, true).concat([{id: 'software', title: 'Software'}]);
+        tabs = Ox.clone(pandora.site.sitePages, true).concat([{id: 'software', title: Ox._('Software')}]);
     Ox.getObjectById(tabs, section).selected = true;
     var $tabPanel = Ox.TabPanel({
             content: function(id) {
@@ -50,7 +50,7 @@ pandora.ui.siteDialog = function(section) {
                                 editable: isEditable,
                                 tooltip: isEditable ? pandora.getEditTooltip() : '',
                                 type: 'textarea',
-                                placeholder: isEditable ? 'Doubleclick to insert text' : '',
+                                placeholder: isEditable ? Ox._('Doubleclick to insert text') : '',
                                 value: result.data.text
                             })
                             .css(id == 'rights' ? {
@@ -137,7 +137,7 @@ pandora.ui.siteDialog = function(section) {
             buttons: [
                 Ox.Button({
                     id: 'close',
-                    title: 'Close'
+                    title: Ox._('Close')
                 }).bindEvent({
                     click: function() {
                         that.close();
diff --git a/static/js/pandora/siteDialog.js b/static/js/pandora/siteDialog.js
index 1012efe0..aceca945 100644
--- a/static/js/pandora/siteDialog.js
+++ b/static/js/pandora/siteDialog.js
@@ -8,7 +8,7 @@ pandora.ui.siteDialog = function(section) {
         dialogHeight = Math.round((window.innerHeight - 48) * 0.75),
         dialogWidth = Math.round(window.innerWidth * 0.75),
         isEditable = pandora.site.capabilities.canEditSitePages[pandora.user.level],
-        tabs = Ox.clone(pandora.site.sitePages, true).concat([{id: 'software', title: 'Software'}]);
+        tabs = Ox.clone(pandora.site.sitePages, true).concat([{id: 'software', title: Ox._('Software')}]);
     Ox.getObjectById(tabs, section).selected = true;
     var $tabPanel = Ox.TabPanel({
             content: function(id) {
@@ -50,7 +50,7 @@ pandora.ui.siteDialog = function(section) {
                                 editable: isEditable,
                                 tooltip: isEditable ? pandora.getEditTooltip() : '',
                                 type: 'textarea',
-                                placeholder: isEditable ? 'Doubleclick to insert text' : '',
+                                placeholder: isEditable ? Ox._('Doubleclick to insert text') : '',
                                 value: result.data.text
                             })
                             .css({
@@ -104,7 +104,7 @@ pandora.ui.siteDialog = function(section) {
             buttons: [
                 Ox.Button({
                     id: 'close',
-                    title: 'Close'
+                    title: Ox._('Close')
                 }).bindEvent({
                     click: function() {
                         that.close();
diff --git a/static/js/pandora/sortElement.js b/static/js/pandora/sortElement.js
index 94a8fa51..a00cb8a1 100644
--- a/static/js/pandora/sortElement.js
+++ b/static/js/pandora/sortElement.js
@@ -9,13 +9,13 @@ pandora.ui.sortElement = function(isNavigationView) {
         items = (
             isClipView ? pandora.site.clipKeys.map(function(key) {
                 return Ox.extend(Ox.clone(key), {
-                    title: 'Sort by ' + (!pandora.user.ui.item ? 'Clip ' : '') + key.title
+                    title: Ox._((!pandora.user.ui.item ? 'Sort by Clip {0}' : 'Sort by {0}'), [Ox._(key.title)])
                 });
             }) : []
         ).concat(
             !pandora.user.ui.item ? pandora.site.sortKeys.map(function(key) {
                 return Ox.extend(Ox.clone(key), {
-                    title: 'Sort by ' + key.title
+                    title: Ox._('Sort by {0}', [Ox._(key.title)])
                 });
             }) : []
         ),
@@ -62,11 +62,11 @@ pandora.ui.sortElement = function(isNavigationView) {
             .bindEvent('pandora_' + sortKey.toLowerCase(), updateElement);
 
     function getButtonTitle() {
-        return pandora.user.ui[sortKey][0].operator == '+' ? 'up' : 'down';
+        return Ox._(pandora.user.ui[sortKey][0].operator == '+' ? 'up' : 'down');
     }
 
     function getButtonTooltip() {
-        return pandora.user.ui[sortKey][0].operator == '+' ? 'Ascending' : 'Descending';
+        return Ox._(pandora.user.ui[sortKey][0].operator == '+' ? 'Ascending' : 'Descending');
     }
 
     function updateElement() {
@@ -79,4 +79,4 @@ pandora.ui.sortElement = function(isNavigationView) {
 
     return that;
     
-};
\ No newline at end of file
+};
diff --git a/static/js/pandora/sortMenu.js b/static/js/pandora/sortMenu.js
index c95c4a65..965ca7a0 100644
--- a/static/js/pandora/sortMenu.js
+++ b/static/js/pandora/sortMenu.js
@@ -12,16 +12,16 @@ pandora.ui.sortMenu = function() {
                     return Ox.extend(Ox.clone(key), {
                         checked: key.id == pandora.user.ui.itemSort[0].key,
                         id: key.id,
-                        title: 'Sort by ' + key.title
+                        title: Ox._('Sort by {0}', [key.title])
                     });
                 }),
                 [
                     {},
-                    {id: 'ascending', title: 'Ascending', checked: pandora.user.ui.itemSort[0].operator == '+'},
-                    {id: 'descending', title: 'Descending', checked: pandora.user.ui.itemSort[0].operator == '-'}
+                    {id: 'ascending', title: Ox._('Ascending'), checked: pandora.user.ui.itemSort[0].operator == '+'},
+                    {id: 'descending', title: Ox._('Descending'), checked: pandora.user.ui.itemSort[0].operator == '-'}
                 ]
             ),
-            tooltip: 'Sort clips',
+            tooltip: Ox._('Sort clips'),
             type: 'image'
         })
         .css({float: 'left', margin: '2px'})
@@ -50,4 +50,4 @@ pandora.ui.sortMenu = function() {
 
     return that;
   
-};
\ No newline at end of file
+};
diff --git a/static/js/pandora/statisticsDialog.js b/static/js/pandora/statisticsDialog.js
index 4d81eea9..cce7a736 100644
--- a/static/js/pandora/statisticsDialog.js
+++ b/static/js/pandora/statisticsDialog.js
@@ -36,16 +36,16 @@ pandora.ui.statisticsDialog = function() {
         dialogHeight = Math.round((window.innerHeight - 48) * 0.9),
         dialogWidth = Math.round(window.innerWidth * 0.9),
         tabs = [
-            {id: 'seen', title: 'First Seen & Last Seen', selected: true},
-            {id: 'locations', title: 'Locations'},
-            {id: 'platforms', title: 'Platforms & Browsers'}
+            {id: 'seen', title: Ox._('First Seen & Last Seen'), selected: true},
+            {id: 'locations', title: Ox._('Locations')},
+            {id: 'platforms', title: Ox._('Platforms & Browsers')}
         ],
 
         $dialog = Ox.Dialog({
             buttons: [
                 Ox.Button({
                     id: 'manageUsers',
-                    title: 'Manage Users...'
+                    title: Ox._('Manage Users...')
                 }).bindEvent({
                     click: function() {
                         $dialog.close();
@@ -55,7 +55,7 @@ pandora.ui.statisticsDialog = function() {
                 {},
                 Ox.Button({
                     id: 'close',
-                    title: 'Close'
+                    title: Ox._('Close')
                 }).bindEvent({
                     click: function() {
                         $dialog.close();
@@ -69,7 +69,7 @@ pandora.ui.statisticsDialog = function() {
             minHeight: 256,
             minWidth: 512,
             removeOnClose: true,
-            title: 'Statistics',
+            title: Ox._('Statistics'),
             width: dialogWidth
         })
         .bindEvent({
@@ -248,7 +248,7 @@ pandora.ui.statisticsDialog = function() {
         });
 
         $guestsCheckbox = Ox.Checkbox({
-                title: 'Include Guests',
+                title: Ox._('Include Guests'),
                 value: false
             })
             .css({float: 'left', margin: '4px'})
diff --git a/static/js/pandora/statusbar.js b/static/js/pandora/statusbar.js
index 51888d5c..4e615210 100644
--- a/static/js/pandora/statusbar.js
+++ b/static/js/pandora/statusbar.js
@@ -5,11 +5,11 @@
 pandora.ui.statusbar = function() {
 
     var $text = {
-            titleTotal: Ox.Element('<span>').html('Total: '),
+            titleTotal: Ox.Element('<span>').html(Ox._('Total: ')),
             total: Ox.Element('<span>'),
-            titleSelected: Ox.Element('<span>').html(' &mdash; Selected: '),
+            titleSelected: Ox.Element('<span>').html(' &mdash; ' + Ox._('Selected: ')),
             selected: Ox.Element('<span>'),
-            loading: Ox.Element('<span>').html('Loading...')
+            loading: Ox.Element('<span>').html(Ox._('Loading...'))
         },
 
         that = Ox.Bar({size: 16})
diff --git a/static/js/pandora/textPanel.js b/static/js/pandora/textPanel.js
index e1dae1b7..07395019 100644
--- a/static/js/pandora/textPanel.js
+++ b/static/js/pandora/textPanel.js
@@ -27,7 +27,7 @@ pandora.ui.textPanel = function() {
 
             $find = Ox.Input({
                     clear: true,
-                    placeholder: 'Find in Texts',
+                    placeholder: Ox._('Find in Texts'),
                     value: pandora.user.ui.textFind,
                     width: 188
                 })
@@ -45,7 +45,7 @@ pandora.ui.textPanel = function() {
             $nextButton = Ox.Button({
                     disabled: embedURLs.length < 2,
                     title: 'arrowRight',
-                    tooltip: 'Next Clip',
+                    tooltip: Ox._('Next Clip'),
                     type: 'image'
                 })
                 .css({
@@ -64,7 +64,7 @@ pandora.ui.textPanel = function() {
             $currentButton = Ox.Button({
                     disabled: embedURLs.length < 1,
                     title: 'center',
-                    tooltip: 'Current Reference',
+                    tooltip: Ox._('Current Reference'),
                     type: 'image'
                 })
                 .css({
@@ -76,7 +76,7 @@ pandora.ui.textPanel = function() {
             $previousButton = Ox.Button({
                     disabled: embedURLs.length < 2,
                     title: 'arrowLeft',
-                    tooltip: 'Previous Clip',
+                    tooltip: Ox._('Previous Clip'),
                     type: 'image'
                 })
                 .css({
@@ -116,11 +116,11 @@ pandora.ui.textPanel = function() {
             if (text.type == 'html') {
                 $editMenu = Ox.MenuButton({
                         items: [
-                            {id: 'insertHTML', title: 'Insert HTML...'},
-                            {id: 'insertEmbed', title: 'Insert Embed...'}
+                            {id: 'insertHTML', title: Ox._('Insert HTML...')},
+                            {id: 'insertEmbed', title: Ox._('Insert Embed...')}
                         ],
                         title: 'edit',
-                        tooltip: 'Editing Options',
+                        tooltip: Ox._('Editing Options'),
                         type: 'image'
                     })
                     .css({
@@ -140,7 +140,7 @@ pandora.ui.textPanel = function() {
             } else {
                 $uploadButton = Ox.FileButton({
                         image: 'upload',
-                        tooltip: 'Upload PDF',
+                        tooltip: Ox._('Upload PDF'),
                         type: 'image'
                     })
                     .css({
@@ -222,9 +222,9 @@ pandora.ui.textHTML = function(text) {
         $title = Ox.Editable({
                 editable: text.name ? text.editable : false,
                 height: 32,
-                placeholder: text.editable ? 'Doubleclick to edit title' : 'Untitled',
+                placeholder: text.editable ? Ox._('Doubleclick to edit title') : Ox._('Untitled'),
                 tooltip: text.editable ? pandora.getEditTooltip('title') : '',
-                value: text.name || pandora.site.site.name + ' Texts',
+                value: text.name || Ox._('{0} Texts', [pandora.site.site.name]),
                 width: width
             })
             .css({
@@ -272,7 +272,7 @@ pandora.ui.textHTML = function(text) {
                     );
                 },
                 maxHeight: height - 1,
-                placeholder: text.editable ? 'Doubleclick to edit text' : '',
+                placeholder: text.editable ? Ox._('Doubleclick to edit text') : '',
                 tooltip: text.editable ? pandora.getEditTooltip('text') : '',
                 type: 'textarea',
                 width: width,
diff --git a/static/js/pandora/titlesDialog.js b/static/js/pandora/titlesDialog.js
index a1ecc15c..84ed5ba7 100644
--- a/static/js/pandora/titlesDialog.js
+++ b/static/js/pandora/titlesDialog.js
@@ -32,14 +32,14 @@ pandora.ui.titlesDialog = function() {
                 columns: [
                     {
                         id: 'id',
-                        title: 'ID',
+                        title: Ox._('ID'),
                         visible: false
                     },
                     {
                         id: 'title',
                         operator: '+',
                         removable: false,
-                        title: 'Title',
+                        title: Ox._('Title'),
                         visible: true,
                         width: 256
                     },
@@ -47,7 +47,7 @@ pandora.ui.titlesDialog = function() {
                         editable: true,
                         id: 'sorttitle',
                         operator: '+',
-                        title: 'Sort Title',
+                        title: Ox._('Sort Title'),
                         visible: true,
                         width: 256
                     },
@@ -87,7 +87,7 @@ pandora.ui.titlesDialog = function() {
 
         $findButton = Ox.Button({
                 disabled: true,
-                title: 'Find',
+                title: Ox._('Find'),
                 width: 48
             }).bindEvent({
                 click: function() {
@@ -107,7 +107,7 @@ pandora.ui.titlesDialog = function() {
         that = Ox.Dialog({
                 buttons: [
                     Ox.Button({
-                        title: 'Manage Names...'
+                        title: Ox._('Manage Names...')
                     }).bindEvent({
                         click: function() {
                             that.close();
@@ -119,7 +119,7 @@ pandora.ui.titlesDialog = function() {
                     {},
                     $findButton,
                     Ox.Button({
-                        title: 'Done',
+                        title: Ox._('Done'),
                         width: 48
                     }).bindEvent({
                         click: function() {
@@ -149,7 +149,7 @@ pandora.ui.titlesDialog = function() {
                 minHeight: 256,
                 minWidth: 512,
                 padding: 0,
-                title: 'Manage Titles',
+                title: Ox._('Manage Titles'),
                 width: width
             })
             .bindEvent({
diff --git a/static/js/pandora/toolbar.js b/static/js/pandora/toolbar.js
index 9a1a500b..448b37ea 100644
--- a/static/js/pandora/toolbar.js
+++ b/static/js/pandora/toolbar.js
@@ -72,7 +72,7 @@ pandora.ui.toolbar = function() {
     function getListName(listId) {
         return '<b>' + (
             listId == ''
-                ? 'All ' + pandora.site.itemName.plural
+                ? Ox._('All {0}', [pandora.site.itemName.plural])
                 : Ox.encodeHTMLEntities(listId.slice(listId.indexOf(':') + 1))
         ) + '</b>';
     }
diff --git a/static/js/pandora/tv.js b/static/js/pandora/tv.js
index d48ea398..b42d58f7 100644
--- a/static/js/pandora/tv.js
+++ b/static/js/pandora/tv.js
@@ -61,9 +61,9 @@ pandora.ui.tv = function() {
                         'volume', 'scale', 'timeline', 'position', 'settings'
                     ],
                     controlsTooltips: {
-                        open: 'Open in ' + Ox.getObjectById(
+                        open: Ox._('Open in {0} View', [Ox._(Ox.getObjectById(
                             pandora.site.itemViews, pandora.user.ui.videoView
-                        ).title + ' View'
+                        ).title)])
                     },
                     controlsTop: ['close', 'title', 'open'],
                     duration: result.data.duration,
@@ -78,7 +78,7 @@ pandora.ui.tv = function() {
                     tooltips: true,
                     timeline: '/' + result.data.item + '/timeline16p.jpg',
                     title: pandora.site.site.name + ' &mdash; ' + (
-                            list || 'All ' + pandora.site.itemName.plural
+                            list || Ox._('All {0}', [Ox._(pandora.site.itemName.plural)])
                         ) + ' &mdash; '
                         + result.data.title
                         + (
diff --git a/static/js/pandora/uploadDialog.js b/static/js/pandora/uploadDialog.js
index 33f89fcf..178b9d98 100644
--- a/static/js/pandora/uploadDialog.js
+++ b/static/js/pandora/uploadDialog.js
@@ -11,23 +11,23 @@ pandora.ui.uploadDialog = function(data) {
         $closeButton,
         $content = Ox.Element().css({margin: '16px'}),
         $info = $('<div>').css({padding: '4px'})
-            .html('Please select the video file you want to upload.'),
+            .html(Ox._('Please select the video file you want to upload.')),
         $progress,
         $status = $('<div>').css({padding: '4px', paddingTop: '8px'}),
         that = Ox.Dialog({
             buttons: [
                 $closeButton = Ox.Button({
                     id: 'close',
-                    title: 'Close'
+                    title: Ox._('Close')
                 }).css({
                     float: 'left'
                 }).bindEvent({
                     click: function() {
-                        if ($closeButton.options('title') == 'Cancel') {
+                        if ($closeButton.options('title') == Ox._('Cancel')) {
                             cancelled = true;
                             pandora.firefogg && pandora.firefogg.cancel();
                             pandora.$ui.upload && pandora.$ui.upload.abort();
-                            $closeButton.options('title', 'Close');
+                            $closeButton.options('title', Ox._('Close'));
                             $actionButton.show();
                         } else {
                             that.triggerEvent('close');
@@ -36,35 +36,35 @@ pandora.ui.uploadDialog = function(data) {
                 }),
                 $actionButton = hasFirefogg ? Ox.Button({
                     id: 'action',
-                    title: 'Select Video'
+                    title: Ox._('Select Video')
                 }).bindEvent({
                     click: function() {
-                        if ($actionButton.options('title') == 'Select Video') {
+                        if ($actionButton.options('title') == Ox._('Select Video')) {
                             if (selectVideo()) {
-                                $actionButton.options('title', 'Upload');
+                                $actionButton.options('title', Ox._('Upload'));
                             }
-                        } else if ($actionButton.options('title') == 'Cancel') {
+                        } else if ($actionButton.options('title') == Ox._('Cancel')) {
                             cancelled = true;
                             pandora.firefogg && pandora.firefogg.cancel();
                             pandora.$ui.upload && pandora.$ui.upload.abort();
-                            $actionButton.options('title', 'Select Video');
+                            $actionButton.options('title', Ox._('Select Video'));
                             $closeButton.show();
                         } else {
-                            $closeButton.options('title', 'Cancel');
-                            $actionButton.hide().options('title', 'Select Video');
+                            $closeButton.options('title', Ox._('Cancel'));
+                            $actionButton.hide().options('title', Ox._('Select Video'));
                             encode();
                         }
                     }
                 }) : Ox.FileButton({
                     id: 'action',
-                    title: 'Select Video',
+                    title: Ox._('Select Video'),
                     maxFiles: 1,
                     width: 96
                 }).bindEvent({
                     click: function(data) {
                         if(data.files.length) {
                             $actionButton.hide();
-                            $closeButton.options('title', 'Cancel');
+                            $closeButton.options('title', Ox._('Cancel'));
                             upload(data.files[0]);
                         }
                     }
@@ -74,7 +74,7 @@ pandora.ui.uploadDialog = function(data) {
             height: 128,
             removeOnClose: true,
             width: 368,
-            title: 'Upload Video',
+            title: Ox._('Upload Video'),
         })
         .bindEvent({
             close: function(data) {
@@ -87,13 +87,12 @@ pandora.ui.uploadDialog = function(data) {
         });
 
     if (!pandora.site.itemRequiresVideo && !pandora.user.ui.item) {
-        $info.html(
-            'You can only upload a video to an existing '
-            + pandora.site.itemName.singular.toLowerCase()
-            + '. Please check if an entry for the '
-            + pandora.site.itemName.singular.toLowerCase()
-            + ' you want to upload exists and create otherwise.'
-        );
+        $info.html(Ox._(
+            'You can only upload a video to an existing {0}.'
+            + ' Please check if an entry for the {0}'
+            + ' you want to upload exists and create otherwise.',
+            [pandora.site.itemName.singular.toLowerCase()]
+        ));
         $actionButton.hide();
     }
     $content.append($info);
@@ -136,7 +135,7 @@ pandora.ui.uploadDialog = function(data) {
             info = JSON.parse(pandora.firefogg.sourceInfo),
             item,
             oshash = info.oshash;
-        $info.html('<b>' + filename + '</b><br>encoding...');
+        $info.html('<b>' + filename + '</b><br>' + Ox._('encoding...'));
         resetProgress();
         pandora.api.addMedia({
             filename: filename,
@@ -150,12 +149,12 @@ pandora.ui.uploadDialog = function(data) {
                 function(result, file) {
                     result = JSON.parse(result);
                     if (result.progress != 1) {
-                        $status.html(cancelled ? 'Encoding cancelled.' : 'Encoding failed.');
+                        $status.html(cancelled ? Ox._('Encoding cancelled.') : Ox._('Encoding failed.'));
                         delete pandora.firefogg;
                         return;
                     }
                     setTimeout(function() {
-                        $info.html('<b>' + filename + '</b><br>uploading...');
+                        $info.html('<b>' + filename + '</b><br>' + Ox._('uploading...'));
                         uploadStream(item, oshash, file);
                     });
                 },
@@ -189,7 +188,7 @@ pandora.ui.uploadDialog = function(data) {
                     delete pandora.firefogg;
                     that.close();
                 } else {
-                    $status.html('Upload Failed.');
+                    $status.html(Ox._('Upload Failed.'));
                     pandora.api.log({
                         text: data.responseText,
                         url: '/' + item,
@@ -205,7 +204,7 @@ pandora.ui.uploadDialog = function(data) {
 
     function upload(file) {
         resetProgress();
-        $info.html('Uploading ' + file.name);
+        $info.html(Ox._('Uploading {0}', [file.name]));
         Ox.oshash(file, function(oshash) {
             pandora.api.addMedia({
                 filename: file.name,
@@ -233,7 +232,7 @@ pandora.ui.uploadDialog = function(data) {
                             }
                             that.close();
                         } else {
-                            $status.html(cancelled ? 'Upload cancelled.' : 'Upload failed.');
+                            $status.html(cancelled ? Ox._('Upload cancelled.') : Ox._('Upload failed.'));
                             !cancelled && pandora.api.log({
                                 text: data.responseText,
                                 url: '/' + item,
@@ -397,8 +396,8 @@ pandora.ui.uploadDialog = function(data) {
                     $info.html(formatInfo(info));
                     $status.html(
                         options.passthrough
-                        ? 'Your video will be uploaded directly.'
-                        : 'Your video will be transcoded before upload.'
+                        ? Ox._('Your video will be uploaded directly.')
+                        : Ox._('Your video will be transcoded before upload.')
                     );
                 } else {
                     pandora.api.find({
diff --git a/static/js/pandora/uploadFileDialog.js b/static/js/pandora/uploadFileDialog.js
index 2670f256..f6160445 100644
--- a/static/js/pandora/uploadFileDialog.js
+++ b/static/js/pandora/uploadFileDialog.js
@@ -19,7 +19,7 @@ pandora.ui.uploadFileDialog = function(file, callback) {
         $content = Ox.Element().css({margin: '16px'}),
 
         $text = $('<div>')
-            .html('Uploading ' + file.name)
+            .html(Ox._('Uploading {0}', [file.name]))
             .appendTo($content),
 
         $progress = Ox.Progressbar({
@@ -37,14 +37,14 @@ pandora.ui.uploadFileDialog = function(file, callback) {
                 buttons: [
                     Ox.Button({
                         id: 'close',
-                        title: 'Cancel Upload'
+                        title: Ox._('Cancel Upload')
                     }).bindEvent({
                         click: function() {
                             var title = this.options('title');
                             $uploadDialog.close();
-                            if (title == 'Cancel Upload') {
+                            if (title == Ox._('Cancel Upload')) {
                                 upload.abort();
-                            } else if (title == 'Done') {
+                            } else if (title == Ox._('Done')) {
                                 callback({
                                     id: id
                                 });
@@ -56,7 +56,7 @@ pandora.ui.uploadFileDialog = function(file, callback) {
                 height: 112,
                 keys: {escape: 'close'},
                 width: 288,
-                title: 'Upload File'
+                title: Ox._('Upload File')
             })
             .bindEvent({
                 open: function() {
@@ -70,11 +70,11 @@ pandora.ui.uploadFileDialog = function(file, callback) {
                         .bindEvent({
                             done: function(data) {
                                 if (data.progress == 1) {
-                                    $uploadDialog.options('buttons')[0].options({title: 'Done'});
+                                    $uploadDialog.options('buttons')[0].options({title: Ox._('Done')});
                                     Ox.print('SUCCEEDED');
                                 } else {
-                                    $message.html('Upload failed.')
-                                    $uploadDialog.options('buttons')[0].options({title: 'Close'});
+                                    $message.html(Ox._('Upload failed.'))
+                                    $uploadDialog.options('buttons')[0].options({title: Ox._('Close')});
                                     Ox.print('FAILED');
                                 }
                             },
@@ -86,7 +86,7 @@ pandora.ui.uploadFileDialog = function(file, callback) {
             });
 
     if (!Ox.contains(extensions, extension)) {
-        return errorDialog('Supported file types are GIF, JPG, PNG and PDF.');
+        return errorDialog(Ox._('Supported file types are GIF, JPG, PNG and PDF.'));
     } else {
         Ox.oshash(file, function(oshash) {
             pandora.api.findFiles({
@@ -99,12 +99,9 @@ pandora.ui.uploadFileDialog = function(file, callback) {
                 sort: [{key: 'name', operator: '+'}]
             }, function(result) {
                 if (result.data.items.length) {
-                    errorDialog(
-                        'The file ' + id + ' already exists' + (
-                            filename == result.data.items[0].id
-                                ? ''
-                                : ' as ' + result.data.items[0].id
-                        ) + '.'
+                    errorDialog(filename == result.data.items[0].id
+                        ? Ox._('The file {0} already exists', [filename])
+                        : Ox._('The file {0} already exists as {1}', [filename, result.data.items[0].id])
                     ).open();
                 } else {
                     $uploadDialog.open();
@@ -119,7 +116,7 @@ pandora.ui.uploadFileDialog = function(file, callback) {
             buttons: [
                 Ox.Button({
                         id: 'close',
-                        title: 'Close'
+                        title: Ox._('Close')
                     })
                     .bindEvent({
                         click: function() {
@@ -127,7 +124,7 @@ pandora.ui.uploadFileDialog = function(file, callback) {
                         }
                     })
             ],
-            title: 'Upload File',
+            title: Ox._('Upload File'),
             text: text
         });
     }
diff --git a/static/js/pandora/uploadPDFDialog.js b/static/js/pandora/uploadPDFDialog.js
index 52e064b3..ccf0dd74 100644
--- a/static/js/pandora/uploadPDFDialog.js
+++ b/static/js/pandora/uploadPDFDialog.js
@@ -15,7 +15,7 @@ pandora.ui.uploadPDFDialog = function(options) {
             buttons: [
                 $closeButton = Ox.Button({
                     id: 'close',
-                    title: 'Close'
+                    title: Ox._('Close')
                 }).bindEvent({
                     click: function() {
                         that.triggerEvent('close');
@@ -23,7 +23,7 @@ pandora.ui.uploadPDFDialog = function(options) {
                 }),
                 $cancelButton = Ox.Button({
                     id: 'cancel',
-                    title: 'Cancel',
+                    title: Ox._('Cancel'),
                     disabled: true
                 }).bindEvent({
                     click: function(data) {
@@ -39,7 +39,7 @@ pandora.ui.uploadPDFDialog = function(options) {
             height: 128,
             removeOnClose: true,
             width: 368,
-            title: 'Upload PDF',
+            title: Ox._('Upload PDF'),
         })
         .bindEvent({
             close: function(data) {
diff --git a/static/js/pandora/usersDialog.js b/static/js/pandora/usersDialog.js
index 4edb71ab..a5501517 100644
--- a/static/js/pandora/usersDialog.js
+++ b/static/js/pandora/usersDialog.js
@@ -24,7 +24,7 @@ pandora.ui.usersDialog = function() {
         $reloadButton = Ox.Button({
                 disabled: true,
                 title: 'redo',
-                tooltip: 'Reload',
+                tooltip: Ox._('Reload'),
                 type: 'image'
             })
             .css({float: 'left', margin: '4px 2px 4px 4px'})
@@ -37,7 +37,7 @@ pandora.ui.usersDialog = function() {
             }),
 
         $guestsCheckbox = Ox.Checkbox({
-                title: 'Include Guests',
+                title: Ox._('Include Guests'),
                 value: false
             })
             .css({float: 'left', margin: '4px 2px'})
@@ -51,7 +51,7 @@ pandora.ui.usersDialog = function() {
             }),
 
         $robotsCheckbox = Ox.Checkbox({
-                title: 'Include Robots',
+                title: Ox._('Include Robots'),
                 value: false
             })
             .css({float: 'left', margin: '4px 2px'})
@@ -62,9 +62,9 @@ pandora.ui.usersDialog = function() {
 
         $findSelect = Ox.Select({
                 items: [
-                    {id: 'all', title: 'Find: All'},
-                    {id: 'username', title: 'Find: Username'},
-                    {id: 'email', title: 'Find: E-Mail-Address'}
+                    {id: 'all', title: Ox._('Find: All')},
+                    {id: 'username', title: Ox._('Find: Username')},
+                    {id: 'email', title: Ox._('Find: E-Mail-Address')}
                 ],
                 overlap: 'right',
                 type: 'image'
@@ -113,7 +113,7 @@ pandora.ui.usersDialog = function() {
                         },
                         id: 'disabled',
                         operator: '-',
-                        title: 'Enabled',
+                        title: Ox._('Enabled'),
                         titleImage: 'check',
                         visible: true,
                         width: 16
@@ -132,7 +132,7 @@ pandora.ui.usersDialog = function() {
                                 });
                         },
                         id: 'newsletter',
-                        title: 'Newsletter',
+                        title: Ox._('Newsletter'),
                         titleImage: 'mail',
                         operator: '-',
                         visible: true,
@@ -147,7 +147,7 @@ pandora.ui.usersDialog = function() {
                         id: 'username',
                         operator: '+',
                         removable: false,
-                        title: 'Username',
+                        title: Ox._('Username'),
                         visible: true,
                         width: 128
                     },
@@ -159,7 +159,7 @@ pandora.ui.usersDialog = function() {
                         },
                         id: 'email',
                         operator: '+',
-                        title: 'E-Mail Address',
+                        title: Ox._('E-Mail Address'),
                         visible: true,
                         width: 192
                     },
@@ -174,7 +174,7 @@ pandora.ui.usersDialog = function() {
                         },
                         id: 'level',
                         operator: '-',
-                        title: 'Level',
+                        title: Ox._('Level'),
                         type: 'label',
                         visible: true,
                         width: 64
@@ -198,7 +198,7 @@ pandora.ui.usersDialog = function() {
                         },
                         id: 'location',
                         operator: '+',
-                        title: 'Location',
+                        title: Ox._('Location'),
                         titleImage: 'flag',
                         visible: true,
                         width: 16
@@ -233,7 +233,7 @@ pandora.ui.usersDialog = function() {
                         },
                         id: 'system',
                         operator: '+',
-                        title: 'System',
+                        title: Ox._('System'),
                         titleImage: 'square',
                         visible: true,
                         width: 16
@@ -264,7 +264,7 @@ pandora.ui.usersDialog = function() {
                         },
                         id: 'browser',
                         operator: '+',
-                        title: 'Browser',
+                        title: Ox._('Browser'),
                         titleImage: 'circle',
                         visible: true,
                         width: 16 
@@ -276,7 +276,7 @@ pandora.ui.usersDialog = function() {
                         },
                         id: 'timesseen',
                         operator: '-',
-                        title: 'Times Seen',
+                        title: Ox._('Times Seen'),
                         visible: true,
                         width: 80
                     },
@@ -287,7 +287,7 @@ pandora.ui.usersDialog = function() {
                         },
                         id: 'firstseen',
                         operator: '-',
-                        title: 'First Seen',
+                        title: Ox._('First Seen'),
                         visible: true,
                         width: 144
                     },
@@ -298,7 +298,7 @@ pandora.ui.usersDialog = function() {
                         },
                         id: 'lastseen',
                         operator: '-',
-                        title: 'Last Seen',
+                        title: Ox._('Last Seen'),
                         visible: true,
                         width: 144
                     },
@@ -310,14 +310,14 @@ pandora.ui.usersDialog = function() {
                         },
                         id: 'numberoflists',
                         operator: '-',
-                        title: 'Lists',
+                        title: Ox._('Lists'),
                         visible: true,
                         width: 64
                     },
                     {
                         id: 'groups',
                         operator: '+',
-                        title: 'Groups',
+                        title: Ox._('Groups'),
                         visible: true,
                         width: 64
                     },
@@ -325,7 +325,7 @@ pandora.ui.usersDialog = function() {
                         id: 'screensize',
                         align: 'right',
                         operator: '-',
-                        title: 'Screen Size',
+                        title: Ox._('Screen Size'),
                         visible: true,
                         width: 80
                     },
@@ -333,7 +333,7 @@ pandora.ui.usersDialog = function() {
                         align: 'right',
                         id: 'windowsize',
                         operator: '-',
-                        title: 'Window Size',
+                        title: Ox._('Window Size'),
                         visible: true,
                         width: 80
                     },
@@ -341,14 +341,14 @@ pandora.ui.usersDialog = function() {
                         align: 'right',
                         id: 'ip',
                         operator: '+',
-                        title: 'IP Address',
+                        title: Ox._('IP Address'),
                         visible: true,
                         width: 128
                     },
                     {
                         id: 'useragent',
                         operator: '+',
-                        title: 'User Agent',
+                        title: Ox._('User Agent'),
                         visible: true,
                         width: 768
                     }
@@ -395,7 +395,7 @@ pandora.ui.usersDialog = function() {
 
         $formLabel = Ox.Label({
                 textAlign: 'center',
-                title: 'No user selected',
+                title: Ox._('No user selected'),
                 width: 212
             })
             .css({float: 'left', margin: '4px 2px 4px 4px'}),
@@ -406,12 +406,12 @@ pandora.ui.usersDialog = function() {
                         id: 'edit',
                         selected: true,
                         title: 'edit',
-                        tooltip: 'Edit'
+                        tooltip: Ox._('Edit')
                     },
                     {
                         id: 'mail',
                         title: 'mail',
-                        tooltip: 'Mail'
+                        tooltip: Ox._('Mail')
                     }
                 ],
                 selectable: true,
@@ -429,7 +429,7 @@ pandora.ui.usersDialog = function() {
         $sendButton = Ox.Button({
                 disabled: true,
                 id: 'send',
-                title: 'Send',
+                title: Ox._('Send'),
                 width: 64
             })
             .bindEvent({
@@ -488,7 +488,7 @@ pandora.ui.usersDialog = function() {
                 buttons: [
                     Ox.Button({
                         id: 'statistics',
-                        title: 'Statistics...'
+                        title: Ox._('Statistics...')
                     }).bindEvent({
                         click: function() {
                             that.close();
@@ -497,7 +497,7 @@ pandora.ui.usersDialog = function() {
                     }),
                     {},
                     Ox.Button({
-                            title: 'Export E-Mail Addresses'
+                            title: Ox._('Export E-Mail Addresses')
                         })
                         .css({margin: '4px 4px 4px 0'})
                         .bindEvent({
@@ -511,7 +511,7 @@ pandora.ui.usersDialog = function() {
                                     var $dialog = Ox.Dialog({
                                             buttons: [
                                                 Ox.Button({
-                                                        title: 'Close'
+                                                        title: Ox._('Close')
                                                     })
                                                     .bindEvent({
                                                         click: function() {
@@ -531,7 +531,7 @@ pandora.ui.usersDialog = function() {
                                                     }).join(', ')
                                                 ),
                                             removeOnClose: true,
-                                            title: 'E-Mail Addresses'
+                                            title: Ox._('E-Mail Addresses')
                                         })
                                         .open();
                                 });
@@ -539,7 +539,7 @@ pandora.ui.usersDialog = function() {
                         }),
                     Ox.Button({
                             id: 'done',
-                            title: 'Done',
+                            title: Ox._('Done'),
                             width: 48
                         }).bindEvent({
                             click: function() {
@@ -555,7 +555,7 @@ pandora.ui.usersDialog = function() {
                 minWidth: 512,
                 padding: 0,
                 removeOnClose: true,
-                title: 'Manage Users',
+                title: Ox._('Manage Users'),
                 width: dialogWidth
             })
             .bindEvent({
@@ -751,8 +751,8 @@ pandora.ui.usersDialog = function() {
                 Ox.Select({
                         id: 'include',
                         items: [
-                            {id: 'users', title: 'All users'},
-                            {id: 'subscribers', title: 'Subscribers only'},
+                            {id: 'users', title: Ox._('All users')},
+                            {id: 'subscribers', title: Ox._('Subscribers only')},
                         ],
                         label: 'Include',
                         labelWidth: 80,
@@ -788,10 +788,10 @@ pandora.ui.usersDialog = function() {
                 Ox.MenuButton({
                         id: 'insert',
                         items: [
-                            {id: 'username', title: 'Username'},
-                            {id: 'email', title: 'E-Mail address'},
+                            {id: 'username', title: Ox._('Username')},
+                            {id: 'email', title: Ox._('E-Mail address')},
                         ],
-                        title: 'Insert...',
+                        title: Ox._('Insert...'),
                         width: formWidth - 16
                     })
                     .bindEvent({
@@ -809,7 +809,7 @@ pandora.ui.usersDialog = function() {
                     }),
                 Ox.Checkbox({
                     id: 'receipt',
-                    title: 'Send a receipt to ' + pandora.user.email,
+                    title: Ox._('Send a receipt to {0}', [pandora.user.email]),
                     value: false,
                     width: formWidth - 16
                 }),
@@ -857,7 +857,7 @@ pandora.ui.usersDialog = function() {
     }
 
     function sendMail() {
-        $sendButton.options({title: 'Sending', disabled: true});
+        $sendButton.options({title: Ox._('Sending'), disabled: true});
         pandora.api.mail({
             to: getTo(),
             subject: getFormItemById('subject').value(),
@@ -868,7 +868,7 @@ pandora.ui.usersDialog = function() {
                     buttons: [
                         Ox.Button({
                             id: 'close',
-                            title: 'Close'
+                            title: Ox._('Close')
                         })
                         .bindEvent({
                             click: function() {
@@ -878,13 +878,13 @@ pandora.ui.usersDialog = function() {
                     ],
                     keys: {enter: 'close', escape: 'close'},
                     text: result.status.code == 200
-                        ? 'Your message has been sent.'
-                        : 'Your message could not be sent. Please try again.',
+                        ? Ox._('Your message has been sent.')
+                        : Ox._('Your message could not be sent. Please try again.'),
                     title: result.status.code == 200
-                        ? 'Message Sent'
-                        : 'Application Error'
+                        ? Ox._('Message Sent')
+                        : Ox._('Application Error')
                 }).open();
-            $sendButton.options({title: 'Send', disabled: false});
+            $sendButton.options({title: Ox._('Send'), disabled: false});
         });
     }
 
@@ -901,20 +901,20 @@ pandora.ui.usersDialog = function() {
         var users = $list.options('selected').map(function(id) {
                 return $list.value(id);
             }),
-            title = users.length == 0 ? 'No user selected'
+            title = users.length == 0 ? Ox._('No user selected')
                 : users.length == 1 ? (
                     ['guest', 'robot'].indexOf(users[0].level) > -1
                     ? Ox.toTitleCase(users[0].level)
                     : Ox.encodeHTMLEntities(users[0].username)
                         + ' &lt;' + users[0].email + '&gt;'
                 )
-                : users.length + ' users selected';
+                : Ox._('{0} users selected', [users.length]);
         $formLabel.options({title: title});
     }
 
     function setSend() {
         getFormItemById('send').options({
-            disabled: getFormItemById('to').value() == 'No recipients'
+            disabled: getFormItemById('to').value() == Ox._('No recipients')
                 || getFormItemById('subject').value() === ''
                 || getFormItemById('message').value() === ''
         }); 
@@ -923,7 +923,7 @@ pandora.ui.usersDialog = function() {
     function setTo() {
         var recipients = getTo().length;
         $mailForm.values({
-            to: (recipients || 'No') + ' recipient' + (recipients == 1 ? '' : 's')
+            to: (recipients || Ox._('No')) + (recipients == 1 ? Ox._('recipient') : Ox._('recipients'))
         });
     }
 
diff --git a/static/js/pandora/utils.js b/static/js/pandora/utils.js
index d5bdbe60..067c3c21 100644
--- a/static/js/pandora/utils.js
+++ b/static/js/pandora/utils.js
@@ -433,33 +433,33 @@ pandora.enableDragAndDrop = function($list, canMove) {
     function getTitle() {
         var image, text;
         if (drag.action == 'move' && drag.source.user != pandora.user.username) {
-            image = 'symbolClose'
-            text = 'You can only remove ' + pandora.site.itemName.plural.toLowerCase()
-                + '<br/>from your own lists.';
+            image = 'symbolClose';
+            text = Ox._('You can only remove {0}<br/>from your own lists.',
+                [pandora.site.itemName.plural.toLowerCase()]);
         } else if (drag.action == 'move' && drag.source.type == 'smart') {
             image = 'symbolClose';
-            text = 'You can\'t remove ' + pandora.site.itemName.plural.toLowerCase()
-                + '<br/>from smart lists.';
+            text = Ox._('You can\'t remove {0}<br/>from smart lists.',
+                    [pandora.site.itemName.plural.toLowerCase()]);
         } else if (drag.target && drag.target.user != pandora.user.username) {
-            image = 'symbolClose'
-            text = 'You can only ' + drag.action + ' ' + pandora.site.itemName.plural.toLowerCase()
-                + '<br/>to your own lists';
+            image = 'symbolClose';
+            text = Ox._('You can only {0} {1}<br/>to your own lists',
+                    [drag.action, pandora.site.itemName.plural.toLowerCase()]);
         } else if (drag.target && drag.target.type == 'smart') {
-            image = 'symbolClose'
-            text = 'You can\'t ' + drag.action + ' ' + pandora.site.itemName.plural.toLowerCase()
-                + '<br/>to smart lists';
+            image = 'symbolClose';
+            text = Ox._('You can\'t {0} {1}<br/>to smart lists',
+                    [drag.action, pandora.site.itemName.plural.toLowerCase()]);
         } else {
             image = drag.action == 'copy' ? 'symbolAdd' : 'symbolRemove';
-            text = Ox.toTitleCase(drag.action) + ' ' + (
+            text = Ox._(Ox.toTitleCase(drag.action)) + ' ' + (
                 Ox.isString(drag.item)
                 ? '"' + drag.item + '"'
                 : drag.item + ' ' + pandora.site.itemName[
                     drag.item == 1 ? 'singular' : 'plural'
                 ].toLowerCase()
-            ) + '</br> to ' + (
+            ) + '<br/>' + (
                 drag.target && !drag.target.selected
-                ? 'the list "' + Ox.encodeHTMLEntities(drag.target.name) + '"'
-                : (pandora.user.ui._list ? 'another' : 'a') + ' list'
+                ? Ox._('to the list "{0}"', [Ox.encodeHTMLEntities(drag.target.name)])
+                : Ox._('to ' + (pandora.user.ui._list ? 'another' : 'a') + ' list')
             );
         }
         return $('<div>')
@@ -584,14 +584,14 @@ pandora.getClipsQuery = function() {
         var parts = [pandora.site.site.name];
         if (pandora.user.ui.section == 'items') {
             if (!pandora.user.ui.item) {
-                pandora.user.ui._list && parts.push('List ' + pandora.user.ui._list);
-                parts.push(Ox.toTitleCase(pandora.user.ui.listView) + ' View');
+                pandora.user.ui._list && parts.push(Ox._('List {0}', [pandora.user.ui._list]));
+                parts.push(Ox._(Ox.toTitleCase(pandora.user.ui.listView) + ' View'));
             } else {
                 parts.push(itemTitles[pandora.user.ui.item] || pandora.user.ui.item);
-                parts.push(Ox.toTitleCase(pandora.user.ui.itemView) + ' View');
+                parts.push(Ox._(Ox.toTitleCase(pandora.user.ui.itemView) + ' View'));
             }
         } else if (pandora.user.ui.section == 'texts') {
-            parts.push(pandora.user.ui.text ? pandora.user.ui.text : 'Texts');
+            parts.push(pandora.user.ui.text ? pandora.user.ui.text : Ox._('Texts'));
         }
         return parts.join(' - ');
     };
@@ -602,7 +602,7 @@ pandora.getEditTooltip = function(title) {
         var $target = $(e.target);
         return (
             $target.is('a') || $target.parents('a').length
-            ? 'Shift+doubleclick to edit' : 'Doubleclick to edit'
+            ? Ox._('Shift+doubleclick to edit') : Ox._('Doubleclick to edit')
         ) + (title ? ' ' + title : '');
     }
 };
@@ -903,15 +903,15 @@ pandora.getListData = function(list) {
 pandora.getPageTitle = function(stateOrURL) {
     var pages = [
             {id: '', title: ''},
-            {id: 'api', title: 'API Documentation'},
-            {id: 'help', title: 'Help'},
+            {id: 'api', title: Ox._('API Documentation')},
+            {id: 'help', title: Ox._('Help')},
             {id: 'home', title: ''},
-            {id: 'preferences', title: 'Preferences'},
-            {id: 'signin', title: 'Sign In'},
-            {id: 'signout', title: 'Sign Out'},
-            {id: 'signup', title: 'Sign Up'},
-            {id: 'software', title: 'Software'},
-            {id: 'tv', title: 'TV'}
+            {id: 'preferences', title: Ox._('Preferences')},
+            {id: 'signin', title: Ox._('Sign In')},
+            {id: 'signout', title: Ox._('Sign Out')},
+            {id: 'signup', title: Ox._('Sign Up')},
+            {id: 'software', title: Ox._('Software')},
+            {id: 'tv', title: Ox._('TV')}
         ].concat(pandora.site.sitePages),
         page = Ox.getObjectById(
             pages,
@@ -1046,7 +1046,7 @@ pandora.getStatusText = function(data) {
         canSeeFiles = pandora.site.capabilities.canSeeFiles[pandora.user.level],
         canSeeSize = pandora.site.capabilities.canSeeSize[pandora.user.level],
         itemName = ui.listView == 'clip'
-            ? (data.items == 1 ? 'Clip' : 'Clips')
+            ? (data.items == 1 ? Ox._('Clip') : Ox._('Clips'))
             : (pandora.site.itemName[data.items == 1 ? 'singular' : 'plural']),
         parts = [];
     parts.push(Ox.formatNumber(data.items) + ' '+ itemName);
@@ -1057,7 +1057,7 @@ pandora.getStatusText = function(data) {
     }
     if (canSeeFiles) {
         data.files && parts.push(
-            Ox.formatNumber(data.files) + ' file' + (data.files == 1 ? '' : 's')
+            Ox.formatCount(data.files, 'file')
         );
         data.duration && parts.push(Ox.formatDuration(data.duration));
     }
@@ -1462,9 +1462,17 @@ pandora.selectList = function() {
     }
 };
 
+pandora.setLocale = function(locale, callback) {
+    Ox.setLocale(locale, locale && locale != 'en'
+        ? '/static/json/locale.' + locale + '.json'
+        : void 0, function(result) {
+        callback(result);
+    });
+}
+
 pandora.beforeunloadWindow = function() {
     if (pandora.firefogg)
-        return "Encoding is currently running\nDo you want to leave this page?";
+        return Ox._("Encoding is currently running\nDo you want to leave this page?");
     //prevent error dialogs on unload
     pandora.isUnloading = true;
 };
diff --git a/static/js/pandora/viewSelect.js b/static/js/pandora/viewSelect.js
index a713d38b..25a90975 100644
--- a/static/js/pandora/viewSelect.js
+++ b/static/js/pandora/viewSelect.js
@@ -9,7 +9,7 @@ pandora.ui.viewSelect = function() {
         items = pandora.site[viewKey + 's'].filter(function(view) {
             return view.id != 'data' && view.id != 'files';
         }).map(function(view) {
-            return {id: view.id, title: 'View ' + view.title};
+            return {id: view.id, title: Ox._('View {0}', [Ox._(view.title)])};
         }),
         that;
     if (
@@ -18,8 +18,8 @@ pandora.ui.viewSelect = function() {
     ) {
         items = items.concat([
             {},
-            {id: 'data', title: 'View Data'},
-            {id: 'files', title: 'View Files'}
+            {id: 'data', title: Ox._('View Data')},
+            {id: 'files', title: Ox._('View Files')}
         ]);
     }
     that = Ox.Select({
diff --git a/static/json/locale.pandora.ar.json b/static/json/locale.pandora.ar.json
new file mode 100644
index 00000000..2c63c085
--- /dev/null
+++ b/static/json/locale.pandora.ar.json
@@ -0,0 +1,2 @@
+{
+}
diff --git a/static/json/locale.pandora.de.json b/static/json/locale.pandora.de.json
new file mode 100644
index 00000000..2c63c085
--- /dev/null
+++ b/static/json/locale.pandora.de.json
@@ -0,0 +1,2 @@
+{
+}